Waxing UnLyrical

MARCH 26, 2013

Here are four free tools small businesses can use to keep track of their Instagram success: 1. SumAll – I just started exploring this tool and it looks like the perfect tool for small businesses looking to track their social success, find out which network is reaping more benefits, and how it’s affecting the bottom line.

Instagram 279

Instagram Tools Statistics Small Business 279

Waxing UnLyrical

MAY 17, 2019

The prior year was where artificial intelligence witnessed a sudden spike in popularity with even small businesses integrating the technology within their workspace. Having a knack for writing and an editorial mindset, she has been writing for ProProfs: a brand that’s known for creating delightfully smart tools such as survey maker.

Trends 175

Trends Survey Template Templates 175

Waxing UnLyrical

APRIL 28, 2014

Why: Regardless of their background, some people reject personal branding because it seems to go against their values. What Small Businesses Can Learn from the Creative Community: Share the Journey. In this post for Harvard Biz Review , Dorie Clark and Andy Molinsky teach you how to change this mindset.

Small Business 187

Small Business Consultant Flickr Travel 187

Waxing UnLyrical

MARCH 24, 2014

Marketing For Small Businesses: There Is Strength In Numbers. Why Brands Must Choose Influencers Wisely. Why: In this guest post for Shelly Kramer ‘s blog, Andrea Cook shares highlights from a new Pew Research Center study on Millennials. And guess what? They’re not that trusting.

Influencer 189

Influencer Consultant Flickr Collaboration 189

Waxing UnLyrical

MARCH 23, 2012

Because that’s the day – March 30 – when its new Timeline format will go live on all brand/business pages. I actually opted to switch my business Page over to the new Timeline when it was offered to me, and overall, I like the format a lot. Star posts and “milestones” to build your brand.

eBook 245

eBook Discount ROI Facebook 245

Waxing UnLyrical

JUNE 20, 2011

Sanjiva Persad is a London-based social media marketer and copywriter who specialises in helping small businesses build their brand online. Can you think of any other reasons for a company NOT to be on Twitter? Image: Simon Q via Flickr, CC 2.0. His home on the web is sanjivapersad.com. He also blogs and tweets.

Twitter 197

Twitter Flickr Loyalty Retail 197

Waxing UnLyrical

MARCH 2, 2015

Why: “When you’re in a bind to create a high-quality blog post that generates brand awareness, educates your potential audience and draws in qualified leads, you can’t expect to come up with an idea for the perfect topic in one sitting,” explains Kelsey Meyer in this Entrepreneur post. ” 3. Captivate your audience.

Content 100

Content Consultant Small Business Eventful 100

Waxing UnLyrical

APRIL 6, 2016

Marketers who participated in the survey said that influencer engagement was effective in building brand awareness, generating leads and nurturing loyalty. Particularly in the case of small businesses, getting an influencer to notice you and talk about your product or service can be discouragingly difficult.

Influencer 100

Influencer Engagement Social Media Marketing 100

Waxing UnLyrical

JULY 22, 2015

Over the years the industry has evolved and adapted, to meet brands’ and markets’ needs. It’s the chance to really connect with your consumers, to really listen to them and find innovative ways to help them while raising your brand awareness. In fact, as your business grows, a social media policy is a must.

Policies 100

Policies Reputation Issues Social Media 100

Waxing UnLyrical

MARCH 31, 2011

My anonymous account may be frivolous, but I built a certain brand around my anonymous self. Sanjiva Persad is a London-based social media marketer and copywriter who specialises in helping small businesses build their brand online. I’m strangely attached to it, and I’m not sure that I want to throw it away.

Twitter 204

Twitter Avatar Flickr Small Business 204

Waxing UnLyrical

APRIL 23, 2013

Small businesses that wouldn’t have survived otherwise have used it as a tool to successfully find customers. Specializing in websites and other digital media content, RedShift lives to write and writes to brand. Quit using social media? Non-profits have used it to better existence.

Social Media 266

Social Media Meme Flickr News 266

Waxing UnLyrical

FEBRUARY 16, 2012

Sanjiva Persad is a London-based social media marketer and copywriter who specialises in helping small businesses build their brand online. I’d love to hear about your experiences with merging two Twitter accounts via the comments section below, especially if you went about the process in a different way.

