Mindjumpers

AUGUST 17, 2010

I will look futher into that… Its hype among social media users is one thing, but for marketers it is more interesting to explore how geolocation can be used from a marketing perspective. See it here: Geolocation Based Social Media for Brands View more documents from DOUGLAS LIN.

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Social Media Brands Foursquare Disqus 207

Mindjumpers

DECEMBER 20, 2013

2013 is coming to an end after what has been an interesting year for social media and we think that 2014 isn’t going to be any less interesting. This means that more and more companies try to tab in on this opportunity and make use of or create their own social news rooms to find the content that fit their brand.

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Mindjumpers

SEPTEMBER 6, 2013

But how can brands benefit from this visual and colorful social medium? We have been taking a dive into how brands use Instagram and here by give you a small collection of really successful brands and campaigns on Instagram – from big, global brands to small, local ones. How does your brand use Instagram? .

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Instagram Brands Tourism Sports 272

Mindjumpers

NOVEMBER 2, 2012

How to successfully connect and engage with your customers and consumers via social media is the natural focus point of our blog, as this is Mindjumpers’ field of expertise. We guide and advice brands on how to take on the challenges of brand communication on the various social media networks and platforms.

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Mindjumpers

JANUARY 18, 2012

Tweet 2011 was a great year for social media where we saw true integration of “social” to our lives. To demonstrate the growth of social channels in the last one year, here is an interesting infographic designed by Internet marketing firm Dream Systems Media based on the data provided by AdAge.

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Social Media Statistics Mobile B2B 280

Mindjumpers

AUGUST 7, 2013

So the question is – does this popular app hold any possibilities for brands to explore? So maybe this is the start of an era of branded promotional engagement contests and strategies, which emphasizes users with a quick response time and a curious mind. Pheed – Express Yourself on Social Media. What do you think?

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Mindjumpers

FEBRUARY 12, 2014

Visual content is with out a doubt the catalyst of audience engagement on social media today. Pinterest is a great platform for brands to be featured on; the platform allows you to display non-tangible aspects all of which can be related to your product or company through lifestyle portrayals and inspiring mood boards.

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Tips Brands Loyalty Fashion 235

Mindjumpers

JULY 2, 2013

I have been looking into upcoming social platforms and came across Pheed, which for a while has created some buzz on the web and have been announced the breakout social media star of 2013. A platform for brands? Take a look at for instance for instance these brands we found on Pheed to see how they use it: • Taco Bell.

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Mindjumpers

OCTOBER 5, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. The following post is part of the Mindjumpers Network series.

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Activities Social Media Communities Study 256

Mindjumpers

MAY 16, 2013

Some huge brands are already using the new service, but what can you actually do with it? Visual content is more and more in focus as a way to express who you are and to create engagement – both for individuals as well as for brands. Similar Posts: Vine for Brand Marketing. It makes it shareable and accessible.

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Mindjumpers

FEBRUARY 28, 2014

These past two weeks saw the release of two adrenaline themed ads, and a funny note is they both came from two well-known beverage brands. But apart from the stunt-which ingredient made this video spread in lightening speed across social media channels? Rule number one; we never mention the brand name! Storytelling.

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Social Media Advertising Trends Brands 221

Mindjumpers

NOVEMBER 22, 2011

Tweet With changing consumer demands and touch points, there is an increasing need to make your brand social, which most of organisations have now understood. The second step, is to know what makes your brand social? Further, it was highlighted that this dependence on social media is expected to go up in the coming years.

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Mindjumpers

SEPTEMBER 5, 2012

In a previous post called Implement a Social Media Policy: Make Your Employees Brand Ambassadors , Marina introduced what a Social Media Policy is and briefly described why it is important for your organization. Protecting your brand and business. It never sleeps and it has no limitations.

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Policies Organization Social Media Reputation 245

Mindjumpers

APRIL 13, 2012

We have seen many signs that digital solutions improves our ability to interact online in real time, and technology that lets us walk around and catch the moments as they happen without hunting for our smart phone in our bag or pocket, may just be the next step in social media. Importance of Storytelling in Social Media.

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Social Media Smart Phone Project Google 256

Mindjumpers

JUNE 26, 2012

Tweet This infographic from MBA Programs takes a look at how and why social media is going corporate and how small and large businesses alike are tweeting, pinning and posting like never before to gain extra exposure and interact with their customers and fans. Corporate social media usage is skyrocketing. Infographic].

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Social Media Sports Statistics B2B 229

Mindjumpers

DECEMBER 15, 2010

Tweet Need some insights on what social media is about and what you can achieve by using it as a business? It goes through some of the brands that have done a successful job when using social media, like Dell, Starbucks and Coca-Cola. Check out the full presentation here: Social Media for Business.

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Social Media Technorati Overview Statistics 252

Mindjumpers

OCTOBER 22, 2014

The creative possibilities of Snapchat enables a brand to communicate personal visual messages to its consumers (no need to mention the importance of visual storytelling , right?) Best practice for brand communication on Snapchat. Get creative: If you use the drawing function, it will make your brand seem more personal and easy-going.

