Adam Sherk

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StumbleUpon Channels: Which Media Brands Are Doing Well?

Adam Sherk

It has been a couple months since StumbleUpon rolled out its Channel pages for all members so I thought I’d check in and see how media brands are doing. To-date the media brands with the largest following have attracted 5,000 to 7,000 followers with quite a few channels still under 1,000. Does Google Want Brands in Your Social Circle?

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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. Google Panda and other forms of algorithmic filtering continue to impact even reputable brands with quality content. Related posts: Search Marketing Dwarfs Social Media in Interactive Marketing Budgets.

SEO 100
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NBC Targets Local Markets on the New Digg

Adam Sherk

In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Lauren: The ten profiles are a joint effort between myself and the social media lead in each of the 10 markets. Has there been interest/demand for market-specific content? NBC is trying to find out.

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8 Social Media Questions Publishers Should Be Asking Themselves

Adam Sherk

Not including @[brand] or listing a third party tool instead (e.g. The rise of content marketing is driven largely by the fact that non-content businesses know that they need content to succeed in search and social. Yes, we touched on the “P” word, as in Pinterest: Great Opportunity for Lifestyle Publishers and Brands ).

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Link Building Tactics for Publishers

Adam Sherk

It is one of the many reasons that content marketing has become so popular, as brands in other industries put an emphasis on content development and promotion and essentially become publishers themselves. So make sure to include not only brand new content but also high-priority evergreen and seasonal content when appropriate.

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25 Random Observations about #MozCon Speakers

Adam Sherk

Ross Hudgens – Ross is another smart link builder and content marketer; like Richard his deck was full of specific tactics that are worth checking out. He did an excellent job breaking down the current state of semantic SEO and how marketers can take advantage of it. But still a strong presentation. Matt Peters – You can tell “Dr.

SEO 148
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Is LinkedIn the New Old Boys Network?

Adam Sherk

Do men prefer LinkedIn’s brand of simple, stripped down, business-oriented networking? That’s interesting in and of itself, as marketers sometimes (over) generalize that men prefer Twitter while Facebook is more appealing to women. In fact the male/female usage percentages are the exact opposite on Twitter.

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