yMarketingMatters

OCTOBER 2, 2017

Mobile use is disrupting the way people engage with brands. 53% of American consumers use their smartphones to access search engines at least once a day ( Source: Google and Mobile Marketing Association Survey ). Almost 50% of consumers in the US make direct purchases after receiving an SMS branded text.

Mobile 140

Mobile SMS Hitwise Marketing 140

yMarketingMatters

JANUARY 10, 2014

A recent Skava Consumer Mobile Shopping Survey found that 71 percent of smartphone owners shop using their mobile device. 92% of marketers in Marketing Sherpa’s 2013 Email Marketing Benchmark Survey said that email is producing, or will produce, a positive ROI for them. More people are using mobile devices to view Web pages.

Social Media 277

Social Media Tips Marketing Mobile 277

yMarketingMatters

JANUARY 19, 2012

And surprisingly, so much marketing and branding today lacks personality! Inject your own special personality into your brand, and each piece of content. Four out of five teens carry a wireless device; the majority (57%) view their cell phone as the key to their social life (Source: CTIA survey, Teenagers: A Generation Unplugged).

Trends 279

Trends Marketing Mobile Wireless 279

yMarketingMatters

MAY 29, 2018

Let’s get right to it: If you’re a brand using social media to raise awareness of your products and services, build an engaged community of fans and customers, and drive visitors to your website, you really need to be updating all of your channels once a day, every day. 2 posts should be personal updates that build your brand. *.

Social Media 113

Social Media Real Estate Curation Syndication 113