Pinterest Provides Tips for Travel Brands Amid Early Signs of Travel Recovery
Social Media Today
AUGUST 24, 2020
Pinterest has shared a new set of tips for travel marketers looking for opportunities amid the COVID-19 pandemic.
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Ignite Social Media
JULY 19, 2019
Social media’s impact on the travel and tourism industry continues to grow stronger. In fact, some studies show that over 40% of travelers under 33 prioritize the ‘Instagrammability’. When it comes to reaching these users, here are our top travel brands on social. Travel and Leisure. The Outer Banks.
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Audiense
MARCH 9, 2023
But with the current global economic downturn, how much are consumers really willing to spend on luxury travel in 2023? We all enjoy the finer things in life.
Sprout Social
MARCH 25, 2024
The short-form video format has quickly become a favorite of both brands and consumers. In this post, you’ll find a curated list of the top Instagram Reel hashtags for travel, fitness, food, fashion and other categories. This not only gets you more exposure, but also positions your brand as relevant and up-to-date. Let’s dig in.
Audiense
MARCH 9, 2023
But with the current global economic downturn, how much are consumers really willing to spend on luxury travel in 2023? We all enjoy the finer things in life.
Buffer Social
JANUARY 10, 2024
I faced this problem when I became a travel blogger and content creator. I launched my travel blog in February 2020 with big plans, but we all know how that turned out. So, not only was I joining a highly competitive travel industry , but it was at the worst possible time.
Sprout Social
MARCH 21, 2024
Looking to build buzz for your UK-based brand? The platform, known for its fast-moving trends and authentic content, is often tough for brands to break into. If you’re a brand looking to reach Gen Z or Gen Alpha consumers, you’ll likely be a hit on UK TikTok. He’s worked with brands like Thomas Sabo and Just Eat.
Social Media Strategies Summit
JUNE 8, 2023
Brands have many reasons to move away from the social media giant Facebook. But the challenge for brands remains: how can you stand out on a platform that prioritizes content from friends and family? Here are six brands achieving killer results on Facebook in 2023 to inspire you. So Facebook can’t be all bad.
Waxing UnLyrical
JUNE 4, 2019
The sky’s the limit when it comes to creativity in the travel and tourism industry! Cait DeBaun leads communications for Project Time Off , a travel industry initiative to motivate Americans to take vacation and see the country. So we look at how and why people book travel. Metrics to gauge whether a travel app is taking off.
Social Media Strategies Summit
JUNE 24, 2022
With that in mind, in this article, we’re going to highlight ten real-world examples of brands using Instagram Reels to reach new audiences, engage existing customers, generate leads, and drive sales. million-strong following on the platform through a combination of “travel tips and dad joke hits,” as its Instagram bio explains.
Ignite Social Media
JULY 2, 2019
Our travel & tourism client, Visit the Outer Banks of North Carolina (OBX) came to us looking for a partner who could leverage social media to drive visitation to the destination during the off-season. We developed our strategy by first looking at our audience and planning how we would target them.
Pixlee
MARCH 7, 2019
Spring break is fast approaching, and travel brands have the opportunity to appeal to travelers of all ages seeking myriad experiences. Here are the top trends and tips brands are using to gear up for the spring break rush. . Who better to represent your brand than local fans, previous customers, or happy fans?
Pixlee
SEPTEMBER 23, 2017
Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Influencers have become an integral part of many brands’ marketing strategies as today’s consumers trust peer recommendations above all other forms of marketing. So, where do you start as a brand? Nomadic Matt.
Unmetric
DECEMBER 4, 2019
Brands too piped in with Christmas-themed posts, contests, and giveaways. If they weren’t posting Christmas greetings, they were participating in popular memes, publishing brand-related posts, and conducting giveaways. This video was the brand’s most engaging post in November. Outlanderish travel plans.
Ignite Social Media
AUGUST 28, 2023
Influencer marketing can be a game-changer for garnering brand recognition and converting sales, but sometimes, influencers may behave badly or unexpectedly. The judge threw the case out , citing the fact that she had created adverse publicity for the brand which was prohibited in her contract.
