SocMed Sean

JANUARY 21, 2019

Tools like Brandwatch, Hootsuite, and Radian6 can help you identify and monitor customer communications and then respond when appropriate. S stands for Sales Social media can be a great way to connect with your existing customers and empower them to become your brand advocates.

ROI 269

ROI Social Media CSR Knowledge Base 269

Webbiquity SMM

AUGUST 9, 2010

The prospect or buyer likely had several other exposure points to your brand prior to that click (visiting your booth at a trade show, hearing someone from your company speak, seeing an ad, reading about your firm on a blog or an industry trade press article or analyst report, etc.). Influence: a.k.a.

Alterian 187

Alterian SM2 Vocus Social Media 187

Twist Image

MARCH 29, 2011

The concept of listening to what consumers are saying about your brands, products, services and the industry you serve is nothing new. The sheer volume of regular people reviewing and critiquing brands is the other reason why a cohesive software package may be needed. It's big business and these services are pulling in the big bucks.

Radian6 102

Radian6 Findability RSS Sentiment 102

Social Media Marketing

APRIL 22, 2011

How to "win" at Empire Avenue According to the team at Empire Avenue, there are two ways to win: by being an Investor or by being an Influencer: While the world may be defined in these two separate buckets - creators and consumers - for most of us in the social space, it's not an either/or proposition; we're most likely creating and consuming.

Social Media 167

Social Media Klout Flickr Radian6 167

Social Media Strategery

JANUARY 6, 2014

We use tools like Sysomos and Radian6 to track millions of social media posts. We use sophisticated algorithms to measure the specific level of influence people have among their friends. We ignore reporters and bloggers who don’t measure up to some arbitrary influencer score. Where does it stop? Will it stop?

Sysomos 134

Sysomos Radian6 Data Analysis 134

Convince & Convert

JANUARY 11, 2011

Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.) The data used to calculate Klout continues to change (they added Facebook information recently), but I have found it to be the most reliable influence tracking metric. Are tweets more important than Facebook shares?

Metrics 159

Metrics Postrank Social Media Klout 159

Convince & Convert

MAY 20, 2012

What words are used in association with our brand? Key players: Crimson Hexagon , Lithium , Radian6 , Sysomos , Trackur , Visible Technologies. I need to understand their passions and spheres of influence. You need Social Influencer Software. Where is this chatter occurring?” investor), Vocus.

Crimson Hexagon 140

Crimson Hexagon Software Social Media Attensity 140

Janet Fouts

OCTOBER 25, 2010

Maybe Radian6 , SM2 , Trackur or one of these social media listening tools I mention when I give talks on social media. For a while you’re addicted to watching who re-tweets you, mentions your brand on their blog or says something about you on a Facebook page. The ones who talk about you, your cause, your brand the most often?

Social Media 132

Social Media Data SM2 Radian6 132

Convince & Convert

APRIL 6, 2010

Social Mention (or a paid social media listening package like Radian6 , if you have one) Go to www.socialmention.com and search for your company or product name (in quotes), and set the pull-down to “all.&# Remember however, that many factors influence popularity at the individual content piece level.

Brands 143

Brands Content Social Media Consultant 143

Kikolani

JANUARY 26, 2010

Measuring Social Media Influence. The most popular topic at #SMAZ was the measurement of social media influence and the elusive ROI – Return on Investment. Watch the PSA to understand how storytelling can create a stronger influence on social media. Listen and join the dialogue with Radian6. 2010 SEO Trends.

ROI 114

ROI SEO Social Media Tips 114

Laurel Papworth

JULY 4, 2012

I teach classes on social media monitoring – computer classes – and the students set up iGoogle to find and monitor Media, blogs, Twitter, Facebook, images, key influencers, keywords, CEO and brand mentions and so on.

RSS 86

RSS Social Media Netvibes Radian6 86

Janet Fouts

APRIL 18, 2011

Lots of people sign up for one of the amazing social media listening platforms like Radian6. Scout Labs , Attensity or SM2 with the eager and genuine intent to start listening for their product or brand. For starters build a list of all of the keywords you think people may be using when looking for your brand. Get to know them.

Social Media 136

Social Media Attensity SM2 Radian6 136

Convince & Convert

SEPTEMBER 21, 2010

• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? Research: How do people talk about your industry and who are the influencers? Thanks again Katie.

Social Media 155

Social Media Radian6 Strategy SM2 155

Mindjumpers

NOVEMBER 30, 2011

That can be anything from your company or brand name, competitor names, words connected to your product or industry, or words connected to some important stakeholders or to important objectives. The following are the steps, we follow at Mindjumpers when we help companies start listening to conversations. Conversational words.

Data 239

Data Social Media CSR Nielsen 239

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Private brand communities vs. Facebook. Linkedin Groups vs. Twitter. Podcasts vs. YouTube. link] Jay Baer Thanks for the comment.

Social Media 147

Social Media B2B Strategy Consultant 147

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Engagement in a process called brand evangelism is one beneficial strategy to get your brand known and to help spread your message. In a brand evangelism strategy, you’d take note of those who feel good about what you are doing: they already represent your target audience. Now you know who your brand loyalists are.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Webbiquity SMM

SEPTEMBER 12, 2011

Influence in social media: how to find the top bloggers by blur Group. This post outlines three key measures of social media influence and three key tools to help identify the most influential bloggers in any specific topic niche. 10 Steps to Finding the Influencers in Your Market by Junta42. ** 5 STARS. Social Media Tools.

