104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)
Webbiquity SMM
DECEMBER 2, 2014
Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. NewsCred ). 72% of marketers think branded content is more effective than advertising in a magazine; 69% say it is superior to direct mail and PR. NewsCred ).
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