The Social Media Incubator

AUGUST 16, 2013

Are you trying to find a way to draw your audience to your social media pages? Besides integrating your offline marketing strategy , designing unique social media pages and incorporating your brand is a creative way to keep your business interesting on social media and should be a part of your social media strategy.

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The Social Media Incubator

MAY 29, 2014

As social media becomes more prevalent, business owners are faced with numerous legal issues. Many of the large social media players, such as Facebook and Twitter, have internal reporting policies where the owner of a trademark can prevent another party from improperly using a trademark. photo courtesy: Getty Images .

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The Social Media Incubator

JULY 19, 2013

The most common misconception about social media for business is that it can be done as a separate entity. First, you need to make sure the implementation of your social media campaign isn’t sporadic. First, you need to make sure the implementation of your social media campaign isn’t sporadic.

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The Social Media Incubator

OCTOBER 21, 2013

It’s important that your Pinterest page represents your brand the way the rest of your social media does. Pinterest is a little bit of a different setup than other social media sites. Your Pinterest boards can also play a role in branding your page. Use your boards.

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The Social Media Incubator

JUNE 17, 2011

That statement can and has been countered by business owners with the question: What’s the point of being on social media if not to promote my products/services or myself? Try these pointers to help you increase your business social media relevance and engagement: Be strategic without talking about your product all the time.

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The Social Media Incubator

AUGUST 15, 2013

Rather than just setting up social media accounts at all of your favorite social media sites or building brand pages that do not engage your audience, it is imperative that you move into the social media space with a strategy. Do you know what you want to get out of social media for your business ?

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The Social Media Incubator

FEBRUARY 5, 2013

What’s it take to run a social media campaign? There is a lot that goes into a social media campaign. And because social media has now become a major part of the way a lot of businesses are attracting new customers, developing those relationships off site is the way to go. Do you know? Make it count.

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The Social Media Incubator

SEPTEMBER 24, 2013

your social media is open 24 hours. Customers who have bad experiences are more likely to tell their story on social media in order to express their dislike for how they were treated by a brand. This is a great lesson on how not to handle a crisis through social media.

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The Social Media Incubator

OCTOBER 10, 2013

Are personas a good marketing tactic in the era of social media? Should you blog using a persona, or conduct social campaigns under a persona? Personas have long been a popular method of helping to bring personality to a brand, product or service. Are personas a good idea for marketing in the age of social media?

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The Social Media Incubator

JULY 16, 2013

Craig writes different topics about social media tips and strategies. Any social media marketing strategy should include adding a lot of value. This is easy to quantify with a tangible product, but not so much so with basic social material. Add Enough Value.

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The Social Media Incubator

MARCH 9, 2015

Will Meerkat be something brands can take advantage of? One thing is guaranteed: it is an app that brands and online marketers will be keeping their eyes on. The app can be expected to be showcased, and most likely heavily used, at SXSW March 13-17.

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The Social Media Incubator

SEPTEMBER 26, 2013

Having social media pages is more than just getting your company name out there and seen by more people. Here are a few tips on how to engage with other businesses in your B2B marketing social media strategy. Stay social. You want to make sure you company social media is staying relevant.

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The Social Media Incubator

DECEMBER 26, 2012

Amidst all the hype, it’s pretty clear that social media is here to stay as a viable marketing avenue for businesses large and small. The pieces of the puzzle were laid out like tiles, but there was one missing. In another contest, a travel company asked Pinterest followers to play a lottery. The winner won a vacation package.

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The Social Media Incubator

APRIL 29, 2013

Social media marketing is no longer optional for business. Last November, Huffington Post published 100 social media statistics that shouldn’t be ignored. 80 percent of social media users prefer to connect with brands through Facebook. Among these include. 32 percent of all Internet users use Twitter.

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The Social Media Incubator

OCTOBER 24, 2013

You heard about blogging, email marketing, social media marketing, search engine optimization or search engine marketing–all of which require content to be successful.

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The Social Media Incubator

NOVEMBER 21, 2011

Do you have a social media policy in place for your business? A press release from Grant Thornton LLP finds that “executives of public and private companies see social media as a growing set of marketing tools, but have not yet developed the necessary compliance and risk policies and procedures.”

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The Social Media Incubator

SEPTEMBER 28, 2011

More and more customers are reaching out to connect with companies via social media. As a result of this, virtually any company who deals with customers should have some kind of presence on social media. Now is the time to define ‘presence’ on social media. Take Facebook for instance.

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The Social Media Incubator

AUGUST 16, 2012

Have you been forced to deal with an unfortunate social media disaster? It all happened because of one wrong setting that made a major impact and briefly labeled the brand as a “spammer.”. So what do you do if you come across a major social media emergency? Do you have a social media policy in place?

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The Social Media Incubator

SEPTEMBER 25, 2012

Needless to say, the National Football League (NFL) and Commissioner Roger Goodell are taking quite a beating from angry fans, players and coaches after last night’s Monday Night Football game of the Green Bay Packers and the Seattle Seahawks – and social media is taking the eruption to mammoth proportions.