Pixlee
MAY 24, 2021
Travel and tourism took a major hit in 2020. Over 2020, the travel industry lost approximately 1.3 A report published in May 2020 even estimated the loss of over 100 million jobs in the travel industry (as per the World Travel and Tourism Council). trillion dollars in export revenue. Reestablishing Trust.
Ignite Social Media
AUGUST 21, 2017
From pictures of national landmarks to exotic locations, I think we can all agree that with the age of social media that travel inspiration is all around us. There’s a plethora of travel influencers that offer a breathtaking perspective of places we may want to add to our bucket lists. Gone to the Snow Dogs. Kevin & Amanda.
Ignite Social Media
JULY 13, 2021
A lot of us think that way because we’re used to social media being a place for audiences to interact and engage with brands in a fun and loving way, but a recent study shows that consumers want to see brands provide customer service on social. Social media is meant to be one thing and one thing only – and that’s social, right?
Pixlee
JULY 30, 2019
Food and travel are blossoming as digitally native millennials prioritize experiences over belongings. Learn how these up-and-coming travel and food influencers built niche communities of followers who are passionate about experiences and see what marketers stand to learn from their success. . Jen Morilla. Luisa Ruocco.
Ignite Social Media
APRIL 2, 2021
My team and I recently discussed the advice we’d give brands and agencies for effectively supporting their social media teams. After all, your social team is your front-line representation of your brand. Night and weekend monitoring has become essential for many brands during the pandemic. Say Goodbye to One-Man-Shows.
Ignite Social Media
JUNE 10, 2022
Social holidays are a fun way for your brand to engage with your followers, spread a little cheer, and show some personality. In fact, there are some things your brand should absolutely not celebrate on social. . When determining which holidays are right or wrong for your brand, consider how they relate and resonate with your brand. .
Likeable
FEBRUARY 15, 2022
but as the years go by, social media has become an increasingly important part of brands’ Super Bowl advertising strategies as well. So, which brands had the best uses of social media on—and leading up to—Sunday? Impressively, some brands were able to quickly create real-time content that played off of the ad. Starting now!
Sprout Social
NOVEMBER 17, 2022
With the ability to publish longer videos and consumers’ love of short form video, there’s a lot of Reel-estate for brands to get creative and boost their engagement. Instagram Reel ideas for fashion and retail brands. Push creative boundaries for your brand with these ideas: 1. Promote hot in-store items.
Social Media Strategies Summit
SEPTEMBER 18, 2023
Influencer marketing can be highly impactful, with one-third of consumers agreeing that influencer posts are the best way for brands to persuade customers to try new products. anyone who doesn’t work for a retail or fashion brand). And as an airport, SEA also had an obvious opportunity to collaborate with travel influencers.
Sprout Social
JANUARY 10, 2024
Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints. Brand protection How you handle complaints directly affects your brand’s reputation.
Sprout Social
MARCH 16, 2021
Brands are equally looking forward to real spring. For many brands, spring break 2021 is a good first look at what they can expect and how they should balance public safety against consumer expectations as the world attempts to return to pre-COVID times. . — mylo (@myloreyes) March 8, 2021. The light at the end of the tunnel.
Ignite Social Media
MAY 30, 2019
Since its launch last summer, Instagram TV (IGTV) has been slow to start; however, some brands are committed to using the platform for long-form video. Users now have the option to share content directly to the feed to get more reach, which can be useful for some brands. The Olympic Games: With 2.2
Convince & Convert
MAY 30, 2012
As we bathe in the memory of friends, family and BBQ over this week’s Memorial Day holiday, our minds are now tuned up and ready to hit our favorite travel season – summer. Trippy – Like Pinterest, but dedicated exclusively to collecting and sharing travel ideas ( Web, iPhone). Let the games begin. Happiness Factor.
Sprout Social
SEPTEMBER 12, 2022
9 stellar social media management agencies for your brand. Narrowing down which ones are right for you, your team and your brand can feel like a challenge. We’re experts in building employer brands, creating trucking trends, engaging niche communities, and making email open rates climb. Full Blast Creative. We live it.
