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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

Since the beginning of the World Wide Web, Uniform Resource Locators (URLs) have been one of the primary methods for jumping from one webpage to another. Unfortunately, URLs become long and complex as subdomains, subdirectories and tracking codes are added. As social media grew in popularity, lengthy URLs began to present a problem.

URL 104
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The complete guide to B2B SEO

Sprout Social

The practice and industry of Search Engine Optimization (SEO) has been around for quite a while now. People generally tend to think about an SEO strategy in terms of ranking high in popular keyword searches. B2B SEO has a few basic areas that differ from B2C SEO. What is B2B SEO? More time in each sales stage.

B2B 124
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Optimize Your Social Media and Make Your SEO More Social

Harp Interactive

Similarly using SEO without social media substantially limits the potential of organic search. SEO for Social Media. URL: Include keywords in the URL you pick for your social media page. If you have an established brand then the brand name should be in the URL .

SEO 313
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How B2B Brands Can Drive More Leads This Year

Webbiquity SMM

In survey after survey, year after year, lead generation is a top priority for B2B brands. SEO has the potential to drive torrents of traffic and new leads. Still, 61% of marketers want to increase the effectiveness of their SEO to get more visits and conversions this year. Guest post by Brandon Brown. Content Marketing.

B2B 217
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Pinterest SEO: 12 Tips to Optimize Your Pins for Search

Later

A strong Pinterest SEO strategy is one of the best ways to increase your reach and drive more sales. In fact, SEO on Pinterest is arguably more important than on any other social media platform. By following the 12 tips below, you will take your Pinterest SEO to the next level and drive so much more value for your brand! .

SEO 81
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TikTok SEO Guide: 5 Steps To Optimize Your Content For Maximum Reach

Keyhole.co

Who could have guessed that a catchy jingle and a fifteen-second skit could revolutionize brand visibility in today’s digital marketing space? With an astounding 2 billion downloads , TikTok has transformed from a fun, spirited app into a substantial player in brand marketing and monetization. The answer is simple — TikTok SEO.

SEO 52
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12 Facebook publishing tools for your brand in 2024

Sprout Social

Why you should use a Facebook publishing tool 12 Facebook publishing tools for your brand Find the right Facebook publishing tool for your needs Why you should use a Facebook publishing tool How can a Facebook publishing tool help you? And why is spending time to discern the right one for your business worth it?