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47 Social Media Statistics to Bookmark for 2017

Sprout Social

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Don’t believe us? Facebook Statistics. Twitter Statistics. LinkedIn Statistics. Social Media Advertising Statistics.

The Fireside Chat: Artificial Intelligence with Christopher Penn

Spin Sucks

On this month's Fireside Chat, Gini Dietrich and Christopher Penn discuss artificial intelligence, what it means for communicators, and what to expect in the next three to five years. The post The Fireside Chat: Artificial Intelligence with Christopher Penn appeared first on Spin Sucks. Communication The Fireside Chat Christopher Penn digital legos fireside chat ibm watson inbound watson

Five Reasons Communicators are Frustrated and Lonely

Spin Sucks

The job of communicators can be frustrating and lonely and there are five reasons that lead to both. Gini Dietrich describes them with hints to improve. The post Five Reasons Communicators are Frustrated and Lonely appeared first on Spin Sucks. entrepreneur Professional Development communications industry lonely at the top marketing in the round pr industry silos

Awesome Association Jobs This Week – February 23

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the  SocialFish job board !  We focus on jobs in  social media ,   marketing ,   communications ,   PR ,   advocacy , and  digital. Director of Marketing , Association for Talent Development – ATD seeks a Director of Marketing to support a dynamic organization serving those who develop talent in their organizations.

Social Media Automation 101

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How to leverage social media to target local users and build brand awareness

SocialFish

It’s no secret that social media’s strength lies in the user data that it offers to marketers looking to better target their campaigns. . Sites like Facebook and LinkedIn are goldmines of user data!  Demographics and psychographics are just a few that you can use to better target local audiences and specific job titles. FACEBOOK : Lookalike Audiences. Select your ideal audience size.

How You Should Really Use A Social Media Calendar

agora pulse

If you’ve read ten “best practice” articles on social media management, at least half of them told you to use a social media calendar. Am I right? The problem is — most of the “gurus” who tell you to use a social media calendar neglect to show you HOW to use it well. Think Function over Format. Scroll down if you’re antsy to see it.). ” Source.

Alt and Rogue Twitter Accounts are Unofficial But They Are Not Necessarily Fake

Ari Herzog

Shortly after Inauguration Day, the Trump Administration issued a gag order to federal agencies to cease online communications and other media outreach until transition teams were in place. The White House is creating national unrest on multiple fronts. President Trump called climate change a “hoax” during his campaign. He hires advisors who represent far-right conservative movements.

How to Create a Commitment to Lifelong Learning

Spin Sucks

There are three things exceptional entrepreneurs do every day to create a commitment to lifelong learning. Gini Dietrich details each of them so you can do it, too. The post How to Create a Commitment to Lifelong Learning appeared first on Spin Sucks.

How To 62

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

20 Creative Ways to Use Social Media for Storytelling

Buffer Social

Storytelling has always played a part in successful marketing. Stories enable us to build personality and create a connection with consumers. But can we actually tell a story on social media? Is it possible to narrate a story with social media posts that are supposed to be short and sweet? It turns out there are many ways to use social media for storytelling! Ready to dive in? Instagram. Twitter.

Don’t Miss These Social Media Stories

SocialFish

Just a few links I thought you should see. Enjoy. LinkedIn Just Rolled Out a Redesign – Here’s How to Clean Up Your Profile  (Fast Company). The Secret To Online Community Success (Hint: It’s Not The Technology)  (Vanessa Di Mauro). Tools & Resources That Will Turn You Into a Snapchat Pro  (Product Hunt). photo credit ). Cool Social Tools From the Trenches Implementation

5 Keys toward Creating a Killer Twitter Audit

agora pulse

Is it time for a Twitter audit? Probably so. While juggling other business demands, it’s easy to neglect your social media accounts. That’s why it’s important to conduct an assessment of your Twitter marketing efforts. Find out what’s working well and what needs improvement. So don’t wait any longer. Here are five keys to a killer Twitter audit. 1. Identify Branding Gaps. Examine Audience Quality.

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Why Business Is About to Boom for Social Media Agencies

Convince & Convert

For years, social media was primarily a text-based circumstance, and social media directors were often people with a background in writing. Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). But now, it’s all different. Reasons Agencies are Going to Flourish. move to multimedia.

A World Gone Social

Learn how companies must adapt to survive.

Seven Simple Steps to Start Writing that Book Now

Spin Sucks

Have you been thinking about writing a book? It's an extremely gratifying experience, and also an incredibly daunting one. It's challenging to sit in front of a blank screen and start knocking out the words. David J.P. Fisher has a step-by-step process to help you become an author. The post Seven Simple Steps to Start Writing that Book Now appeared first on Spin Sucks.

How Email and Social Can Win by Working Together

Simply Measured

Email marketing is the most commonly used channel to acquire customers.  . arketers are investing most in website and email. You get it–email is big, and not going anywhere. So how can social and email work together to drive even bigger business wins? Below are some examples of how we do this here at Simply Measured, along with some other examples that really impressed me. Regular Check-Ins.

Come to the Nonprofit Talent & Culture Summit!!

