Social Media Strategies Summit

SEPTEMBER 9, 2022

And while most US citizens aren’t currently ready to buy one, about one in 14 non-owners — equivalent to more than 16 million people — say they’d be likely to purchase in the next year. Here are ten brands demonstrating the potential of non-fungible tokens for building awareness , promoting campaigns, and driving sales. Image source.

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Examples Brands Avatar Authentication 177

Social Media Strategies Summit

MARCH 25, 2021

“Social commerce” isn’t only about seeing a product on social, clicking a link through to a landing page, then buying it on the brand’s website. Rather it encompasses the whole buying process – everything from product discovery, to research, to adding-to-kart, and paying – happening directly via social media. Source: Glossy ).

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Examples Retail Instagram Buy 223

Sprout Social

DECEMBER 14, 2022

For example, Frito-Lay’s FIFA World Cup campaign leveraged the metaverse for a phygital experience. People are buying and selling properties on metaverse platforms including Decentraland and the Sandbox, which is the largest metaverse real estate platform. Pacsun kicked off its holiday marketing season with the PacVerse campaign.

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Industry Examples Real Estate Brands 109

Webbiquity SMM

MAY 25, 2021

So the things that come to mind are Discord , buy the Discord servers. And the value of an email marketing campaign has come back into fashion. If you’re a product marketer who wants people to download your new app or buy your products, is TikTok right for you? But what do the best influencer campaigns look like?

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B2B Influencer Platform SMS 306

Sprout Social

JANUARY 24, 2024

Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working. Generate 500 leads within the next month through influencer marketing campaigns. They no longer expect accidental virality by hiring an influencer.

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Metrics Influencer Marketing Survey 98

Hootsuite

JULY 21, 2021

This article will teach you how to find the right influencer for your business’ needs on Instagram specifically: whether it be a one-time campaign or someone who can represent your brand on a regular basis. Identify the type of campaign. This type of partnership will broaden their brand. Do your research. Search in Google.

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Influencer Instagram How To Fashion 135

Social and Logical

DECEMBER 7, 2010

Yesterday, I wrote a post about the celebrity Digital Death campaign that was intended to raise money for AIDS relief in India and Africa. The main site for the Digital Death campaign is Buylife.org. Please continue to BUY LIFE – the one thing none of us can alive without. I get this feedback from other people quite a bit.

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Campaign Pharmaceuticals Research Project 170

Unmetric

AUGUST 2, 2019

Fashion dominates Instagram. A look at the top brands from Fashion, Cosmetics, Athleisure, and other industries painted a clear picture that the Fashion industry dominates on Instagram in terms of followers. Victoria’s Secret is the Fashion industry leader with 68 million followers on Instagram. Top brands on Instagram.

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Instagram Brands Fashion Sports 155

The Realtime Report

MAY 12, 2021

A TikTok presence will help Avon reach a new audience with engaging content that showcases the brands competitive beauty innovation as well as ease of access to buy. Avon’s inaugural TikTok campaign is a Branded Hashtag Challenge #LiftLockPop , supporting its latest beauty innovation, Unlimited Instant Lift Mascara.

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Hashtag Authentication Campaign Fashion 91

Ignite Social Media

APRIL 2, 2019

We are excited to announce that we have been selected as Shorty Awards Finalist in two categories: Retail & E-Commerce and Large Media Buying Strategy. Shorty Awards Finalist for Large Media Buying Strategy. We had the privilege of winning this award last year and hope to retain the title of best large media buying strategy.

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Social Media Case Study Retail Study 129

Mindjumpers

OCTOBER 4, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Diesel Kicks Ass With New Campaign! With a new social media implementation, French Connection aims specifically on making it easy and amusing for their customers to buy their clothes. Here is another great use of some of these elements.

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Fashion Disqus Buy YouTube 187

Sprout Social

SEPTEMBER 23, 2021

It started online, and it marks a major change in the world of fashion. How social influences fashion trends. Social media has changed the way we consume information and naturally, that applies to fashion. 3 social-first fashion trends that made waves in 2021. outfits #fashion #friends #learnontiktok. ? Here’s why.

