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Harp Interactive

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The Social Influence Surge—Are You Prepared?

Harp Interactive

MARCH 16, 2011

It makes sense: consumers trust online reviews by other consumers more than the information coming directly from companies and brands themselves. If your brand isn’t utilizing any of the tools that enables user generated content, reviews, ratings or testimonials, you may be missing out on the power of the online nod.

Influencer 276
Influencer Bazaarvoice UGC Review 276
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8 Tips to Improve Online Sales During the Holiday Season

Harp Interactive

DECEMBER 18, 2009

Online retailers plan the holiday sale season months in advance; designing and executing special promotions and marketing campaigns to promote these sales events through various media channels. Promote your brand and the promotions based on specific profiles of social media networks; it’s a great way to segment and target!

Tips 290
Tips CPM CPC Retail 290
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