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How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

The goal is to improve brand recognition, reach a wider audience, and drive organic traffic to your social media profiles or website. Additionally, using a consistent username across all social media platforms can improve your brand recognition and make it easier for users to find and follow you.

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Track Your #Hashtags More Easily With HashAtIt

Small Business Mavericks

There’s a new social search engine in town: HashAtIt.com says they can make it easy to combine all the metadata tags (those # symbols followed by a word or unspaced phrase) and look them up. Social Media hashatit.com hashtags metadata tags metadata tracking platforms'

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The 2017 Internet Trends that Brands Need to Know

Pixlee

At 350 pages, there’s a ton of data, but here are the five takeaways that all brands need to know. Brands are finding new ways to collaborate with customers to strengthen their marketing. Increasingly, brands are regramming Instagram content from customers to increase engagement and to reach a wider audience online.

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How to use YouTube Creator Studio to Grow Your Channel

Hootsuite

Whether you’re an established brand or an aspiring YouTuber, understanding how YouTube Creator Studio can help grow your channel is a valuable tool in any marketer’s pocket. Here’s a quick overview of the metadata elements that you can optimize: Edit your video title. What else does the content tab do? Monetization. Customization.

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How To Protect Your Content From Being Copied

Keyhole.co

For example, many brands have created content that follows the “Choose your fighter” style video, featuring Above & Beyond’s Blue Monday mix. Moreover, consider restricting copying by editing the code in the image, and use the IPTC Core metadata to identify that you’re the owner of an image.

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Stop Your Smartphone From Telling Burglars Where You Live

Ari Herzog

Because today’s smartphones are preinstalled with GPS technology (that power your maps and Foursquare apps so you always know where you are), that technology is also added in the form of metadata that is attached to every photo or video your device records. Cheers to JO Social Branding for the reminder.

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Six Links Worthy of Your Attention #426

Twist Image

State of image metadata in 2018 - imatag. "We If only there were metadata attached to things we share, so that we could tell where they came from, or if they were real. Of course, images have always had metadata, from the very first digital cameras. Check out these six links that we're recommending to one another: . creativity.