Ignite Social Media

SEPTEMBER 22, 2021

Assess why is the brand on social media in the first place? We like to start with people first, so we want to make sure that the brand is reaching people and communicating with people. We also know that no brand is alike in terms of the customer’s path to purchase or path to conversion. Where to Start.

Social Media 172

Social Media Tips Retail Metrics 172

Pixlee

DECEMBER 1, 2020

Influencer marketing has emerged as a powerful force for businesses across many industries, and the relationships that brands can build with influencers can create irreplaceable value when executed well. . Success with influencers in driving retail sales depends largely on first partnering with the right type of influencer for your brand.

Retail 60

Retail Influencer Marketing Authentication 60

Sprout Social

OCTOBER 4, 2023

What was the ROI of your influencer campaign? Sprout’s Tagging feature has changed the reporting game for many brands. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. How does one topic perform on social compared to another?

Strategy 119

Strategy Brands UGC Marketing 119

Sprout Social

NOVEMBER 29, 2021

US retail social commerce sales are projected to exceed $56 billion by 2023 , marking an opportunity businesses can’t afford to miss out on. This report unpacks what brands can learn from these early adopters and how they can become even more competitive in this uncharted market. Consumers use social commerce to treat themselves.

Buy 142

Buy Brands Survey Apparel 142

Sprout Social

OCTOBER 25, 2022

What does it take to build brand awareness? Today, we have brand mascots faking forbidden romances, sponsored dance challenges and internet beefs over—ironically enough— chicken sandwiches. Building a memorable brand takes some big swings but you have to walk before you can run. What is brand awareness? Our advice?

Strategy 129

Strategy Brands Hubspot Survey 129

Social Media Strategies Summit

OCTOBER 16, 2019

Why is Snapchat so crucial for brands? trillion annually, representing 30% of total retail sales. This presents an opportunity for marketers to double down on their Snapchat strategy in order to see a better ROI. Not quite sure how your brand can make an impact on Snapchat? 1 Self Reinvents Itself on Snapchat.

Brands 103

Brands NGO Authentication Campaign 103

Pixlee

MARCH 30, 2022

With 250+ speakers, 600+ sponsors, and unlimited networking opportunities, Shoptalk 2022 reinvigorated in-person events, creating a space for the retail community to talk technology, trends, and consumer behavior in today’s increasingly digital world. Social media is the number one source of brand discovery for 52% of this age group.

Trends 75

Trends Retail UGC Authentication 75

Josh S Peters

JULY 22, 2009

The ORSM ( Outdoor Retailer Summer Market ) is a yearly event here in Salt Lake City and is a huge draw for outdoor enthusiasts and retailers alike. The reason I’m going (besides free stuff) is to find out what’s being done by these brands in the ways of social media and by a lesser extent internet marketing.

Retail 116

Retail Social Media Lijit Startup 116

Pam Moore

NOVEMBER 23, 2017

Many business and marketing leaders miss out on tapping into the power of the online shopping holidays and events to increase sales, brand awareness and most importantly connect with their audience. Too many times they think it's just for the big online and offline retailers. Social Zoom Factor holiday podcasting schedule. SoundCloud.

Social Media 165

Social Media How To Marketing ROI 165

Sprout Social

NOVEMBER 21, 2022

In this article, we’ll walk through case studies from top certified TikTok marketing agencies to show how they use TikTok to grow their clients’ brands, building a business case for more agencies to expand their services. Byte/Dept worked with ASOS to create the British online fashion retailer’s first TikTok campaign. chupachupsuk.

Case Study 112

Case Study Marketing Directory Retail 112

Hootsuite

AUGUST 15, 2022

Later, retailers adopted Black Friday. Set up an email marketing campaign and watch your ROI grow, and grow, and grow. When you average it out, email drives an ROI of $36 for every dollar spent. People like to be acknowledged, especially when they have a relationship with your brand. Email marketing campaign.

Strategy 101

Strategy Discount Marketing Retail 101

The Realtime Report

FEBRUARY 16, 2017

Peer to peer influence and video content is impacting retail like never before. Evidenced by YouTube influencers being featured on 60 minutes, Google investing in creating an open marketplace between brands and influencers, and Cisco estimating that by 2018, 79% of all global internet traffic will be video. ” Click To Tweet.

