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12 (of the) Best Social PR Guides, Tips and Techniques of 2011

Webbiquity SMM

PR pros now use tools like Twitter, PitchEngine , PRWeb and Vocus in place of fax machines, media packets, wire services and Bacon’s , but the fundamental skills of storytelling and relationship-building remain crucial. How can you make a press release more friendly to blogs, Twitter and search engines?

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What the Playground Can Teach you about Social Media

Convince & Convert

Guest post by Stacey Acevero , social media community manager at Vocus and PRWeb. Go beyond writing a press release , a blog or posting company content into social streams. If others are saying things you don’t agree with OR things about your brand that aren’t true, you don’t have to stay quiet. Make Sure to Make Friends.

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27 (of the) Best Social PR Guides and Tips of 2014

Webbiquity SMM

And recent changes to Google’s search algorithm which place a premium value on earned links —the kind generated by effective PR and social media engagement—have increased the value PR professionals bring to maximizing overall brand visibility. Is there still a role for press releases?

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The Most Overused Buzzwords and Marketing Speak in Press Releases

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk on June 29, 2010 Unique, one-of-a-kind, best-of-breed…blah, blah, blah. We see this type of marketing speak over and over in press releases and promotional materials.