Webbiquity SMM

JULY 9, 2012

Search for any local restaurant, retailer or other establishment and customer reviews are almost certain to be featured prominently in the results. Recommendations and reviews are common in the consumer world, where customers routinely yelp, buzz and epine about everything from air conditioners to yard ornaments.

B2B 189

B2B Case Study Telecommunications Study 189

Webbiquity SMM

JULY 9, 2012

Search for any local restaurant, retailer or other establishment and customer reviews are almost certain to be featured prominently in the results. Recommendations and reviews are common in the consumer world, where customers routinely yelp, buzz and epine about everything from air conditioners to yard ornaments.

B2B 101

B2B Case Study Telecommunications Banking 101

Webbiquity SMM

DECEMBER 15, 2020

Driving business growth with industry-specific software for manufacturing, distribution, retail & services customers. Key resource for B2B marketers for brand impact and lead generation. The world’s leading #retail network, connecting trading partners around the globe to optimize #supplychain operations for all retail partners.

Company 149

Company Twitter Software System 149

Webbiquity SMM

NOVEMBER 16, 2018

It may feel as though there is some sort of hidden strategy that enables some people or brands to generate more engagement than you so. Humanize your Brand through Emoticons. – Humanize your brand and increase engagement by thanking people for following. Humanize your Brand through Emoticons.

Engagement 147

Engagement Social Media Survey Hashtag 147

Webbiquity SMM

FEBRUARY 10, 2015

Do consumers actually listen to brands? Do brands actually listen to consumers? Is the value of social media marketing for b2c brand overrated? consumers say they “mostly” or “always” ignore brand posts on every social network. And yet – 80% of brands advertised on social media sites in 2014. VentureBeat ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

AUGUST 11, 2015

Pinterest drives 25% of all retail website referral traffic. Consumer brands are noticing: 36% of Fortune 500 companies had a presence in 2014, up from 9% in 2013 and just 2% in 2012. 75% of journalists say they use Twitter to build their personal brands. Pinterest accounts for 25% of all retail website referral traffic. (

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100

Webbiquity SMM

DECEMBER 1, 2015

Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. As consumer and business buyer use of social media has matured and become more sophisticated, their expectations of brands in social media have evolved as well. They are overwhelmed with brand pitches.

Social Media 100

Social Media Social Networking Real Estate CPC 100

Webbiquity SMM

JUNE 14, 2011

Tap your internal subject matter experts and help them create personal brands. Delivr is a good option, particularly for local retail businesses, due to its mapping functionality. B2C use of QR codes is about selling, B2B use is about branding: provide the visitor with some kind of value (e.g. For example, gaskets are boring.

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

OCTOBER 16, 2012

60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. 48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter. Internet users and represent the majority of Americans’ time online. MediaPost ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

JANUARY 30, 2014

Which social network hosts 69 of the Interbrand Top 100 Brands, and grabs more ecommerce traffic than Facebook? It’s a virtually essential channel for consumer brands, particularly those in fashion, food, interior design, crafts, and travel. 90% of US online specialty retailers use Pinterest; that’s an 81% increase since 2012. •

Marketing 191

Marketing Crowdsourcing Social Networking Hubspot 191

Webbiquity SMM

SEPTEMBER 30, 2010

Increase brand awareness? A single-location restaurant or small retailer operates in a much different realm than a large public company or an organization in a heavily regulated industry such as health care or financial services. What does your organization hope to accomplish through social media? What are the primary goals?

Policies 180

Policies Social Media Guidelines Plaxo 180

Webbiquity SMM

JANUARY 10, 2011

3 reasons your brand doesn’t have more Facebook fans by iMedia Connection. As more brands jump on the Facebook bandwagon, it’s getting more challenging to stand out from the pack. Branding & Engagement, pt. Ever come across a really cool brand page on Facebook and wonder how they created it?

Facebook 210

Facebook B2B Privacy MySpace 210

Webbiquity SMM

JANUARY 17, 2011

Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. 70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. The average visitor spends 66% more time on these sites than they did a year ago.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

DECEMBER 2, 2014

72% of marketers think branded content is more effective than advertising in a magazine; 69% say it is superior to direct mail and PR. And yet…54% of brands don’t have an onsite, dedicated content director. Blogging increases web traffic by 55% for brands. 44% of direct mail is never opened. • NewsCred ). NewsCred ).

NewsCred 273

NewsCred Statistics Social Media B2B 273

Webbiquity SMM

NOVEMBER 12, 2013

What role does social play in a brand’s overall online visibility? As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand. 70% of brands now have a presence on Google+, up from just 4% in the last quarter of 2012. e-Strategy Trends ).

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

AUGUST 5, 2013

While 86% of marketing professionals have “liked” at least one brand on Facebook, just 58% of consumers have done so. And the gap is even more dramatic on Twitter, where 61% of marketers but just 12% of consumers follow at least one brand. (A pause here while you absorb the shock of that statement). Thought Reach ).

Statistics 214

Statistics Social Media B2B SEO 214

Webbiquity SMM

APRIL 9, 2012

Four51 offers two sets of tools for local business and consumer brands. ” Pricing ranges from free (though your “Prezis” will be public and include Prezi branding) to $159 per year for the Pro version (your own logo, lots of storage space and more). Cool iPhone Apps. MySocialMania (app).

Review 200

Review Tools Social Media Klout 200

Webbiquity SMM

JUNE 6, 2011

He’s brand manager of the Mobile Insider Summit and a frequent speaker nationally on mobile and mobile marketing. David Aaker is Vice-Chairman of Prophet , Professor Emeritus, UC Berkeley, the creator of the Aaker Model™ and a recognized authority on brands. David has published 15 books and his latest is Brand Relevance.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

SEPTEMBER 8, 2010

According to a recent study from Psychster, “Among the seven most common formats, sponsored content ads — in which consumers viewed a page that was “brought to you by&# a leading brand — are the most engaging, but produced the least purchase intent. Although only 7% of Americans maintain an active Twitter account (vs.

Research 191

Research Social Media B2B Statistics 191