Social Media 257

Social Media Trendrr ROI Alterian 257

Convince & Convert

AUGUST 18, 2010

But, under pressure from digital and advertising agencies each looking to be the driver of the social media express, PR firms are sometimes turning over inquisitional rocks that do not portray them as strategic caretakers of brands’ social presences. What’s the hot new trend in social media that we can bring to our clients?

Questions 160

Questions Social Media Consultant Education 160

Convince & Convert

MARCH 25, 2010

Unfortunately, Facebook keeps its data close to the vest for now, which is why Swix can't pull it out (and why companies like Radian6 can't monitor Facebook status updates from afar). Ive worked with more than 700 brands since then, including 25 of the Fortune 1000. link] jaybaer Yes indeed. Eventually, I hope.

Social Media 117

Social Media Strategy Statistics Metrics 117

SocMed Sean

FEBRUARY 3, 2013

These should align with your overall company or brand marketing and customer service plan. Klout and Kred are not measures of social media influence. If someone took the time to write it, respond to it. A set of tactics that can be measured. A measurement plan. An organic engagement plan. A content plan. A distribution plan.

Social Media 279

Social Media Klout YouTube Foursquare 279

Webbiquity SMM

OCTOBER 5, 2010

Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general. 51% of active Twitter users follow companies, brands or products on social networks. Why should brands bother with Twitter? This table says why by Social Media Today.

Tools 207

Tools Twitter Tips Statistics 207

Proactive Report

JULY 14, 2010

From news and product information to coupon campaigns and location-based marketing companies can engage consumers wherever they are to influence the buying decision and strengthen customer relationships. Radian6 is one. Marketwire just acquired Sysomos to do just this.

Sysomos 78

Sysomos Radian6 Case Study Web 2.0 78

Kikolani

NOVEMBER 29, 2010

I have included many well known female influences as well as some that are just starting out but have a very promising future in the blogging world that I have come across online, found in other lists, connected with in forums like the Third Tribe and the BlogcastFM Green Room , or met at events such as Blog World Expo and Social Media AZ.

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

JULY 8, 2008

Maki , Internet Marketing and Social Media Blogger: The main characteristic [social media marketers] need to have is a genuine curiosity/interest in social media, particularly on how it influences human relationships and business practices. People are different, communities are different and marketers/brands are different.

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

FEBRUARY 23, 2012

Are we thinking about social media marketing in the context of influencing buying decisions? To your point, there is the 60% void, and social is filling that void, with or without the input from businesses and brands. We have more than 50 brands with more than 400 locations. What we do is we have brand personality documents.

Social Media 118

Social Media Adwords B2B Training 118

Webbiquity SMM

MARCH 27, 2017

The tools here can help marketers and social media managers monitor brand mentions, schedule posts across multiple social networks, manage multiple social media accounts, redirect posts for customer service followup, track performance metrics, and more. Measure social contennt performance, and monitor social media brand mentions.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Pam Moore

FEBRUARY 1, 2016

It’s interesting because many marketing and social media leaders within brands and organizations of all sizes dream about achieving real ROI using social media and digital marketing, yet very few of them actually bring to fruition much more than a social media dream. We work with brands of all sizes from startups to Fortune 10 brands.

Social Media 113

Social Media ROI How To Marketing 113

Techipedia: Tamar Weinberg

MARCH 10, 2010

If you’re a brand new Internet Marketer, choose a discipline and a niche that you can tackle head on and be successful at. Find those who influence you , and then find out who they are engaging with. All of it, SEO, building sites, creating brand awareness…whatever it took. You can’t do everything at once.

How To 240

How To Marketing SEO Training 240

Convince & Convert

SEPTEMBER 21, 2010

Find a tweet your competitor sent, and see how many times it was retweeted, by whom, which among them are influencers, etc. My presenation “ 7 Ways to Build Stunning Business and Personal Brands in Social Media &# was originally given in person to 35 people. Thanks for the Radian6 shout-out!

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Webbiquity SMM

AUGUST 16, 2010

and analyzes their capabilities in four sectors: customer communication, brand exposure, driving traffic to your site, and SEOs.&#. 8 brand personalities Facebook and Twitter users hate by iMedia Connection. Michiel Gaasterland shares his collected list of 500+ case studies, from small businesses to global brands around the globe.

Social Media 200

Social Media Tools Strategy Tips 200

Webbiquity SMM

APRIL 9, 2012

Four51 offers two sets of tools for local business and consumer brands. ” Pricing ranges from free (though your “Prezis” will be public and include Prezi branding) to $159 per year for the Pro version (your own logo, lots of storage space and more). Cool iPhone Apps. MySocialMania (app).

Review 200

Review Tools Social Media Klout 200

Webbiquity SMM

MARCH 4, 2014

One of the most powerful impacts of social media is the way has democratized brands. No longer is the brand, or corporate image, tightly controlled by a few senior executives, marketing communications specialists, and PR spokespersons. Those voices collectively shape the brand.

Review 205

Review Radian6 Guidelines Policies 205