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Why your AdWords Landing Pages Should Match your Brand

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Your overall landing page design should include at least a version of your general branding – if your site and brand is in navy blue then include this as part of your landing pages. Share this on LinkedIn. The transition should be smooth. Claire Jarrett runs Marketing By Web, who offer Google AdWords Management. Tweet This!

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What’s Your Score? How Klout and PeerIndex Affect Social Engagement

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Individuals use it to connect and share globally, and businesses have realized its immense potential for extending brand reach. Klout tracks activity across numerous social networks, including Twitter, Facebook, LinkedIn, Google+, Foursquare and YouTube. For other people, social currency is a powerful new tool for personal branding.

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Are Twitter Followers Better Than Facebook Fans?

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They are seeking to understand what causes their opt-in recipients to connect better with their brands. will be more likely to recommend a brand. US Internet users who are more likely to purchase from a brand after becoming a subscriber, fan or follower. Share this on LinkedIn. Let’s take a look at what group: 1.

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Media Reaction to Groupon Tibet Ads

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Here’s what Groupon CEO Andrew Mason has to say about the reactions to the Superbowl ads: The firm that conceived the ad, Crispin Porter & Bogusky, strives to draw attention to the cultural tensions created by brands. Share this on LinkedIn. Email this to a friend? Subscribe to the comments for this post? Tweet This!

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3 Examples of Auto Insiders Using Viral Videos to Market Cars

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In a cop-out to what could have been great entertainment and free publicity for both brands, Detlev Von Platen of Porsche took the opportunity to state that, “Porsche doesn’t race for fame, stunts or publicity. Share this on LinkedIn. In a hysterical challenge , Mini Cooper threw down in a match with Porsche in mid-2010. Tweet This!

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Learn Email Copywrite from Groupon

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Good, funny writing helps us capture the kind of brand evangelists who will email the deal to their friends. slogans, branding language from the featured business’s website. Share this on LinkedIn. Write-up Objective #2. The Typical Groupon Write-up Has 3 Paragraphs. Avoid marketing clichés such as: Got X problem?

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How to Use Pinterest to Market Your Business

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If you’re already active on Facebook, LinkedIn, Google+, Twitter and other social networking platforms, you may wonder if it’s worthwhile or even possible to add one more social network to your to-do list. If you’re not savvy about social media, you may consider Pinterest to be a hyped up fad that will fade.

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