Twitter 177

Twitter Flickr Energy Small Business 177

Waxing UnLyrical

FEBRUARY 7, 2013

RedShift provides services as they are related to dead-on business content that rings the cash register. We live to write and write to brand. I know a lot of small business owners with great ideas , and they have been nothing but supportive. In spite of my short time as a business owner, I’ve learned a lot.

Project 220

Project Flickr Upcoming Meeting 220

Waxing UnLyrical

FEBRUARY 10, 2016

Makes genuine connections that further brand engagement and relationship. I knew that we who work and represent small business rarely get the opportunity to share our good news programs. Creates remarkable experiences at all levels of engagement. Communicates a value proposition that delivers positive emotional response.

Marketing 70

Marketing Authentication Loyalty Small Business 70

Waxing UnLyrical

JUNE 21, 2012

I’m no longer a small business owner, but now work for a very large agency. There’s nothing like having your own branded footer , as I waxed lyrical about a while back. – but of those I have tested, here is what I currently think is the holy trinity of managing social media. ” 1.

HootSuite 269

HootSuite Social Media Curation iPad 269

Waxing UnLyrical

AUGUST 16, 2012

TestMasters finished 4th out of over 70 initial local Houston small business teams. The Greensheet finished comfortably inside the top eight in medium-sized businesses too. There does seem to be a debate over the endgame of social, i.e., whether it is for engagement, branding, service, sales, or all of the above.

Journal 175

Journal Compete Team Klout 175

Waxing UnLyrical

DECEMBER 20, 2012

People are already inundated with posts from brands; why would they want to see yours? Since I have no additional support, I am finding growth hard. Because the network is flawed. Your posts do not get seen by everyone. And recent changes have made organic in-network growth almost impossible. No; just the opposite.

Communities 234

Communities Facebook How To Consultant 234

Waxing UnLyrical

AUGUST 29, 2019

Because these are people just like us, we’re more likely to believe them when they recommend a brand. If they’re going to lash out when they get a bad comment, or if they like to court controversy, do you want your brand associated with them? Besides that, in 2018 alone, companies who went this route earned an average of 520% ROI.

Influencer 186

Influencer How To Sports ROI 186

Waxing UnLyrical

JULY 1, 2015

Also, considering the fact that Facebook has 40 million active small business pages , building your presence on niche sites will help you stand out from the crowd. Are you looking to simply build brand awareness, or are your goals more specific, like driving traffic to your website? Here are a few other things you can do: 1.

Social Media 100

Social Media Curation Wikipedia Small Business 100

Waxing UnLyrical

MAY 25, 2011

Last year I sat down with a small business client to take a look at their existing marketing plan, with an eye toward helping them jump into the world of social media. Tradition can be a powerful branding and marketing tool, but we should never do something just because “that’s the way it’s always been done.” Tradition and Fear.

Marketing 224

Marketing Small Business Sports Flickr 224

Waxing UnLyrical

JANUARY 6, 2016

Expanding brand awareness. Building brand affinity. Startups and small businesses often need brand awareness and lead generation just as much as sales leads; in fact, without first having the latter two, obtaining leads will be challenging no matter how much is invested. Sales lead generation. Building credibility.

Strategy 100

Strategy Marketing SEO Campaign 100

Waxing UnLyrical

OCTOBER 3, 2016

After the unforeseen break WUL took, we’re getting back into gear with a brand new Social PR Spotlight! My niche is filling the marketing and PR void of small businesses and non-profits; in some cases, helping them determine goals and laying out a plan. the Philly ‘burbs). I also provide voiceover services.

Hashtag 250

Hashtag Delicious Consultant Banking 250

Waxing UnLyrical

APRIL 2, 2016

Brands know that these channels need to be a part of our communication spectrum. In fact, one of its most successful campaigns, “ Small Business Saturday ,” has been running for the better part of a decade now. In fact, if you think about it, that’s what we’re constantly exhorting brands to show.

Strategy 100

Strategy Case Study Collaboration Communities 100