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5 Apps To Enhance Your Brand

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The use of smartphones among consumers continues to grow as they continue to use apps for purchasing goods and services and search for different brands. With the growth of smartphones, companies are focusing to increase their brand visibility and sales through smartphone apps. Conclusion: Use Apps to Enhance Your Brand.

Brands 177
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Why You Should Tweet on Black Friday

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Did you know that the first brand on Twitter was a retailer? Yes, the first Twitter brand account was created by one of Twitter’s founders back in May 2011. Forward to December 2012 and now there are now there are several thousands brands on Twitter joining @earnestswen. I created it and emailed them.

Retail 134
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Ecommerce Retailers: To Pay Per Click or Not to Pay Per Click

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So, spend some time working on your website and building your store’s brand. Your conversion rate will be low if you people visit your site and then leave it because it doesn’t look credible enough. Once you have the basics in place, you can move on to aggressively marketing your store.

Retail 127
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The Challenge of Online Selling for CPGs

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From the graph above, it is easy to see why CPG online retailers believe that it is a simple matter of being a great online marketer. CPG brands have invested millions of dollars in creating robust brand sites and digital marketing campaigns—all in the interest of engaging loyal buyers. Great Outlook, Even Greater Task.

Retail 136
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Where to Find Affordable Apple Parts and Accessories

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You can easily buy them from Apple’s retail stores. You don’t necessarily have to use brand new accessories for your Apple devices. When you can buy used power cords in good condition from certified third-party Apple sales retailers for $35 or less, you have no reason to pay $70 at an Apple store for a new power cord.

Apple 70
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7 Reasons To Create Engaging Birthday Emails

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According the Responsys, company tracking email marketing campaigns of top online retailers, Epson’s birthday emails managed to generate “revenue per email that’s 840% greater than the overall email program”. They increase brand recognition. Birthday emails are one more way to raise brand awareness.

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An Interview with Founder of ShopLAStyle.com

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I am very proud to have survived what many people call the worst retail recession they have ever seen. A spammer who had access to a number of emails used our brand to send out a fake email order confirmation. 5) There are some mentions on Twitter about a similar event happening with Lucky Brand. What are your thoughts on this?