Ignite Social Media

JULY 6, 2023

As of this morning, Mark Zuckerberg announced that 30 million users have already signed up for the mobile-based app, signaling this platform should be seriously considered. Part of what is making the platform so successful early on is this strategy, which has caused others to follow quickly and start posting.

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Instagram Brands Twitter Syndication 148

Sprout Social

JUNE 30, 2021

Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. The latest craze that nearly every platform is jumping on seems to be social media stories. What are social media stories? Twitter Fleets (Stories).

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Social Media Platform Instagram Feed 137

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. With 93% of marketers leveraging social media for increased brand exposure, it’s vital for businesses to identify ways to stay ahead of the curve. Guest post by Ahana Basu.

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Social Media Tips Marketing HootSuite 267

Ignite Social Media

JULY 6, 2022

It’s no secret that social media is the most widely used channel to drive brand awareness. 91% of B2B marketers use social media networks to achieve top-of-the-funnel goals like reaching their target audience and driving sales. . Each platform works differently and requires tailored content to succeed. .

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B2B Platform Social Media YouTube 96

Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

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B2B Social Media Brands Hubspot 150

Audiense

MARCH 16, 2023

Social media is the perfect platform for connecting with customers and building familiarity with your brand. 52% of online discovery happens in public social feeds, and 93% of Twitter community members are open to brands getting involved in conversations.

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Social Media Brands How To Feed 130

Convince & Convert

DECEMBER 6, 2023

And it’s exactly why you should focus on providing holistic customer service through social media. On social media, most customers just want to be heard and understood. They need brands to provide quick and effective solutions to their problems. Not sure how to provide great customer support via social media?

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Social Media Hubspot Statistics Survey 143

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. Financial service companies that don’t have a social media presence risk being perceived as out-of-touch or even untrustworthy. But what platforms are best for financial services? Why is social media essential for financial services?

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Platform Social Media Insurance Education 84

Keyhole.co

MARCH 4, 2024

But beyond their top-notch content, they’ve also made a name for themselves on social media. In this blog, we’ll be taking a deep dive into what Netflix is doing right on social media and how they’ve contributed to their success. But first, let’s dive into what their social media accounts look like.

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Analysis Social Media Strategy Meme 98

Convince & Convert

DECEMBER 13, 2023

As a social media brand or content creator, getting an audience hooked on your uploads is as fundamental as it is challenging. However, sometimes the view counter isn’t ticking up as expected, and that awesome video you made is ultimately unhelpful in bringing your brand closer to your audience.

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Social Media Video Feed Feedly 150

Sprout Social

JANUARY 29, 2024

Social media networks, and the way users interact with them, evolve quickly. In 2023, we saw new platforms enter the scene and shake ups in platform preferences that changed the face of the industry, while other tried and true networks held consumer attention.

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Social Media Strategy Exercises Retail 112

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. And businesses recognize the power of social media in driving tangible results.

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B2B Trends Social Media UGC 117

Ignite Social Media

NOVEMBER 18, 2020

Parler is a twitter-style social media platform that was launched by John Matze and Jared Thomson in 2018. Their biggest differentiator is their concept which is to provide a social media network that is free of judgement, where people can freely express their own thoughts and opinions. What is Parler?

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Social Media Brands Badge Guidelines 172

Ignite Social Media

JANUARY 5, 2023

Late last year, we recommended that most brands pause proactive efforts on Twitter through the end of the year. When we did that, we would never have predicted the amount of change and turmoil the platform would experience in the ensuring weeks. Recent Happenings on Twitter . Twitter Blue is Back. Final Thoughts.

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Twitter Brands Apple Cost 85

Hootsuite

APRIL 25, 2023

Fake social media accounts are an ongoing problem for both social media platforms and for brands. As new platforms emerge, fraudsters shift their strategies and move to new markets. Impostors on social media present a real challenge for all major brands. Often, it’s scammers.

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Social Media Brands Tips HootSuite 88

Keyhole.co

OCTOBER 26, 2023

Chanel’s bags, clothes, jewelry, and perfumes might be extravagantly priced, but the luxury fashion brand is a name everyone recognizes. Today, Chanel’s social media strategy seamlessly combines the decadent luxury of their elite roots and the more youthful allure and vibe of the 21st century.

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Fashion Platform Engagement Social Media 52

The Realtime Report

MAY 30, 2023

Brands Spent a Whopping $673B on Social Media Ads in Five Years By Jastra Kranjec With 75% of Gen Zers and almost half of Millennials making purchasing decisions influenced by social media ads, it`s no wonder brands and companies continue pouring money into this type of advertising.

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Social Media Brands Statistics Comparison 91

Sprout Social

OCTOBER 27, 2022

Social media. The number of US social media users is expected to surpass 308 million in 2023 (up over 6 million from 2022 projections). So brands—now’s the time to build a social customer care strategy (if you don’t already have one). How do customers use social media for support?

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Statistics Social Media Brands Issues 110

Sprout Social

NOVEMBER 10, 2022

In a nutshell, your social media bio is your brand’s most basic elevator pitch—a snapshot of what you do, who you are and how you meet customers’ needs. While he died before the turn of the 20th century (so the timing’s a little off), he could have easily been describing the perfect social media bio.

