Harp Interactive

MAY 16, 2014

Categories: Blog , Facebook , LinkedIn , Pinterest , Social Media Marketing , Twitter Tags: CardMunch , evernote , Facebook , facebook audience insights , language targeting , linkedin , mobile ads , mute button , Pinterest , social media , Social Media Snapshot , Twitter , Yahoo! Introduced late last week, [.] ( Read more. ).

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Yahoo Mobile Social Media Twitter 252

Harp Interactive

FEBRUARY 14, 2014

Categories: Blog , Facebook , Google , Social Media Marketing , Twitter Tags: Facebook , Firefox , Google , page layout algorithm , social media , Social Media Marketing , Top heavy filter , Trending , Twitter Facebook Trending Hashtags, New Twitter Layout, Google Page Layout Algorithm Updates and more!

Hashtag 228

Hashtag Trends Social Media Twitter 228

Harp Interactive

APRIL 25, 2014

Below are highlights of changes on top social media platforms for the week ending April 25, 2014: New on Twitter MoPub = Mo’ Ads Late last week, Twitter announced it will now sell ads in [.] ( Read more. ).

Feed 252

Feed Feedly News Social Media 252

Harp Interactive

FEBRUARY 28, 2014

Categories: Blog , Facebook , Google , HootSuite , LinkedIn , Monitoring , Social Media Marketing , Twitter Tags: Facebook , Facebook Messenger , Firefox , Google , linkedin , Promoted Accounts , socia media , Twitter , Who''s Viewed Your Profile Facebook Tags, Twitter Promoted Accounts, Google Helps Local Media, and more!

HootSuite 248

HootSuite Social Media Twitter Facebook 248

Harp Interactive

JULY 27, 2009

The uses and benefits of Twitter are growing and expanding everyday. Below I’ve listed some of the top 10 reasons why all businesses, no matter how big or small, no matter what your industry, should be on Twitter. Search Engine Optimization (SEO) The real name of a Twitter account is indexed by Google, along with each tweet.

Twitter 244

Twitter Brand Monitoring Engineering SEO 244

Harp Interactive

JULY 27, 2009

The uses and benefits of Twitter are growing and expanding everyday. Below I’ve listed some of the top 10 reasons why all businesses, no matter how big or small, no matter what your industry, should be on Twitter. Search Engine Optimization (SEO) The real name of a Twitter account is indexed by Google, along with each tweet.

Twitter 244

Twitter Brand Monitoring Engineering SEO 244

Harp Interactive

JANUARY 12, 2010

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. Twitter Search. Google Blog search. Technorati. BlogPulse Conversation Tracker. Blogpulse Trends. Ubervu (beta). Web Page Changes. WatchThatPage.com. UberTwitter.

Trendrr 267

Trendrr TweetBeep Radian6 Conversation 267

Harp Interactive

NOVEMBER 27, 2012

Covering important topics like how to engage customers, manage brand perceptions, empower employees and discovery audiences that have not been reached yet through diverse social media channels.

Forums 298

Forums ROI Twitter Conference 298

Harp Interactive

FEBRUARY 21, 2014

Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Below are highlights of changes on top social media platforms for the week ending February 21, 2014: New on [.] ( Read more. ).

Social Media 206

Social Media Twitter LinkedIn Advertising 206

Harp Interactive

MARCH 21, 2014

Blog Social Media Marketing Twitter @-reply evernote hashtags social media Social Media Snapshot twitter videos' Below are highlights of changes on top social media platforms for the week ending [.] ( Read more. ).

Social Media 236

Social Media Tools Hashtag Video 236

Harp Interactive

APRIL 13, 2011

With 500 Billion + people on Facebook and an estimated 280,000,000 Twitter accounts, there is no doubt that social media is eye opening.shockingly so. Expanding your brand's potential reach via Facebook, Twitter, YouTube and more has become the holy grail of marketing.

Statistics 419

Statistics YouTube Social Media Twitter 419

Harp Interactive

APRIL 13, 2011

With 500 Million + people on Facebook and an estimated 280,000,000 Twitter accounts, there is no doubt that social media is eye opening.shockingly so. Expanding your brand's potential reach via Facebook, Twitter, YouTube and more has become the holy grail of marketing.

