Small Business Mavericks

article thumbnail

Will Brand Domain Names Be A Small Business Opportunity?

Small Business Mavericks

I know Frank Reed says a recent ICANN ruling that will allow large corporations to purchase their own domain name extensions for their brands will only be available for the big guys – small businesses won’t be able to afford it. However, I can see opportunity here for small businesses.

article thumbnail

How To Advertise Online For Your Small Business

Small Business Mavericks

In the business world, advertising is everything when it comes to keeping a business going. Especially small businesses. A lot of people can’t do that when running a small business on a budget. A small business has to get their name out there in order to thrive against the large corporations.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Small Business Competition And The Internet

Small Business Mavericks

Some small businesses think there is too much competition on line for any effective marketing. Small businesses just need to use different tactics than, say, the bigger corporations. So, how do small businesses compete against the big guys? For starters, small businesses need to use different SEO tactics.

article thumbnail

How To Look Big – For Small Businesses

Small Business Mavericks

Just because your business is small doesn’t mean it has to look small. You can look like a big brand with just a little effort. Branding is a strategy. What you want to do is build your brand and that means connecting with your audience in thoughtful ways over a period of time. Stay the course.

article thumbnail

Bringing Authority To Small Business Blog

Small Business Mavericks

Small business owners often have access to a large group of people who could be considered ‘authorities’ in their niche. Every supplier that deals with their business has some authority, and small business owners can make use of that authority to increase their own authority, and the authority of their business blog.

article thumbnail

Which Metric Should Small Businesses Be Concentrating On

Small Business Mavericks

Analytics is one area where the online world often seems to have different rules than an offline business. What’s the most important metric for a small business. These are all areas that online businesses concentrate on, and whilst they are important areas to measure, they are not the most important. Conversions?

article thumbnail

Are QR Codes Disadvantaging Your Small Business?

Small Business Mavericks

They are not placed in these areas for practical purposes; they are being used as part of a consumer education/branding campaign by marketers, particularly the big national brands. Large corporations have the jump on small businesses in this area, however, you can fight back. To begin with, let’s look at QR codes.