Hootsuite

MAY 18, 2023

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. If you want to know the best sizes for content on every platform, check out our social media size guide. View this post on Instagram A post shared by Emilse Mayer (@emilsemayer) 2.

Video 112

Video HootSuite How To UGC 112

Convince & Convert

SEPTEMBER 2, 2015

More buzz-worthy than a hive of bees, this valuable strategy is quickly becoming (and, in some cases, already is) the focus of many brands looking to optimize the social space. Here are a few of the most common mistakes brands are making when it comes to influencer marketing. Influencer marketing—who hasn’t heard of it?

Influencer 60

Influencer Brands Marketing Authentication 60

Sprout Social

DECEMBER 29, 2016

As exciting as this is, the need to stay on top of brand-to-customer communication has become even more important. Here at Sprout, we believe that open communication between consumers and brands creates progress. We don’t take customer feedback on social lightly—and you shouldn’t either.

Team 64

Team Products Nielsen Patterns 64

Twist Image

JANUARY 26, 2017

Explosive growth on a platform does not (often) come with great marketing results for brands. If brands love one thing, it's the ability to insert themselves into a space where an audience gathers. The debate about the efficacy on digital media channels intensified. This is hardly ever the case (sadly). You would be wrong.

Platform 40

Platform Nielsen Publishing Advertising 40

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. • Competitive analysis: How does your brand stack up to the competition? •

Social Media 155

Social Media Radian6 Strategy SM2 155

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. This sentiment can help promote a sense of cohesive culture and increase performance.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. This sentiment can help promote a sense of cohesive culture and increase performance.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Convince & Convert

NOVEMBER 20, 2013

It was a manifesto that urged enterprises to tap into the power of social media so that employees could more easily collaborate and share information across departments. That single manifesto brilliantly encapsulated just how social media could transform business. and kick-started the second generation of social media.

Social Media 150

Social Media Sentiment Nielsen Reputation 150

Oktopost

JUNE 9, 2020

By sharing company-related content to their personal social media profiles, employees amplify a company’s message. This is exactly why employee advocacy is so powerful: your team is the key to unlocking the true potential of social media marketing. Brand Amplification. What is Employee Advocacy.

B2B 145

B2B Survey ROI Metrics 145

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. Social Media Tips, Tactics and Techniques.

Social Media 198

Social Media Tools Tips ROI 198

Convince & Convert

JANUARY 28, 2016

In many cases, your content will introduce readers to your brand. Ask your clients about the hot-button issues plaguing their day-to-day lives, and browse social media to see what your target audience is talking (and complaining) about. Use listening platforms to track their activity on social media.

Content 60

Content Nielsen Delicious Sentiment 60

Sprout Social

APRIL 25, 2022

It can help distinguish your brand, build your audience and promote customer loyalty. In short, B2B brands need to be there. Why should B2B brands be on Instagram? Here are three quantifiable reasons to bring your brand to Instagram: It’s where your customers are. Consumer social media usage is through the roof.

B2B 121

B2B Instagram How To Marketing 121

Webbiquity SMM

JANUARY 24, 2012

The notion of using social media for business has gone from cutting edge to commonplace in an amazingly short time. And for those laggard firms still resisting social media, recent changes by Google now make it all but imperative. While certain aspects of social media have stabilized (e.g.,

Social Media 190

Social Media Tips ROI Nielsen 190

Buzz Marketing for Technology

FEBRUARY 9, 2011

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. A good DIY choice for small brands looking for a no cost option. Great for small brands and the do it yourselfer social strategists. FREE MONITORING SERVICES.

Crimson Hexagon 275

Crimson Hexagon Analytics Radian6 Sysomos 275