Small Business Mavericks
FEBRUARY 12, 2015
This is very apparent in retail, with the current omni-channel expectations of consumers armed with a smartphone and not afraid to use it to research products while waiting in line. But retailers aren’t the only businesses seeing this blurring in their siloed operations. Customer Experience Is Powerful.
Small Business Mavericks
JUNE 3, 2011
That’s right, Amazon.com, the online retail giant. First, Amazon is a recognized name brand, which means instant recognition. Amazon has recently offered its own daily deals site to compete with Groupon. It’s called AmazonLocal. This is a big deal for a number of reasons.
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Small Business Mavericks
NOVEMBER 28, 2014
The plans, according to Internet Retailer , include targeting every woman in the United States who is over 21 with a video ad promoting their holiday magic & spirit. Brands have been frustrated with the site for months, because it’s difficult to keep your followers connected unless there is individual interaction.
Small Business Mavericks
MAY 22, 2013
Fashion Brands. Retail Companies. Colleges & Universities. Countries & Regions. Dog Breeds. Energy Companies. Financial Companies. Government Bodies. Kids’ TV. Medications. Musical Artists. Politicians. Quick Service Restaurants. Reality Shows. Scientists. Soccer Players. Soccer Teams. Software Technologies.
Small Business Mavericks
SEPTEMBER 25, 2015
General retail follows with 41.4% Retail Apparel is second in the click-rate category (5.3%). Social media may be alive and well, but people still like to receive their best offers by e-mail, and they like to stay in touch with their favorite brands by e-mail. open rates. and Consumer Services Telecom with 20.9%.
Small Business Mavericks
JANUARY 15, 2016
Other benefits to social media lead generation include: Top-of-mind awareness for your brand. If you are looking to increase top-of-mind awareness for your brand, you’ll approach social media differently than if you are pushing hard for sales. Locating key decision makers that you’d like to reach out to.
Small Business Mavericks
MAY 8, 2014
It could help specialty retailers predict fads (always a challenge) and give you a good idea on which branding strategies are working and what isn’t. But it was tricky and time-consuming before this great search engine showed up. I could see this as a tracking tool for your product tweets.
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