Josh S Peters

article thumbnail

What's THE most important part of Online Reputation Management (ORM)?

Josh S Peters

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » ORM , SEO , Social Media , Strategy » What’s THE most important part of Online Reputation Management (ORM)? What’s THE most important part of Online Reputation Management (ORM)?

article thumbnail

The Convergence of Search and Social Part 2 – Social Media

Josh S Peters

The content created for branding and awareness is often what gets shared more since they are typically more engaging and designed to be interesting and shareable on social networks which can give them a bump in the search results. Enhance Branding and Awareness . Protect Brand Reputation. Enhance Public Relations.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Convergence of Search and Social – Part 1

Josh S Peters

Social media can be the perfect catalyst for telling your brand’s story and activating new customers or it can be a huge waste of time, money and resources if it’s mismanaged. When used right social media can be an incredible tool that pushes business goals and helps build (or save) a brand’s reputation.

SEO 170
article thumbnail

Using Social Media in an Awareness Campaign | Shuaism

Josh S Peters

An awareness campaign (social media or not) is used to increase the awareness of certain products or the brand itself. Increase conversations about your brand, change the current online sentiment of your brand? Want people to talk about your brand at all? What do you want to do? Meet them on their level.

Campaign 105
article thumbnail

The FINAL word on Social Media ROI | Shuaism

Josh S Peters

Acquisition / Lead Generation, Awareness, Brand, and Loyalty. Awareness – This type of campaign can be used to increase the awareness of certain products or the brand itself. Brand – Here the goal is to associate the company with it’s services and offerings. 4 Types of campaigns and their metrics 1.

ROI 161