Firebelly

APRIL 30, 2012

Here are 5 must-reads on the ROI of Pinterest that we don’t want you to miss. What’s the ROI of Pinterest? By Geoff Livingston Well known social media experts like to slough off tough questions about return on investment (ROI) with flip phrases like, “What’s the ROI of your mom?” Assigning Pinterest Value.

ROI 244

ROI Social Media Campaign Brands 244

Firebelly

FEBRUARY 23, 2012

He’s a serial entrepreneur, a leading voice on social marketing, and now working for one of the biggest email companies in the world. You’re going to love his candor as we talked about being “engaged”, transparency, ROI and whole helluva lot more. What’s the next step for social media marketing?

ROI 244

ROI Engagement Training Exercises 244

Firebelly

DECEMBER 21, 2015

The 15 most-read posts on our social media marketing blog in 2015! For some brands—yes. Are you one of those brands? 3 WAYS TO IMPROVE SOCIAL MEDIA ROI IN 2015. SOCIAL MEDIA MARKETING: PROCESS MATTERS. 9 SOCIAL MEDIA MARKETING TWITTER CHATS YOU SHOULDN’T MISS. But is it time to remove them? Process matters.

Social Media 100

Social Media Marketing Retail Social Media Management 100

Firebelly

SEPTEMBER 28, 2015

Twitter chats can be a great way to solicit (and share) social media marketing advice. What: Business professionals from around the world gather each week to discuss tools and methods for effective content marketing. When: Tuesdays at 8pm EST. Sample topic: Social Media Influencer Marketing Demystified. Learn more ]. SOCIALCHAT.

Social Media 100

Social Media Sample Samples Twitter 100

Firebelly

APRIL 18, 2011

It opens up endless opportunities for market and competitor research, content inspiration and, obviously, network building. How to Use Geolocation in Your Marketing Initiatives. And how should marketers approach these emerging technologies? 10 Measures of Social Media ROI for Your Brand. Alas, so was 2010.

Social Media 184

Social Media Foursquare ROI LinkedIn 184

Firebelly

DECEMBER 4, 2012

By Dori Zinn With our favorite restaurants and brands offering deals and gifts on Facebook and Twitter, there’s no shortage of companies eliminating the marketing middle man and advertising straight to the consumer. From the Nielsen Social Media Report for 2012. 8 Big Social Media Disasters of 2012.

Nielsen 241

Nielsen Social Media Statistics Sentiment 241

Firebelly

MAY 30, 2011

8 Brands That Have Found Success on Facebook & What We Can Learn. By Dave Kerpen Any brand worth their social media salt has a presence on Facebook. But just because a brand is online, doesn’t necessarily mean that it is doing a good job. A Simple Way to Calculate Social Media Return on Investment.

Social Media 187

Social Media ROI Social Media Management Social Networking 187