Video 131

Video Retail Influencer YouTube 131

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Social Media ROI is like Santa Claus I entered this contest where I had to post “sweet&# advice about social marketing. eMarketer reports that consumers force retailers to adopt social strategy. if yes, please explain.

ROI 128

ROI Social Media StumbleUpon Digg 128

Social Media Strategies Summit

FEBRUARY 18, 2021

In recent years, social media companies have come up with new and innovative ways to help brands sell their products on their respective platforms. Features like shoppable posts and swipe up to buy make it easier for brands to direct traffic from social media directly to their product pages. More Brands Will Go Live.

Trends 195

Trends Social Media Authentication Instagram 195

Idaconcpts

MAY 12, 2012

The ROI of PPC can be considerable, if you have enough cash freed up to invest. So, spend some time working on your website and building your store’s brand. And remember that you don’t want to spend any of your funds on a marketing campaign that may not have much ROI. If you don’t, that’s ok. You can pursue other avenues.

Retail 127

Retail ROI Engineering SEO 127

Mindjumpers

SEPTEMBER 17, 2012

80% of survey respondents state they monitor for brand mentions in real-time, near-time or a few times a week. Similarly, 73% of brands are staying abreast of industry developments by monitoring on social media. The biggest challenge for brands for the second half of 2012 remains Measuring ROI. Challenges.

Survey 225

Survey Report Social Media ROI 225

Pixlee

OCTOBER 27, 2020

As some retailers begin to reopen in specific locations, brands are looking for ways to bring engaging user-generated content to their in-store displays and print. With Pixlee’s new In-Store Download feature, brands can take top-performing social content and utilize it with print and digital displays. .

Features 63

Features Retail ROI Influencer 63

Pixlee

OCTOBER 27, 2021

It may not be a strictly 2021 trend, but micro influencers (and really, anyone posting about your brand on social media) are incredibly effective for ecommerce brands. In fact, today, an increasing number of larger companies have no problem partnering with micro-influencers for in-store promotions and product or brand endorsements.

Influencer 75

Influencer Marketing Discount Retail 75

Pixlee

NOVEMBER 10, 2020

Decades later, email marketing still generates the best ROI of any channel. Maternity apparel brand BLANQI features an inspiration gallery of “real moms.”. Customers are more hesitant to buy items based solely on a brand’s product photos, which are sometimes misleading. The first email marketing campaign was in 1978.

UGC 98

UGC Content Curation Apparel 98

Firebelly

DECEMBER 21, 2015

For some brands—yes. Are you one of those brands? 3 WAYS TO IMPROVE SOCIAL MEDIA ROI IN 2015. By effectively managing your organization’s social channels, investing in social advertising, and implementing a digital PR approach, you can expect to see a consistent increase in social media ROI in 2015. Read on to find out!

Social Media 100

Social Media Marketing Retail Social Media Management 100

Buzz Marketing for Technology

OCTOBER 18, 2013

e-commerce sales are expected to hit $370 billion by 2017 – that’s 10 percent of retail sales. These are some pretty staggering figures that brands and their CMOs cannot afford to ignore. Some place the highest premium on loyalty and trust in a brand or product. That’s a win-win for both brands and consumers.

Retail 217

Retail Discount Loyalty Data 217

The Realtime Report

NOVEMBER 27, 2012

This led to a series of email exchanges with Betabrand founder and CEO Chris Lindland, who pointed me to a number of other campaigns the brand has done–some of which were created at a series of hackathons that Betabrand hosted this year. Asking your customers and fans to hack your brand is about as social as a social business can get.

Brands 192

Brands Organization Hosting How To 192

Mindjumpers

AUGUST 17, 2011

Tweet At the moment, there is much discussion going on about the actual ROI of a social media presence. I’m sure that this is great knowledge for many businesses engaged in an online presence, and that it’s something which might make the end of doubting that social media has a great impact on today’s brands.

Hitwise 255

Hitwise Study Facebook Patterns 255

Small Business Mavericks

JANUARY 15, 2016

How do you determine your return on investment (ROI), or should you bother? You should definitely measure your results, but don’t be discouraged if you find ROI an elusive target. There are many things that affect the ROI of your social media. Do all of these tasks impact your ROI? There’s your ROI.

