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Social Media News Ticker: Twitter Adds Photo Tagging, Facebook Acquires Oculus VR

The Realtime Report

Twitter adds people tagging and multiple photo sharing to tweets – last week Twitter added the ability to tag up to ten people in a photo – without using up any characters – and also to attach up to four photos to a tweet, which Twitter turns into a collage; several brands are already experimenting with this feature (TechCrunch).

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What are You Supposed to Measure in Social Media?

Direct Marketing Observations

One, there is a lot of useless “social&# content to sift through and Two, if the majority of people are not using Twitter and everyone is using Facebook, then why do we make brand assumptions based on a Twitter stream? If the answer is yes, this troubles me.

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Top 3 Mistakes Brands Make with Influencer Marketing

Convince & Convert

More buzz-worthy than a hive of bees, this valuable strategy is quickly becoming (and, in some cases, already is) the focus of many brands looking to optimize the social space. Here are a few of the most common mistakes brands are making when it comes to influencer marketing. Does the influencer have a history of bashing brands online?

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Salorix Launches AI-Powered Predictive Influencer Marketing And Social Media Management Platform

The Realtime Report

Amplfy goes way beyond using a one-dimensional Klout score to rank influencers. The platform monitors millions of conversations and uses proprietary machine learning algorithms to make smart predictions based on who is talking about a specific brand, the context of the conversation and how likely it is for someone to engage.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? For those accustomed to getting stratospheric scores on standardized tests, Klout can seem a bit harsh. Create video emails? twebevent.

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Know What’s Working on Social Media: 26 Free Social Media Analytics Tools

Buffer Social

For account tracking, you can monitor your brand’s or competitor’s engagement on Twitter, Instagram, or Facebook. Working with your profiles and pages across the major social channels, Klout puts together a score from 0 to 100 on your influence on social media. IBM Watson Personality Insights. LikeAlyzer.

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Top 13 Social Media Monitoring Tools

Buzzlogix

Digimind measures sentiment, allowing you to see if the perception of a keyword is negative, neutral, or positive. You can also see how the public perceives your brand versus the competition. Klout is social media monitoring software that must be mentioned. TweetReach. Buzzlogix – Social Media Monitoring & Management.