Audiense
MARCH 9, 2023
But with the current global economic downturn, how much are consumers really willing to spend on luxury travel in 2023? We all enjoy the finer things in life.
Social Media Strategies Summit
JANUARY 3, 2019
In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. As we move into a new year, brands will need to continually assess and adjust their Instagram strategies to stand out. 2018 was a big year for Instagram.
Cortex
APRIL 24, 2020
From the surface, being a travel influencer (literally) looks like the best job in the world. After all, they get to see incredible sights and stay in luxurious hotels and take eye-catching photos of their experiences.
Hootsuite
NOVEMBER 2, 2022
Pro: It’s great marketing for your brand. Read on to find marketing advice for creating successful (and con-free) sponsored content for your brand. Read on to find marketing advice for creating successful (and con-free) sponsored content for your brand. Expectations can fluctuate from creator to creator and from brand to brand.
Twist Image
AUGUST 31, 2018
This the question I get asked the most when it comes to my extensive (and often frenetic) business travel pace. Once I break it down, most people realize that life (and business travel) can be a lot less complicated and stressful if you plan, and seek out the advice from others who have paved the way (and paid the price). travel app.
Pixlee
MAY 28, 2021
Travel, fashion, cosmetics, fitness: what do these industries have in common? Lending itself to images and videos exclusively, the highly visual platform attracts users and visual brands alike. Conversely, non-visual brands, like insurance, software, and other similarly abstract brands can struggle with Instagram as a channel.
Pixlee
AUGUST 2, 2021
How Can Podcasts Help Your Brand? The best brand podcasts aren’t simply descriptions of your industry or what products you have to offer; they follow industry-related topics episodically to educate and entertain listeners. And the best thing about podcasting is that it works as more than a branding tool.
Later
JULY 29, 2021
Vancouver-based lifestyle brand Herschel Supply is a pioneer when it comes to good social strategy. With over 1M followers on Instagram alone, the design-driven accessories brand has successfully built a cult following with international appeal. We are definitely a lifestyle brand. View this post on Instagram.
Pixlee
OCTOBER 30, 2019
Online travel agencies (OTA’s) were extremely innovative in their genesis, but now, their user experience is starting to fall short. Amazon is one of the most relevant brands to millennials in America today by creating one of the stickiest and straightforward checkout processes. Simplifying the Checkout to Increase Conversion.
Oktopost
MARCH 24, 2022
Everyone is familiar with the concept of branding, but only some businesses have applied branding concepts to their image as employers. In this article, we’ll take a look at seven of the most powerful employer branding examples for companies to be aware of in 2022. What Is Employer Branding, and Why Does it Matter?
Hootsuite
FEBRUARY 13, 2023
Well, it often makes for perfect content for your brand. Whether you’re laughing about your early brand flubs or posting pics of your very first office in your parents’ garage, looking back on the past is a great way to keep it light and playful. Here’s why. It happens every week.
Pixlee
DECEMBER 29, 2017
We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Eye for Travel : San Francisco, CA (April 9-10 2018).
Oktopost
MARCH 8, 2023
Episode Summary The amount of time and energy it takes to get your brand featured in a top-tier media outlet is not for the faint of heart. In this episode of Radically Transparent, Lauren Gumport, Vice President of Communications and Brand at Faye reveals some of her top secrets for getting top-tier media coverage.
Ignite Social Media
APRIL 23, 2019
Below are some ways to consider utilizing Snapchat for your brand! Create a branded filter. With the study noting that teens are going for a fresh look and interest in vintage styles, there is a natural tie in for fashion and beauty brands. Consider creating a branded lens that allows users to try on your product.
Sprout Social
APRIL 22, 2021
As an industry pioneer, many brands look to Hilton as a shining example of how to address the evolving needs of today’s traveler, and rise to the challenge of reinventing the hospitality experience. While the effects of the pandemic have been devastating across the board, one of the hardest hit industries was Travel and Hospitality.
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