Waxing UnLyrical

AUGUST 27, 2010

But that doesn’t mean the social business effort was not successful, or did not create significant value for the brand or organization. Traditional public relations, branding and reputation programs suffer from some of the same challenges. In fact, I would guess far less than half will. Maybe less than 10%. Read All About It!

ROI 169

ROI Postrank Tourism Blogroll 169

Waxing UnLyrical

NOVEMBER 28, 2010

Why: Celebrities don’t always the perfect brand relationship make. What is the best SEO secret you know? Why: public relations professionals spend a lot of time trying to learn about SEO and increasing online visibility. Image: anthony kelly via Flickr , Creative Commons Here you go. I thought this was a good primer.

Class 105

Class Postrank SEO Flickr 105

Kikolani

NOVEMBER 23, 2011

The following are ways to earn income through writing that will also help you build your personal / professional brand and become an authority in your niche. I use my blogging , business , SEO , and social media as a quick reference for people looking for posts by me on specific topics. Become a Paid Contributor. Related Posts.

RSS 155

RSS How To Affiliate marketing Sample 155

Waxing UnLyrical

OCTOBER 1, 2010

Priya says, “This episode of #measurepr will share how CRT/tanaka leveraged social media to exponentially increase CRN’s brand visibility online and significantly multiply key metrics (web traffic, scorecard participation, positive mentions) resulting in the 2010 PRSA Silver Anvil award for CRN in the Reputation/Brand Management category.&#

Postrank 146

Postrank Tourism Blogroll WordPress 146

Waxing UnLyrical

NOVEMBER 22, 2010

When I was at Blogworld this year, listening to Todd Defren and Dave Fleet talk about how social media for PR has to be about building engagement year-round with people, around your brand or organization. I got up and asked them, “if that’s the case, why do we need PR agencies?” Thanks, Maddie and Lindy, for stopping by! Read All About It!

Communities 205

Communities Postrank Organization Tourism 205

Waxing UnLyrical

JANUARY 24, 2011

Of these, Mobify is my favorite, and they offer a free basic branded service and great discounts for non-profits on premium services. (You With a pro account, you get unlimited full-length videos without Animoto branding that you can embed on your site, YouTube, or e-mail. Why do I like it? Read All About It!

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Tools Adwords Marketing Class 247

Waxing UnLyrical

SEPTEMBER 30, 2010

Great point about personal branding. I think blogs and podcasts also help with personal branding and getting your thoughts out there, but the great thing about vlogging is that it provides a space for those who are stronger in visual+auditory-learning and thinking. I personally think vlogging is really great for personal branding.

YouTube 135

YouTube Postrank Class Tourism 135

Waxing UnLyrical

NOVEMBER 19, 2010

While Im not familiar with Kpop, this case probably has multple applications to companies and clients who deal with similar defamation issues with regard to their or their products brands. Good point to include traditional or mainstream media in the mix, as social media can reach many, but not all stakeholders. Read All About It!

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Waxing UnLyrical

NOVEMBER 23, 2010

Here are my thoughts: 1) Ideally, brands/agencies would never pay bloggers and never even give them product or pay for trips, lunches etc. JW Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Mark as read Approve comment LOVE this topic. Thanks for bringing it to the table. We do not live in said ideal world.

Class 184

Class Blogger Issues Review 184

Waxing UnLyrical

OCTOBER 27, 2010

The smart brands kept their chips in: they stayed in the game with different messages, new incentives and, ultimately made themselves part of the conversation. I can go into other examples, but… you get the point. Read All About It! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Class 179

Class Creative Commons Postrank Flickr 179

Kikolani

JUNE 27, 2011

Facebook Likes are a powerful way to get website visitors to socially engage with your brand. Plus, since I use the PostRank Chrome Extension for Google Reader, I can get a quick look at how my guest posts are doing in the social engagement area. 25 Guest Posts on Blogging, SEO and Social Media. <description> <![CDATA[.

RSS 142

RSS Feed Feedly FeedBurner 142

The Way of the Web

APRIL 7, 2011

I’m not a heavyweight tech blogger, and tend to be somewhere above average on most of the ranking services I’m registered on – e.g. AdAge, Technorati, Wikio, PostRank etc, etc. And that’s ignoring the concerns about the brand identity, and what happens in someone undesirable wears our logo etc. million.

CPM 33

CPM Marketing Postrank NoFollow 33

Kikolani

JUNE 28, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. 3 Marketing Tools I Miss (and Their Alternatives) – If you used PostRank, Formulists, or Google Reader, here are the best alternatives. Search Engines / SEO.

Marketing 119

Marketing Postrank eBook RSS 119

Viper Chill

MARCH 1, 2010

Postrank I have been using Postrank Analytics for about 3 weeks now and find it really impressive. In fact, I used a Sony Vaio laptop that had no hard drive (really), ran from a Xubuntu Live CD, and every time it booted up I would be presented with a brand new operating system. 15,000 views on Youtube in one day? No problem.

Resources 77

Resources Netvibes Marketing Delicious 77

Waxing UnLyrical

NOVEMBER 18, 2010

Don’t collect the number of positive, negative, and neutral mentions of your brand in thousands of posts just because that’s what the monitoring tool was designed to do. Tracking sentiment around a brand and its competitors might be important for a product manager. Read All About It!

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Kikolani

JULY 23, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, a new SEO blogging contest, and some creative sheep LED art on kikolani.com. SEO spammers vs. the white hat army – how to know them and who will win. Search Engines / SEO / Analytics. The Resources Mashup. Blogging / Writing.

Resources 129

Resources SEO GPL Mashup 129

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Creative Commons 197

Creative Commons Case Study Travel Flickr 197

Waxing UnLyrical

JANUARY 26, 2011

This is what Ad Age had to say about it (and thanks to Kathy Moore for tipping me off): The ubiquitous “like&# is currency for brands, and Facebook is giving them a new way to collect: an ad unit that shows up on the right-hand side of the screen it calls “sponsored stories.&# When you “like&# a page; 2. Like mentioned.

Class 268

Class Facebook Privacy Public Domain 268

Techipedia: Tamar Weinberg

JUNE 16, 2010

Branding Are my profiles complete? Fill out your bio by saying something about what people do with your brand. Do I have exclusive profiles for my brand? If you have your brand name as your Twitter handle and a portrait photo of you on your profile, you are getting it all wrong. Are my profiles well branded?

Questions 277

Questions Social Media How To Postrank 277

Waxing UnLyrical

JANUARY 25, 2011

The fact that this hasnt already happened, despite that it was a clear violation of their terms of service, is worrisome and will put a stain on the Etsy brand. link] Im not for censorship or limiting creativity, but I think that such changes will fit with the Etsy brand and most of their customers. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

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Class Policies Flickr Comments 215

Viper Chill

MAY 6, 2010

You will find blogs with tips here and there on Wordpress SEO , and I go and write what I think is the only guide you’ll ever need. While the service was a little too basic to pay for, I do still enjoy the company’s Postrank tool. Each step on the way has given me a post idea I can write about.

How To 77

How To Delicious StumbleUpon Postrank 77

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. Private brand communities vs. Facebook. Are there differences between B2B and B2C in social media?

Social Media 147

Social Media B2B Strategy Consultant 147

Waxing UnLyrical

DECEMBER 7, 2010

We want people to feel good about supporting an organization, or doing business with a brand, or sharing information that might not have any direct benefit to them. When we pursue relationship-building with our stakeholders, we’re trying to build goodwill through our outreach campaigns and programs. Read All About It!

Reputation 183

Reputation Postrank Class Tourism 183