System 70

System Social Media ROI Retail 70

Sprout Social

AUGUST 30, 2016

Starting your Instagram branding from scratch can seem like a tall order task. Far too often we see brands on Instagram turn their channels into graveyards. Integrating Instagram into your marketing and branding strategy is essential for any business trying to grow their audience. But Instagram branding isn’t an easy task.

Instagram 70

Instagram Brands Collaboration Hashtag 70

Sprout Social

SEPTEMBER 30, 2021

Instagram is booming for brands right now. Whether you’re a retailer or ecommerce brand, publishing product photos is a no-brainer to reach your followers and digital window-shoppers alike. A time-sensitive offer coupled with a stylish photo is totally fair game for brands looking to drive traffic to their stores.

Instagram 109

Instagram Bazaarvoice Retail Feed 109

Twist Image

APRIL 29, 2011

Several years ago a leading brand contacted us ( Twist Image ) about a new business opportunity in the digital space. The brand's reality was this: as the years wane on, the amount of retailers that they sell to were diminishing. and the brand has no direct relationship with the consumer. Some brands do this well.

Retail 110

Retail Apple ROI Advertising 110

Oktopost

JANUARY 12, 2021

. ” According to research in 2020, customer experience has now overtaken product and price as the key differentiator between brands. For B2B, this means buyers expect a personalized, well-developed, enticing customer experience (CX) from first learning of your brand until closing a sale. What makes your CX stand out?

B2B 101

B2B Marketing Metrics Survey 101

Pixlee

MAY 21, 2020

2020 has presented some unique changes to the way brands engage both organically and through paid social. These statistics on the state of paid social in 2020 help shed light on trends that are impacting brands, consumers, and the state of the world as we know it. The Brands Using Paid Social Have Changed.

Sentiment 95

Sentiment B2B HootSuite Retail 95

Ignite Social Media

MAY 7, 2018

You have probably started seeing these on your friend’s profiles or on brand pages that you follow. For retail, that may be new arrivals or sale items. For a CPG brand in the food industry, this could how-to recipes, linking back to your site. Instagram Story Highlights. Instagram recently announced Story Highlights.

Instagram 84

Instagram Retail ROI Price 84

Hootsuite

SEPTEMBER 27, 2023

Save time and look professional while promoting your brand in style. This program allows you to use YouTube Shopping to promote products from other brands in your Shorts and earn a commission. You can also request product samples from select brands to help you plan and develop future YouTube Shorts.

YouTube 93

YouTube Adsense Affiliate marketing Video 93

Pixlee

SEPTEMBER 1, 2021

But in 2021, these retail holiday events will be starkly different. . So, if you’re preparing your online store for this year’s biggest retail events, you’re at the right place. Here’s a complete guide of things you can work on to achieve massive success on these retail holiday sales!

UGC 52

UGC Widget Retail Discount 52

Pixlee

SEPTEMBER 1, 2021

But in 2021, these retail holiday events will be starkly different. . So, if you’re preparing your online store for this year’s biggest retail events, you’re at the right place. Here’s a complete guide of things you can work on to achieve massive success on these retail holiday sales!

UGC 52

UGC Widget Retail Discount 52

Hootsuite

JULY 6, 2022

77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. A direct line to your consumers allows you to turn followers into brand advocates. And to crowdsource sentiment on your brand. People feel much more connected to a brand that actively engages their community.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

MAY 9, 2023

AI marketing combines AI technologies with customer and brand experience data to provide highly precise insights into your customer journey and market trends. All these add to your efforts toward brand engagement for an increase in market share and improved earnings. As marketers, this is an essential advantage.

Sentiment 130

Sentiment Marketing Analysis Loyalty 130

Waxing UnLyrical

JUNE 20, 2016

Why: “In the very near future, marketers who ignore mobile and SMS could find themselves and their brands facing the consequences of ignoring reality,” says Matt Janaway as he explores the many benefits of SMS marketing and why you should integrate it into your strategy today. How to Solve Your Social ROI Puzzle.

SMS 105

SMS Retail Banking ROI 105

Pixlee

FEBRUARY 26, 2019

When Coca-Cola , one of the most famous American soft drink companies, started marketing their brand in China, the name “Coca-Cola” translated to “ Bite The Wax Tadpole. Whether you sell your own branded products or act as an online reseller, localization can transform the way you do business.

UGC 45

UGC Brands Travel Review 45