influence 
Webbiquity SMM
NOVEMBER 8, 2011
Vocus and Cision are both powerful and popular PR monitoring and management systems. Among their features: • An extensive database of professional journalists and social media influencers, with biographical information. Ability to monitor media coverage and brand mentions across a very wide range of sources.
Adam Sherk
APRIL 30, 2013
Blogger and influencer outreach is an area with strong crossover between PR, audience development and link building. For publishers it typically involves identifying users that are sharing, discussing and linking to content from your brands and their competitors, and about specific topics. Finding Bloggers and Influencers.
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Convince & Convert
JULY 9, 2013
Most of us are familiar with the concept of influencer marketing, i.e., marketing to a select group of individuals — such as journalists, bloggers, consultants, or industry analysts — who influence your buyers’ decisions. Most influencers that businesses target, especially B2B businesses, probably aren’t world famous media moguls.
Webbiquity SMM
OCTOBER 13, 2010
I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. Vocus provides a rich set of tools for traditional and social media monitoring, media outreach and news distribution. Social Mention. Nielsen BuzzMetrics.
Webbiquity SMM
AUGUST 9, 2010
The prospect or buyer likely had several other exposure points to your brand prior to that click (visiting your booth at a trade show, hearing someone from your company speak, seeing an ad, reading about your firm on a blog or an industry trade press article or analyst report, etc.). Influence: a.k.a.
Webbiquity SMM
MARCH 12, 2012
PR pros now use tools like Twitter, PitchEngine , PRWeb and Vocus in place of fax machines, media packets, wire services and Bacon’s , but the fundamental skills of storytelling and relationship-building remain crucial. What brand marketers can learn from PR by iMedia Connection.
Convince & Convert
MAY 20, 2012
What words are used in association with our brand? I need to understand their passions and spheres of influence. You need Social Influencer Software. investor), Vocus. Your Needs Determine the Category of Software. Where is this chatter occurring?”
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