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The Social Media Incubator

AUGUST 3, 2012

The numbers are captivating, but how else have the Internet and social media affected the Olympic games? The social media profiles of the athletes are incredibly influential. Social media has created an outlet for instant news from direct sources.

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The Social Media Incubator

JUNE 15, 2011

Facebook users are now able to tag brands and product pages as well as people in their photos. With the proliferation of social media, people are now sharing their brand experiences with their social media groups by writing reviews and creating recommendations. Have you heard?

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The Social Media Incubator

MAY 4, 2011

Social Media Strategist Caroline Melberg spells out the steps to take when you need to change your Facebook identity: So let’s say Jane Doe is an administrator of the “Pretend Company&# page on Facebook. Tagged as: admin facebook , branding , C.E.L. Public Relations Small Business Mavericks Loading Quotes.

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The Social Media Incubator

JULY 25, 2011

Openness with clients and customers on the web is must for brands, according to Jamie Pappas of Information Week. Last week Pappas posted an article that discussed the average consumer’s need for honesty from companies and their brands. Domino’s did what they had to do in order to change the opinions of their target market.

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The Social Media Incubator

MAY 6, 2011

Starting with a seemingly innocent Tweet around 4PM EST and escalating through Sunday night and throughout the rest of the week, every news source on the planet has by now covered the influence that social media has had on this major news story. Remember, social media is “Real Time PR.” Probably not.

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The Social Media Incubator

APRIL 21, 2011

scan or click the QR code to see the packages we offer Social Media is a Helpful Tool – But NOT Behind the Wheel! by admin on April 21, 2011 Social media is an incredibly convenient communication vehicle and a powerful business tool as well. Tagged as: branding , C.E.L. , Tagged as: branding , C.E.L. ,

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The Social Media Incubator

NOVEMBER 3, 2010

million “likes&# ) who loves them to come out and support their brand with messages back to PETA right on the page. This is another reason why having a presence on social media is so critical. Learn from Coach’s virtual situation and put your brand’s social media to work for you !

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The Social Media Incubator

MAY 10, 2011

Tagged as: branding , C.E.L. , The next time you’re at the store, you might want to grab some anti-bacterial wipes or hand sanitizer – to go! All Rights Reserved www.thesocialmediaincubator.com.

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The Social Media Incubator

MAY 19, 2011

Facebook recently announced the capability for users to tag brands in photos that are posted onto the site. “For now, only Pages within the Brands & Products or People categories brands, can be tagged in photos. Is it advertising overload from a bombardment of brands? Read more details.

Brands 122

Brands Facebook Sites Advertising 122

The Social Media Incubator

AUGUST 25, 2011

Can a business that sells to other businesses measure ROI with social media? The trick with B2B is to know what your overall marketing goals are, and to tie your social media objectives to your overall goals. Absolutely! How many do you get each week now?

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The Social Media Incubator

NOVEMBER 23, 2009

scan or click the QR code to see the packages we offer FTC passes new rules and regulations on social media by admin on November 23, 2009 The world wide web has been a buzz with the newly passed rules regarding social media and full disclosure on blogs and other online marketing avenues.

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The Social Media Incubator

FEBRUARY 25, 2014

A new change to Facebook may help brands and their engagement levels. Past algorithm changes to Facebook’s News Feed have hurt some brands, particularly smaller brands, by limiting reach and ultimately hurting engagement. However, the newest change to Facebook gives those brands hope.

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Feed Feedly News Engagement 161

The Social Media Incubator

OCTOBER 22, 2014

It is a place where a business or brand is highlighted and shares their photos, events, blogs, news, etc. A Page must be liked by individuals in order for them to see all updates from the business or brand. Any individual can create a Facebook Page , but only admins of the page can post and make changes once it is made.

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Facebook Education Reputation Groups 183

The Social Media Incubator

DECEMBER 22, 2014

If you haven’t heard of the new social media site, there’s a good chance you will in 2015. The site offers a simple, easy, ad-free social network for its users to share information and status updates, and stresses that user information will not be shared with third party sites. Could Ello rise? Pay to play.

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Marketing B2B Engineering LinkedIn 182

The Social Media Incubator

JUNE 28, 2013

You can list multiple titles, such as “Branding Specialist and Consultant, Online Marketing Expert and Author.” Make sure your contact information is correct, especially your social media and website. LinkedIn Online marketing Social Media Optimization self-branding' Optimize Your Headline.

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The Social Media Incubator

JULY 25, 2013

LinkedIn is a must for your company’s social media marketing plan. LinkedIn is the social network for displaying your professional profile, displaying your company profile and connecting with colleagues, clients and friends in your business. You don’t have a profile picture. Have you made these mistakes?

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LinkedIn Company Groups Groups 212

The Social Media Incubator

SEPTEMBER 8, 2013

Having a company LinkedIn page is becoming a growing and critical trend in the social media strategies of businesses. There are plenty of ways to get your content out on social media, but LinkedIn is becoming a key component for B2B marketing and engagement.

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The Social Media Incubator

NOVEMBER 8, 2012

million visitors while breaking through to join the top 49 in ranks this past September, continuing on in this online social media marketing frenzy. According to Maxymiser.com , Pinterest has a higher referral traffic than Twitter, although number one in the ranks is the very well known social media company , Facebook.

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