Statistics 418

Statistics YouTube Social Media Twitter 418

Harp Interactive

JANUARY 10, 2014

Categories: Blog , Facebook , Google , Google Plus , Pinterest , Social Media Marketing , Twitter Tags: Blog , Facebook , Google , google plus , Pinterest , social media , Social Media Snapshot , Twitter Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.

Social Media 259

Social Media Google Twitter Facebook 259

Harp Interactive

JANUARY 17, 2014

Categories: Blog , Facebook , Google , LinkedIn , Social Media Marketing , Twitter Tags: Facebook , gmail , Google , linkedin , social media , Social Media Snapshot , Twitter Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.

Social Media 241

Social Media LinkedIn Google Twitter 241

Harp Interactive

DECEMBER 20, 2013

Categories: Blog , Facebook , Social Media Marketing , Twitter Tags: Blog , Facebook , social media , Social Media Marketing , Social Media Snapshot , SportStream , Twitter , Video Ads Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.

Social Media 247

Social Media Feed Feedly Video 247

Harp Interactive

JANUARY 24, 2014

Categories: Blog , Facebook , Google , SEO , Social Media Marketing , Twitter Tags: Facebook , Google , HootSuite , Instagram , social media , Social Media Marketing , Twitter , uverVU Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.

Social Media 236

Social Media HootSuite SEO Instagram 236

Harp Interactive

JUNE 16, 2010

With so much hype surrounding the enormous benefits for businesses to reap with social media, many have eagerly (and expectantly) jumped into the social landscape with a Twitter account and maybe even a Facebook profile or fan page built around their brand or business. How do I get followers? Monitoring is Essential.

Social Media 322

Social Media Brand Monitoring WordPress SEO 322

Harp Interactive

MARCH 31, 2010

Businesses understand the importance of social media and the advantages of brand exposure without the media buy but they want accountability; understandably they want numbers that will help them calculate Return On their Investment. Twitter Followers. Twitter Retweets. Twitter Conversation (measured in @mentions).

Analytics 350

Analytics Social Media Trendrr Digg 350

Harp Interactive

SEPTEMBER 13, 2010

When you search-optimize and add relevant social media platforms like YouTube, Facebook, Twitter and LinkedIn (etc) to your media mix the result is far greater than if you had used them as un-optimized channels, independently at different times! If you have an established brand then the brand name should be in the URL .

SEO 313

SEO Social Media URL Engineering 313

Harp Interactive

MAY 25, 2010

I’ll add to the list with any branded products or services. We like Google Alerts for brand and key word mentions and HootSuite for Twitter mentions, but there are many others. One of the best strategies for creating online visibility for your brand or business is to seek out relevant blog posts via monitoring.

Social Media 241

Social Media Radian6 Tips Wiki 241

Harp Interactive

FEBRUARY 3, 2010

Can you expand a little on what this may include – let’s start with Best Practices for Twitter? Twitter Best Practices for Brands. Make sure your bio is filled out and have a well-branded page. See how to optimize your Twitter bio for more tips. You and your brand both need to be believable.

Engagement 270

Engagement Authentication HootSuite Notification 270

Harp Interactive

JANUARY 27, 2010

Brian Solis describes engagement as: “Engagement is essentially the first step in building a relationship between your customers and your brand.&#. Reactive engagement is simply responding to direct dialogue to or about you or your brand/business. When someone mentions your name/brand, thank them…answer them … respond to them.

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Engagement Strategy Radian6 Brand Monitoring 248

Harp Interactive

APRIL 6, 2010

Tags: Blog Facebook Monitoring Search Marketing Social Media Marketing Tools and Resources brand monitoring monitoring tools SEO Twitter twitter for business.

Newsvine 307

Newsvine Quantcast Social Media Meeting 307

Harp Interactive

OCTOBER 27, 2009

If you’re using Twitter as a tool to promote your brand or products, it’s crucial that you write retweetable tweets. The shareability of your message makes it viral and extends the reach of your message beyond your own Twitter followers. Personalizing your Twitter messages builds a connection between you and your followers.

Tips 307

Tips URL Small Business Twitter 307

Harp Interactive

MARCH 9, 2010

While social media is liberating brands and opening up new grass-roots level channels for connecting with the consumers, it is also posing new challenges for companies in terms of managing and controlling all that free flowing external communication.