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Social Media Engagement Brands Template 92

Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done.

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Collaboration Tools Social Media HootSuite 86

Ignite Social Media

APRIL 8, 2022

It’s so easy to grab music, sounds or images on social media and reuse them. So is it ok for brands to do the same things individuals can do? As you use social media platforms to build your brand, you shouldn’t overlook the legal consequences that might arise. TikTok even encourages it.

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Fair Use Social Media Meme Public Domain 215

Ignite Social Media

JUNE 14, 2023

Finding it hard to compete with social algorithm changes using hashtags? Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content.

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Hashtag Social Media Strategy UGC 152

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. The online landscape — be it platforms or audiences — continuously changes and forces the need to refine new tactics. Altering existing strategies can be difficult, too.

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Template Templates Examples Social Media 52

Ignite Social Media

JULY 11, 2023

Paid social media advertising should be a key part of any business strategy. Businesses can expand their reach to broad audiences, raise brand awareness, and convert sales at different levels of the sales funnel by engaging on social media platforms like Facebook, Instagram, Twitter, Snapchat, TikTok, Reddit, and LinkedIn.

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Advertising Social Media Brands CPM 60

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

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Types Social Media Microblogging Overview 145

Sprout Social

JUNE 22, 2021

With more social platforms than ever before to choose from, brands are faced with a tough question: where should they show up? In the eyes of the consumer, all social platforms are not created equal. 78% of consumers follow brands on Facebook. 47% of consumers follow brands on YouTube.

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Platform Social Media Tumblr Reddit 118

Sprout Social

NOVEMBER 29, 2022

When you think of brands on social media, which come to mind first? People don’t remember brands or sales-y content—they remember stories. And great brand marketing on social is behind some of the most creative storytelling out there. Brands we’re watching. Delta: Twitter polls. “I Hint hint.).

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Social Media Brands Meme Real Estate 91

Sprout Social

JANUARY 11, 2024

Brand awareness is like a mental shortcut. You see a logo, hear a jingle or spot a particular color and instantly particular brand associations spring to mind. How exactly do you quantify the impact of your brand in people’s minds? They capture the subtle yet significant impressions your brand leaves. tangleteezer

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Brands How To Sentiment Metrics 110

Social Media Today

JANUARY 6, 2021

Twitter has provides some new pointers to help brands establish their tone of voice and approach on the platform.

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Brands Twitter Tips Platform 218

Oktopost

AUGUST 24, 2023

It’s official – time to say goodbye, Twitter, and hello X! X, formerly known as Twitter, recently released its new brand toolkit , solidifying their rebrand led by new owner, Elon Musk, and ensuring their 540 million users know how to use their visual assets. For better or worse, Musk is clearly looking to refresh the brand.

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Brands Twitter Reddit Platform 62

Oktopost

AUGUST 24, 2023

It’s official – time to say goodbye, Twitter, and hello X! X, formerly known as Twitter, recently released its new brand toolkit , solidifying their rebrand led by new owner, Elon Musk, and ensuring their 540 million users know how to use their visual assets. For better or worse, Musk is clearly looking to refresh the brand.

Brands 62

Brands Twitter Reddit Platform 62

agora pulse

NOVEMBER 10, 2020

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? Social Media Analytics Defined. Enhance brand awareness.

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Analytics Social Media Tools Price 179

Forbes Social Media

JULY 27, 2023

The new X rebrand of Twitter is part of Musk's plan to develop an 'everything' app that blends text, calling, financial transactions and other features

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Platform Social Media Brands Features 81

Sprout Social

MAY 3, 2022

The cannabis industry is booming, which means more brands are leveraging social media as a channel to promote their products, share educational information about cannabis use, and advocate for decriminalization, social justice and destigmatization. The challenges of cannabis social media marketing.

Social Media 88

Social Media Brands Content Guidelines 88

Sprout Social

NOVEMBER 7, 2022

Brand-creator partnerships have grown from novelty into necessity. Some 74% of marketers planned to spend at least a quarter of their social media budget on creator Partnerships in 2022 — and for good reason. How conversations around emerging tech like Web3 flourished on Twitter. Read the #CreatorTwitter Report.

Brands 90

Brands Twitter Authentication Report 90

Ignite Social Media

JULY 7, 2021

The fun of social media (and sometimes the pain) is how fast it moves and evolves. Social media trends that your audience loves and gives you great engagement on Monday may feel outdated a month, a week, or even a day later. Long-time Twitter users will all remember the days of #FollowFriday or #ff. FollowFriday.

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Trends Social Media Feed Feedly 180

Ignite Social Media

JANUARY 19, 2021

While we have stepped into the new year of 2021, there is one trend that will not be going away anytime soon: social media live events. Live events provide a way for your followers to interact with your brand on a personal level and allow you to reach a larger number of people. Twitter Live. Facebook Live. TikTok Live.

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Eventful Social Media Notification LinkedIn 205