Social Media Strategery

NOVEMBER 22, 2019

That obviously opens the door to everything from paid endorsement deals to social media “influencer” relationships. The obvious conclusion is that close school-brand relationships like this could become even more popular. .” ” As a brand, is it better to sponsor the school or the individual athlete?

Brands 81

Brands Sports Marketing Airlines 81

Social Media Strategery

JANUARY 20, 2014

For a long time, there was a perception that social media marketing was free, or at least very inexpensive. In reality, social media marketing has never been free. As we’ve seen time and time again , turning over your brand’s reputation to an intern isn’t always the wisest choice.

Social Media 104

Social Media Compete Cost Syndication 104

Social Media Strategery

FEBRUARY 4, 2013

Here are five ways the NHL can start the process of repairing its damaged reputation: Start communicating with fans NOW MORE. Open up communication as soon as possible. Give fans details about the new agreement, what it means to their favorite teams, and how it makes the game better.

Price 99

Price Loyalty Team Reputation 99

Social Media Strategery

DECEMBER 5, 2020

As PRovoke Media put it: “…it is painfully clear that the agencies that are surviving best amid this year’s chaos are those that bring industry-leading expertise in such areas as corporate reputation, crisis counsel, public affairs and employee engagement.”. History tells us otherwise. Commit to those ideas, and sell them.

Case Study 81

Case Study ROI Reputation Proposal 81

Social Media Strategery

JUNE 13, 2014

If you work in the marketing industry (“social media” is not an industry), you’ve probably either read or heard about this anonymous piece in Digiday and either scoffed at or empathized with the author’s plight. We came up with a bunch of content ideas for our brands’ social channels—images, GIFs, and lines of witty copy.

Social Media 109

Social Media Metrics ROI Reputation 109