SocialFish

Will you join us at the 2017 Nonprofit Talent & Culture Summit  April 5 – 7th in Washington, D.C.? It’s going to be awesome! And not just because Jamie will be speaking about unlocking your org’s genetic code … The Nonprofit Talent & Culture Summit is the social sector’s only convening focused on critical talent issues. Register here. Join us!! Mark Your Calendars

Should You Hide Comments on Your Facebook Page?

agora pulse

We’ve all had it happen: a negative comment on Facebook Page post that glares at you from the screen. Our first instinct (or at least mine) is to hide it or somehow bury it so that it won’t hurt the post or my business, especially in the age where social media reputation weighs so heavily. We do, after all, have the option to hide comments on Facebook. Self-promotion from other users.

Social Media Marketing GPS

Will The Marketing Agency Of The Future Look Nothing Like The Agency Of Today?

Twist Image

Nearly twenty years ago, the agency of the future seemed very obvious. We launched our digital marketing agency (then it was called Twist Image , now it's called Mirum ) in 2000. We had a clear objective: we wanted to create the agency of the future today. Our mission seemed obvious (to us, at the time). We felt that technology had not permeated the marketing department. We knew that marketers were - candidly - afraid of technology. They did not understand the Internet. They did not grasp the power that these connections would create. That power struggle endured for many years. adobe. brand.

Four Client Communication Rules that Will Grow Your Business

Spin Sucks

Client communication is the most important communication strategies we develop as PR pros. Laura Petrolino explains why these four rules of successful client communication will help you stay on the right track and grow your business. The post Four Client Communication Rules that Will Grow Your Business appeared first on Spin Sucks.

A Gen Z's Perspective on What Makes for an Authentic Brand

Pixlee

My name is Devon Smith; I’m a 14-year-old freshman in high school and am an active Instagram-er and snapchat-er. As such, I have noticed a few things about brands on the platform. One of the things that I've noticed is that there are some brands on Instagram that appear authentic and engaging, and some that don’t.

Best Upsell is Education #Dropbox #marketing

Laurel Papworth

I’m just writing a (quick) post cos I find this stuff confusing. I pay about 100 bucks a year for Dropbox. Not sure why.  I guess I feel more secure – even though I suspect Dropbox is no more secure than iCloud LOL – having some documents in the cloud, duplicated. Just don’t upload your sexting photos ok? . I use about 6GB of a 1 TB account. And need it more. Blech.

How to Be Social: A Social Media Manifesto

Instagram Marketing: 20 Excellent Examples and Ideas from Top Brands

Meltwater

With 600 million users, Instagram’s growth is showing no signs of slowing down anytime soon.… … Read More.

What True Collaboration in Digital Marketing Looks Like (And How I Learned It)

Simply Measured

Last year we talked a lot about the “de-siloization” of social. Stop doing social in a silo. Go make a friend on the email/display/search/SEO/web/personalization/video/some other team. I’ve been amazed and impressed at how any social marketers have begun the effort to start working collaboratively with other functions in their organization’s marketing department. Many of them have succeeded. Yikes.

Promotional Partnerships: What Can Go Right…What Can Go Wrong

Spin Sucks

We all want to grow content and brand reach, as well as increase sales. Partnering with an influencer, or another company on a promotional campaign, can yield great results. But it also can mean some pitfalls. Jason Schemmel shares the lessons he learned from a promotional partnership. The post Promotional Partnerships: What Can Go Right…What Can Go Wrong appeared first on Spin Sucks.

How Videos Can Transform Your Content Marketing Strategy

ProBlogger

This is a guest contribution from Nathalie Cohen-Sheffer. From do-it-yourself tutorials to adorable animal clips, videos are a big part of our life – and business owners as well as bloggers are taking notice. Here are seven reasons why everyone needs to incorporate video into their marketing strategy, and the sooner the better. In fact, 1.47 It Increases Traffic. It’s Motivating.

8 Stupid Simple Social Media Tricks to Boost SEO

How to Do an Instagram Audit in 60 Minutes or Less

Sprout Social

Does your Instagram account need a boost? Have you gone months or even years without ever analyzing what’s working and what’s not? You’re not alone. An Instagram audit might not sound like the most fun and exciting thing in the world, but it can help you out tremendously and uncover some interesting bits of information. Auditing your followers. Audit Your Content.

The BEST Way to Post to Facebook Without Using Facebook

The Social Media Hat

Yes, there IS a BEST way to share posts to Facebook, and you do not have to be on your Facebook Page to do it. Here's how

PR and Marketing Tips: Visual Content and Your Brand

Meltwater

Social media has become a melting pot of white noise. For your brand to penetrate… Read More.

Business Travelers Increasingly Vulnerable To Data Theft

The Realtime Report

Business Travelers Increasingly Vulnerable To Data Theft. As reports of corporate information theft continue to rise and cybercrime is predicted to cost businesses between $2.1 trillion in 2019 to $6 trillion by 2021, one area of particular concern is information security while traveling on business. Business travelers are also far more likely to connect to insecure Wi-Fi networks while traveling.

Maximizing LinkedIn for Business