yMarketingMatters

OCTOBER 9, 2015

September saw some great social media updates for marketers. Here are the most important updates you should be aware of to improve your social media marketing for your business: Facebook. With Canva you can produce fabulous image-rich content for your social media profiles in minutes: Facebook and Twitter timeline covers.

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yMarketingMatters

FEBRUARY 8, 2016

There have been some important social media updates in January. These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. How To Create Local Awareness Ads by Facebook.

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yMarketingMatters

DECEMBER 6, 2015

Before everyone winds down for the holidays, let’s pause for a minute to catch up on November’s social media updates, which were significant. Facebook Slideshow: This amazing new update allows you to tell your brand’s story with easy-to-create, lightweight videos. NOVEMBER TIP: Advertise in Social Media!

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Social Media Sentiment Study Advertising 100

yMarketingMatters

FEBRUARY 25, 2013

Although your business and brand are synonymous with one another in many aspects, you have to realize that they’re two separate entities when you break them down. In terms of brand recognition and acceptance, you should focus on ONE word more than any other: ENGAGEMENT. Facebook Marketing Strategies to Build Your Business and Brand.

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yMarketingMatters

JUNE 4, 2016

After the slow month of April, May seems to be back on track with every other fast-paced, exciting month in the world of social media. The post Social Media Updates: May appeared first on yMarketingMatters. PLUS A HUGE TIP! Let’s dive right in! Facebook Live! Your Page will now be verified.

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yMarketingMatters

JULY 9, 2015

If you’re trying to build your brand using Facebook with a strong a content marketing strategy, you’ll love this new update. Use these trending keywords in your blogs and social media posting for that day or week. The post Social Media Updates: June appeared first on yMarketingMatters. Author Tags.

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yMarketingMatters

OCTOBER 21, 2012

Instead of having the long default Facebook URL that ends in random numbers that no one can remember, you can choose a short name, suited to your brand and business. Claiming your vanity URL is just as important as choosing the name for your brand or business. This is so long and cumbersome to put on marketing documents.

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URL Social Media LinkedIn Facebook 147

yMarketingMatters

APRIL 10, 2019

Establishes a Human Connection – Instantly Perfect for Social Media Guides the Customer Through Their Journey Drives Conversions. People can do business with any number of businesses and brands; what makes your brand stand out is storytelling that builds a strong sense of trust and loyalty. It’s Perfect for Social Media.

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B2B Loyalty Conversation Buy 178

yMarketingMatters

APRIL 10, 2019

Perfect for Social Media. People can do business with any number of businesses and brands; what makes your brand stand out is storytelling that builds a strong sense of trust and loyalty. It’s Perfect for Social Media. A HUGE component of online marketing is about social media.

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B2B Loyalty Conversation Social Media 130

yMarketingMatters

APRIL 10, 2019

Perfect for Social Media. People can do business with any number of businesses and brands; what makes your brand stand out is storytelling that builds a strong sense of trust and loyalty. It’s Perfect for Social Media. A HUGE component of online marketing is about social media.

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B2B Loyalty Conversation Social Media 100

yMarketingMatters

OCTOBER 25, 2013

However if you are trying to build a relationship with customers, build brand loyalty or measure purchase intent, you should pay attention to Engagement metrics. Just because a consumer saw your post in their News Feed, it doesn’t necessarily aid in brand recall, purchase intent or indicate that you have a relationship with your customers.

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Engagement Facebook Metrics Loyalty 271

yMarketingMatters

OCTOBER 12, 2019

Social media. Organic social media is such an important, easy and free channel for distributing your content! You can grow your brand awareness, educate people about your industry, products and services, engage in personal dialogue with consumers, and be there to support your customers! Partners & Influencers.

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yMarketingMatters

OCTOBER 12, 2019

Social media. Organic social media is such an important, easy and free channel for distributing your content! You can grow your brand awareness, educate people about your industry, products and services, engage in personal dialogue with consumers, and be there to support your customers! Partners & Influencers.

Content 130

Content Paid Search Digg SEO 130

yMarketingMatters

JUNE 4, 2013

Here we go: Social Business Has Risen. You cannot afford to ignore social media. Consumers rely on social media to research and make buying decisions and for customer service issues. This should be the year that your small business becomes confident and adept at social media.

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Trends Smart Phone Marketing Mobile 277

yMarketingMatters

JUNE 10, 2019

Because the algorithm favors recent posts, brands need to pay attention to when their audiences are online. How Often And What To Post on Social Media. Posting videos—Live, as a Story, or IGTV—will also increase the time your audience spends on each post…leads to increased engagement. Post when your audience is looking.

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yMarketingMatters

FEBRUARY 8, 2018

I have read nearly every blog and article out there, and attended Facebook discussions and webinars by so many experts in the industry from John Loomer , Josh Constine (Techrunch), Fortune , Mari Smith , to Mike Stelzner from Social Media Examiner , and many more. Is social media good or bad for our well-being?

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Feed Feedly News Facebook 145

yMarketingMatters

MARCH 27, 2012

From Social Media Examiner: Facebook Changes Impacting Businesses. Here are some great examples of big brands and smaller brands using visual compelling cover photos and Facebook Timelines. From All Facebook: The Complete Guide To Facebook Timeline Pages.

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Facebook Overview Guidelines List 244

yMarketingMatters

FEBRUARY 26, 2014

As previously discussed in my post “Which Social Media Channels Should I Use For My Business?” , I am following up with an more in-depth look at Twitter and why your business should make use of this social media channel. This will help you get your brand name out there and grow your followers. Questions To Ask.