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Mindjumpers

DECEMBER 11, 2012

A survey done in 2012 by McKinsey, showed that 95 percent of those living in Tier 1, Tier 2, and Tier 3 cities are registered on a social media site and proves at the same time to be the most active users. The Chinese social media landscape is vast and bubbling with innovation. How Social Media Reflects Human Behaviour.

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Social Media Privacy Nielsen Social Networking 254

Mindjumpers

FEBRUARY 9, 2011

Tweet Socialcast has compiled this nice infographic that explains how social media strengthen the relationships inside the company to engage employees and consumers when creating customer relations. As we see it, social media are technologies that change the way people can interact with each other. Engage and build trust.

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SocialCast Company Social Media Policies 247

Mindjumpers

MAY 19, 2011

Tweet Most businesses however big or small, now have a presence on different social media channels as suggested by their strategists and they also run campaigns to gain traction on their profiles. For me the key to build a successful brand through customers, in both traditional as well as social media is as follows: Identify?

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Guidelines Social Media Automotive Sports 238

Mindjumpers

SEPTEMBER 19, 2011

With increasing competition in social media, almost everyone wants to grab a share of the “social&# pie. Since almost all brands have taken the first step and made an online presence, it’s very effective if we analyse the benefits of it. Thus, the calculation of ROI on social media gets calculated accordingly.

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Mindjumpers

MARCH 24, 2011

Tweet Getting started with a social media initiative does not necessarily require a lot. The following infographic presents some of the strategic steps that is useful to go through before establishing a sustainable social media initiative. How Social Media Strengthens Companies [infographic].

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Social Media Reputation Content Company 268

Mindjumpers

MARCH 24, 2011

Tweet Getting started with a social media initiative does not necessarily require a lot. The following infographic presents some of the strategic steps that is useful to go through before establishing a sustainable social media initiative. How Social Media Strengthens Companies [infographic].

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Social Media Reputation Content Company 265

Mindjumpers

MAY 3, 2013

Everything is closer and goes faster in the world of social media. An army can be assembled from the whole world, within seconds, ready to fight and destroy your brand. How do you identify a potential avalanche of negativity towards your brand? Get to know the people who will disagree with your brand’s believes.

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Mindjumpers

OCTOBER 12, 2019

Its round shape, blackish color and white cream stuffing have undeniably added to its success but as a social media agency we wonder: where would the crowd-pleasing, twistable cookie be today without effective social media marketing? They exercized strong brand values. Here’s why…. Lessons learned.

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Mindjumpers

MAY 8, 2012

This has sparked our interest towards other examples of how brands and charity organizations have managed to use social media as a platform to help social problems through user engagement. Networking on social initiatives. All because of the power of social media and the right campaign audience targeting.

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Social Media CSR Campaign Collaboration 248

Mindjumpers

MARCH 5, 2014

The following post is part of the Mindjumpers Network series t hat examines the state of social media around the globe. It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Behavioural insights.

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Social Media Mobile MySpace Trends 200

Mindjumpers

OCTOBER 17, 2012

We frequently see companies making use of mobile apps to promote their brand. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. Non-branded promotion. Why is a non-branded app of interest to the brand behind? That’s why we’ve built a non-branded universe.

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Mobile Brands Foursquare Eventful 272

Mindjumpers

JANUARY 17, 2011

For a while ago, I wrote a blog post called 4 Ways Social Media Has Changed The Fashion Industry pointing out among other things how bloggers has become the new (and most important) influencers and how the brands get more and more humanized. Social media is changing the fashion industry.

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Mindjumpers

JANUARY 11, 2012

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey.

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Mindjumpers

JANUARY 10, 2013

Monitoring brand mentions, share of voice, sentiment etc. are the essentials of analysing what is being said about your brand online. But there is a dark side, which, until now, has been immeasurable, to the great frustration of social media analysts: Visual brand mentions. Measure visual brand mentions.

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Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media.

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Social Media Trends Mobile Social Networking 100

Mindjumpers

JANUARY 10, 2012

Another chance to look at the social media universe, analyse the trends and make the strategies. I feel, these statistics can help you figure out which network has the right demographics for your brand, age and income group. 2012 Social Marketing & New Media Predictions [White Paper].

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Social Media Statistics MySpace Tumblr 273

Mindjumpers

MARCH 4, 2012

Tweet Many businesses hop on the social media train, since this is what everyone else is doing these days. However, this requires that you as a business set goals and work strategically with social media instead of creating a presence where you are fumbling ahead and not having a presence that is consistent.

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Social Media How To Sentiment Data 237

Mindjumpers

DECEMBER 29, 2010

Tweet It has been a great year for social media. We have been taken a look back at some of the successful campaigns and brands that have been good at using social media as a marketing platform. The soda company understood how to make us of social media when developing new flavors. Mountain Dew.

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Social Media Technorati Campaign YouTube 237

Mindjumpers

SEPTEMBER 14, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. Culture is one of the largest components of how people communicate.

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Communities Brands Authentication Cost 234

Mindjumpers

DECEMBER 21, 2011

What does it mean for brands? I believe that brands can expect to receive a lot of feedback, especially where customers need assistance on a regular basis. I believe that brands can expect to receive a lot of feedback, especially where customers need assistance on a regular basis.

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