Firebelly
SEPTEMBER 2, 2010
September 17 Social Media Optimization Summits 10:15-12:15 Online Reputation Management Duncan Alney Your reputation online can make or break you. This workshop will cover the importance of knowing who’s talking about you, what they’re saying, and why it’s important to proactively manage your reputation online.
Firebelly
APRIL 14, 2011
The best brands are represented by people. When people feel close to you, they want to be a part of your brand’s world. Manage your reputation. People are the killer app. Humans want to talk to humans. Song: One On One by Hall & Oates. Build community and it will monetize. Affinity is fleeting. They’ll buy stuff.
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Firebelly
DECEMBER 5, 2013
Content Marketing/Brand Journalism is the new way. Apartment marketers will struggle to think and act like a “publisher,” and likely will be very slow to tell good brand stories. But clever brands are already using it for creating an entirely new customer experience and recruiting employees. Okay, it won’t.
Firebelly
AUGUST 18, 2010
Saturday, August 21 11:30 AM Online Reputation Management Duncan Alney Your reputation online can make or break you. This session will cover the importance of knowing whos talking about you, what theyre saying, and why its important to proactively manage your reputation online. Having trouble reading this image?
Firebelly
OCTOBER 24, 2011
The Bank of Facebook: Currency, Identity, Reputation. By Shea Bennett Whether you’re brand new to Twitter, been chugging along happily for months, or have been there for years and consider yourself a veteran, what makes the network so great is that there’s always something new to learn.
Firebelly
JULY 22, 2011
A common fallacy that people really believe is that all they have to do for their brand is set up a Facebook fan page or Twitter feed and get instant success! Luckily, many brands are starting to understand that consumers no longer want an email newsletter to be the extent of communication they receive, especially local brands.
Firebelly
OCTOBER 22, 2009
Many of the videos, especiallyon Youtube , aren’t marketing a product or brand;they’re just for fun. Apple is known for creating a brand demonstratingthat you’re in the cool, modern crowd if you use their products. It’s lessabout the quality of the product and more about the reputation the productpasses on to the consumer.
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