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Twitter Repository Hashtag Statistics 235

yMarketingMatters

JANUARY 27, 2019

If you are in the throes of planning, keep these three important tips in mind while you work on how to improve your social media marketing and your results this year. Not according to the 65 percent of brands who say that their success with content marketing is a direct result of a documented strategy. Why is this important?

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Tips Content Marketing Patterns 130

yMarketingMatters

JULY 14, 2013

Twitter is a remarkable social media platform for your business. For your business, you may choose to attach a hashtag, such as #smallbiz, #SMB, #entrepeneur or even your brand’s name itself, like #Nike. In short, it’s an easy way to get your message out there and be on top of what is going on in your industry. .

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Twitter Hashtag Feed Feedly 271

yMarketingMatters

JUNE 10, 2019

Because the algorithm favors recent posts, brands need to pay attention to when their audiences are online. How Often And What To Post on Social Media. Posting videos—Live, as a Story, or IGTV—will also increase the time your audience spends on each post…leads to increased engagement. Post when your audience is looking.

Tips 100

Tips HootSuite Notification Hashtag 100

yMarketingMatters

JANUARY 19, 2012

What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan. Be authentic.

Trends 279

Trends Marketing Mobile Wireless 279

yMarketingMatters

JANUARY 27, 2019

If you are in the throes of planning, keep these three important tips in mind while you work on how to improve your social media marketing and your results this year. Not according to the 65 percent of brands who say that their success with content marketing is a direct result of a documented strategy. Why is this important?

Tips 100

Tips Content Marketing Patterns 100

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Include Social Share Buttons: Make sure these are everywhere so people can share on their social media networks easily with one click! How much more? 188 billion messages per day.

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List Organization Tips Newsletter 257

yMarketingMatters

NOVEMBER 21, 2013

As promised in my blog on Which Social Media Channels Should I Use For My Business? , Facebook is by far the biggest social media channel, with an updated estimate of 1.26 For some great info, check out the Ultimate Social Media Size Cheat Sheet. Tip #5: Reward your Fans. Don’t get frustrated. Stick with it.

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Facebook How To Statistics Hashtag 237

yMarketingMatters

JULY 20, 2016

Facebook, on the other hand, with its unlimited character updates, makes it a great channel for brand storytelling. Brand loyalty. 1) Align your Business Goals with your Social Goals: (2) Develop Your Content Strategy. is original brand content. ⅓ is original brand content. ⅓ The possibilities are huge. USE IMAGES!

Twitter 100

Twitter How To Hashtag Notification 100

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Include Social Share Buttons: Make sure these are everywhere so people can share on their social media networks easily with one click! How much more? 188 billion messages per day.

List 217

List Organization Tips Newsletter 217

yMarketingMatters

JANUARY 27, 2019

If you are in the throes of planning, keep these three important tips in mind while you work on how to improve your social media marketing and your results this year. Not according to the 65 percent of brands who say that their success with content marketing is a direct result of a documented strategy. Why is this important?

Tips 100

Tips Content Marketing Patterns 100

yMarketingMatters

AUGUST 21, 2015

The Hashtag… …is used on the most popular social networks: Twitter, Facebook, Google+, Instagram, Vine and Pinterest. …is is the most popular means of categorizing content on social media. also allows you to connect with and engage other social media users based on a common theme or interest.

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Hashtag Marketing Instagram Social Networking 100

yMarketingMatters

JUNE 4, 2013

Here we go: Social Business Has Risen. You cannot afford to ignore social media. Consumers rely on social media to research and make buying decisions and for customer service issues. This should be the year that your small business becomes confident and adept at social media.

Trends 100

Trends Smart Phone Marketing Mobile 100

yMarketingMatters

JULY 19, 2016

Facebook, on the other hand, with its unlimited character updates makes it a great channel for brand storytelling. Brand loyalty. 1) Align your Business Goals with your Social Goals: Align your Business Goals with your Social Goals: (2) Develop Your Content Strategy. is original brand content. ⅓ Customers feedback.

Twitter 100

Twitter How To Hashtag Notification 100

yMarketingMatters

JULY 14, 2013

Twitter is a remarkable social media platform for your business. For your business, you may choose to attach a hashtag, such as #smallbiz, #SMB, #entrepeneur or even your brand’s name itself, like #Nike. In short, it’s an easy way to get your message out there and be on top of what is going on in your industry. .

Twitter 138

Twitter Hashtag Feed Feedly 138

yMarketingMatters

AUGUST 7, 2016

Many new updates were announced in the world of social media in July! Facebook Live Now With Audience Targeting : In July, Facebook rolled out a new function that would help brands that use live videos target their audiences by age, gender, language or location. Facebook Messenger Account Switching on iOS : Finally!

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Social Media Reddit Embedding News 100

yMarketingMatters

OCTOBER 2, 2017

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. Mobile use is disrupting the way people engage with brands. The open rate of SMS is 98% compared to 22% for emails.

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Mobile SMS Hitwise Marketing 140

yMarketingMatters

JULY 14, 2013

Twitter is a remarkable social media platform for your business. For your business, you may choose to attach a hashtag, such as #smallbiz, #SMB, #entrepeneur or even your brand’s name itself, like #Nike. In short, it’s an easy way to get your message out there and be on top of what is going on in your industry. .

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Twitter Hashtag Feed Feedly 100

yMarketingMatters

FEBRUARY 10, 2014

Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. Social Media is the Game Changer.

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Social Media Mobile YouTube Social Networking 279

yMarketingMatters

MAY 29, 2018

Business owners have been asking me via email, messenger, social media and at networking meetings, “Yasmin, how often to post and what to post on social media?”. 5-3-2 RULE FOR SOCIAL POSTING. 2 posts should be personal updates that build your brand. *. This question has been coming up a lot lately.

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Social Media Real Estate Curation Syndication 113