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Retail Trends Social Media Fashion 125

Ignite Social Media

FEBRUARY 21, 2019

RALEIGH, NC, Feb 21, 2019 — Ignite Social Media, the original social media agency®, today announced a new content planning and media buying approach called Content That Converts™. Ignite Social Media offers includes ongoing programs and pilot campaigns for clients looking to try Content That Converts™ for their brand.

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Social Media Content Retail Fashion 116

Ignite Social Media

JULY 31, 2019

Ignite Social Media received the Audience Honor at the Shorty Awards for both of the categories we applied for: Retail & E-commerce and Large Media Buying Strategy. Shorty Award Audience Honor: Large Media Buying Strategy. Our work with Discover Boating gave us the Audience Honor for the Large Media Buying category.

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Social Media Case Study Retail Study 86

Mindjumpers

OCTOBER 1, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Marketing Drive Sales Diesel Kicks Ass With New Campaign! It’s fashion entertainment and you have the remote in your hand to choose whatever you want to. People can visit the page to be inspired or just get some fashion amusement.

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Social Media Fashion Disqus Communities 279

SocMed Sean

FEBRUARY 15, 2022

In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns. Here are some thoughts about including TikTok as an effective part of your campaigns. A common way to do this is by buying TikTok followers. Reasons To Start Marketing on TikTok.

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Trends Strategy Marketing Authentication 147

Social Media Strategies Summit

MAY 24, 2019

The brand regularly runs campaigns aimed at getting followers to share their content. For example, the ‘Build It Together’ campaign encouraged fans to build a Christmas present for someone using Legos. Victoria’s Secret takes their fashion show omnichannel. LEGO boasts more than 7.5 BMW knows its customer.

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YouTube Brands Fashion UGC 124

Pixlee

JANUARY 25, 2018

The idea behind user-generated content is that customers, followers, and partners will provide a more trustworthy recommendation than the brand itself when it comes to making a buying decision. Here are seven examples of successful user-generated content campaigns.

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Campaign UGC Content Tourism 43

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. Not clued in just yet?

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UGC Content HootSuite Authentication 145

Sprout Social

JUNE 14, 2022

In this post, we’ll take a look at what SMS marketing is, different types of SMS marketing campaigns and share some examples of how businesses are using SMS marketing to reach their goals. Types of SMS marketing campaigns. There are many types of SMS marketing campaigns, from simple and straightforward to more complex.

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SMS Strategy Marketing How To 106

Sprout Social

FEBRUARY 23, 2022

Recent data shows that shoppers on Instagram have gone from “browsing” to “buying” in a huge way. And with the platform’s ongoing roll-out of fresh ecommerce features, it’s easier than ever for followers to buy from you directly. Work with influencers or run ad campaigns.

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Instagram How To UGC Real Estate 128

Keyhole.co

NOVEMBER 2, 2023

Once you’re able to find an influencer that aligns with your brand, working with them can be quite beneficial to your marketing and lead generation campaigns. However, the success of an influencer marketing campaign hinges on one crucial element: the influencer outreach email. Consider metrics such as the influencers’ follower size.

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Hootsuite

MAY 19, 2022

Should you buy Facebook likes? Given how important likes are to a thriving Facebook presence, it can be tempting to buy them. ” But no matter what that pop-up says, buying Facebook fans is not a good idea. It doesn’t explicitly ban buying likes. If they find out that you’re buying likes, you throw all of that away.

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Tips HootSuite Facebook How To 141

Hootsuite

JULY 21, 2022

Knowing some basic ROI formulas will help you better recognize the impact of your marketing campaigns and how to improve them. To find this answer, you’ll need to do a few simple calculations to determine which marketing campaigns benefited your business the most. These could be: Raising brand awareness. Boosting conversions.

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ROI HootSuite Cost Aggregator 113

Later

APRIL 7, 2021

All Influencers Buy Followers. Will it be a one-off post for a specific campaign, or will you collaborate with them for an extended period of time? Myth #4: All Influencers Buy Followers. However, not all influencers buy fake followers. Need help creating an influencer marketing campaign? Let’s find out.