Guidelines 270

Guidelines Policies Social Media Brand Monitoring 270

Harp Interactive

FEBRUARY 9, 2010

Twitter Tools: tagwalk. Provides a snapshot of your Twitter account including your latest tweets, who you talk to, your links, mentioned by, interests, stats and more. Taweet (beta) is a social calendar and event promotion application for Twitter. Taweet adds a whole new dimension to your Twitter experience: the future.

Resources 243

Resources Ping.fm Tools Social Media 243

Harp Interactive

JULY 29, 2009

You may be familiar with Dell, Starbucks and Jet Blue…a few well-known brands that have been trumpeted for their brilliant use of social media. A general misconception out there today is that social media, especially Facebook and Twitter are for large consumer brands. But what about lesser known and smaller businesses?

Small Business 188

Small Business Social Media Loyalty Aggregator 188

Harp Interactive

MARCH 16, 2011

53% of those on Twitter have recommended companies and/or products in their tweets and almost as many voice an intent to buy those products or services. It makes sense: consumers trust online reviews by other consumers more than the information coming directly from companies and brands themselves.

Influencer 276

Influencer Bazaarvoice UGC Review 276

Harp Interactive

NOVEMBER 9, 2009

There are numerous articles with tips on writing for the web and writing-guides and rules for individual platforms like Twitter and Blogs. But there is definite dearth of information on the actual process of writing: OK, so you have set up a Twitter account. Twittering. What should you talk about 4 times a day?

Platform 254

Platform Social Media Radian6 Press Release 254

Harp Interactive

MARCH 16, 2011

53% of those on Twitter have recommended companies and/or products in their tweets and almost as many voice an intent to buy those products or services. It makes sense: consumers trust online reviews by other consumers more than the information coming directly from companies and brands themselves.

Influencer 281

Influencer Review Survey Buy 281

Harp Interactive

AUGUST 26, 2010

Highlights and Statistics of Social Media Usage by Brands. The following information is taken from a survey of 137 brand marketers and ad agency professionals that point to a significant investment in social media marketing programs in the next 12 months. Twitter) – 72% using. Google) – 89% using. Social media sites (i.e.

Study 285

Study Social Media Survey Conference 285

Harp Interactive

FEBRUARY 17, 2010

A hybrid between Twitter and a blog, Amplify allows you to easily highlight or clip content (up to 1000 characters of text and images & video) you find relevant, add in your own opinion if you wish, then amplify it to your friends and followers across the internet! Just sign in with Twitter or Facebook and begin to share content.

Resources 282

Resources Features Bookmarklet URL 282

Harp Interactive

JULY 29, 2009

You may be familiar with Dell, Starbucks and Jet Blue…a few well-known brands that have been trumpeted for their brilliant use of social media. A general misconception out there today is that social media, especially Facebook and Twitter are for large consumer brands. But what about lesser known and smaller businesses?

Small Business 150

Small Business Social Media Loyalty Aggregator 150

Harp Interactive

JANUARY 12, 2011

Imagine if your business Twitter account(s) were suspended (it happens more often than you know), deleted or disappeared entirely. When Twitter goes down your follower list and the people you follow completely disappears. When Twitter goes down your follower list and the people you follow completely disappears.

Social Media 296

Social Media Resources RSS LinkedIn 296

Harp Interactive

NOVEMBER 16, 2009

Open the proper social accounts , brand them and build them out according to the set strategy. Cross pollinate all of your social platforms with each other to reinforce your brand and your presence across the social universe. Again, a time-consuming effort that a typical business does not allow for.

Social Media 270

Social Media Small Business Metrics Compete 270

Harp Interactive

MAY 18, 2010

That type of insight is exactly what blog posts, Twitter, Facebook and other social media provide them with: reviews and information from other social media users that customers consider more credible than an advertisements by advertisers! Inbound marketing means creating content through blogs, Twitter, Facebook and YouTube etc.

Cost 226

Cost Hubspot Marketing ROI 226

Harp Interactive

APRIL 13, 2010

Polls are a great way to engage your Fan base community for fun, feedback or to gain insight into your brand, product or service or customer mindset. Don’t forget to tweet about your poll to encourage your Twitter following to join your Fan Page.

Facebook 264

Facebook Applications Publishing Microsoft 264