Harp Interactive

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Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

If you have a website that depends on traffic from search engines then your reputation is vulnerable to external forces. Negative websites whose sole purpose is to provide a platform for your disgruntled customers to malign your brand (your keyword) can show up in Google search results and invade your search real estate.

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Monitor Your Brand Online-Part 1

Harp Interactive

One of the main objectives for all social media marketing initiatives for a brand is to “ navigate the narrative&#. Social media monitoring is the somewhat new but indispensable tool that all serious marketers should use in order to keep track of what people are saying about their brand, their products and their competitors.

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Online Reputation Management

Harp Interactive

Online Reputation Management or counter-SEO is a specialized area that requires professional skills and tools. We devise long-term solutions to monitor your brand and guard against negative listings on search engines. Harp Social is geared to develop strategies and implement systematic programs for dealing with negative websites.

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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. They are no longer content with being your target audience; they are increasingly moving into a role of partners in creating your brand’s external communication!

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Brand Reputation

Harp Interactive

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Brand Reputation

Harp Interactive

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5 Must-Do Twitter Style Tips

Harp Interactive

Whether it is lead generation, brand awareness, reputation management, search engine optimization or any of the other many benefits you can enjoy with Twitter, one fact remains, you need followers. An option for brands or business accounts is to display a logo in place of a photo. People naturally connect with photos.

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