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Influencer B2B Instagram Price 80

Dave Fleet

DECEMBER 20, 2010

Because many companies have campaigns in market over the run-up to the holidays, and any change in layout or functionality runs the risk of breaking or severely hindering the effectiveness of those promotions. Because this is one of the busiest times of year for many brands. However, you don’t own them. Own your hub.

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Social Media Delicious Yahoo Sentiment 360

Keyhole.co

MARCH 28, 2023

The answer lies in the nature and goals of your marketing campaign. You can capitalize on these opportunities while building an influencer marketing campaign. As you go through influencer marketing campaigns, you will find several forced sponsor placements. Manage multiple influencer marketing campaigns on Keyhole 4.

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Influencer Strategy Marketing Collaboration 52

Audiense

JULY 12, 2017

They also demonstrated a lower interest in sports, business and fashion. In order to tailor campaign messaging to different demographics it is effective to segment the audiences based on unique qualities. This is especially effective if the focus of the campaign is a global event. Factors influencing buying habits.

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Twitter Comparison Sample Samples 100

Koka Sexton

NOVEMBER 9, 2022

It can be done through advertising, public relations, social media campaigns, search engine optimization and more. Companies have been turning towards new models that rely on data-driven insights to generate demand instead of old-fashioned tactics like cold calls and trade shows.

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Marketing Tourism Loyalty Organization 92

Sprout Social

JULY 25, 2022

Brands of all sizes are eager to find ways to feature creators in their campaigns. One-third of people on Instagram have been inspired to buy something based on an influencer’s post. Frequent sponsored and gifting campaigns makes their beauty products practically can’t-miss on Instagram. Affiliate links. Translation?

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Influencer Instagram Brands Marketing 109

Socialmedia.biz

MARCH 19, 2019

In fact, 84 percent of them browse the platform when they’re unsure about what to buy and almost 77 percent end up discovering a brand they like on Pinterest. Remember, Pinterest primarily caters to people interested in recipes, home décor ideas, fashion/beauty tips and do-it-yourself crafts.

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Brands Buy Fashion Influencer 113

Bill Hartzer

JULY 15, 2010

As the effects of the global recession linger, consumers are changing the way they shop, becoming more budget-conscious, eco-aware and cause-oriented, while paying greater attention to what, why and from who they are buying. Did we mention that Ludacris owns a hybrid and is installing solar panels on his home? Suze Orman. Michelle Obama.

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Buy Influencer Web 2.0 Survey 112

Hootsuite

MARCH 2, 2022

More than a quarter of social media users use social platforms for “inspiration for things to do and buy.” Native social commerce solutions make it easier for social media users to buy from your retail brand, often without ever leaving the social platform. 3 inspiring retail social media campaigns. Another 26.3%

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Retail Social Media Brands Tips 104

Convince & Convert

DECEMBER 7, 2023

70% of millennials choose to buy from brands that exhibit diversity in their marketing campaigns. Wider Audience Reach When you integrate diversity into marketing campaigns, you cast a wider net over this vast sea of potential customers. Create targeted micro-campaigns that address these groups specifically.

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Campaign Marketing Authentication Loyalty 135

Keyhole.co

DECEMBER 22, 2020

This past year, brands like Hello Fresh and ASOS worked with micro influencers to run successful Instagram influencer marketing campaigns. Have Specific Goals for Your Campaign. So it’s important to have your goals as the starting point of your campaign. Your campaign strategy should support your goal of amplifying reach.

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Influencer Instagram Tips Hashtag 94

Mindjumpers

DECEMBER 6, 2010

The sacrificing of the celebs digital lives has the purpose to get fans and followers to buy their lives back and thereby raise money to the fight against HIV/AIDS. The campaign is called Digital Death and created on behalf of the organisation Keep a Child Alive. The campaign has, of course, got a huge buzz.

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Social Media Technorati Fashion Campaign 220

The Realtime Report

AUGUST 20, 2012

Rule used a combination of Facebook, Craigslist, Ridejoy (a ridesharing service), and CouchSurfing — plus some old-fashioned in-person social networking (aka people skills). The trip was completely unplanned, relying on digital networks and the kindness of strangers. “In the future, we’ll need more than cars.”

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CSR Social Media Travel Patterns 180