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Metaverse examples: The brands to watch across industries

Sprout Social

The metaverse is the new internet frontier and popular brands are taking advantage of this evolving technology. In this article, we’ll discuss how top brands are approaching metaverse brand activations and industries making the largest strides. Metaverse brand activations: What they look like today. Real estate.

Industry 108
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Creating Compelling Social Content in the Finance Industry

Oktopost

Kristina Thomas goes Behind the Post to share her strategy for creating compelling social content in the finance industry. Kristina leads an award-winning global team and reveals the delicacies and challenges of managing a social strategy in the finance industry.

Industry 147
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B2B influencers are PR’s ticket to industry dominance

Audiense

Brands today are constantly seeking innovative strategies to enhance their brand visibility and influence. By leveraging the power of influencers and combining it with strategic PR initiatives, B2B marketers can effectively reach their target audience and position themselves as industry leaders.

B2B 100
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Creating Emotionally Driven Content in a Regulated Industry

Oktopost

Host Olivia Messina is asking all the right questions to uncover what it takes to be engaging and connect with your audience on an emotional level when in a regulated industry such as the public sector. She even shares how she creates social media experiences and value-driven content that reinforce Tyler’s purpose, values, and brand infinity.

Industry 174
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What is This “Deinfluencing” Trend and Should Brands Care?

Ignite Social Media

And do brands using influencers need to worry? And they increasingly demand more thoughtful consumption from both brands and influencers. However, the impact on brands involved in influencer marketing varies widely. Brands who avoid falling into fast fashion traps have little to worry over. Why the fatigue from followers?

Trends 96
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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

say strengthening their brand is a top business objective. However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. Brands compete for the attention of their customers in real-time, across various channels. Image credit: HubSpot.

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How to measure brand awareness

Sprout Social

Brand awareness is like a mental shortcut. You see a logo, hear a jingle or spot a particular color and instantly particular brand associations spring to mind. How exactly do you quantify the impact of your brand in people’s minds? They capture the subtle yet significant impressions your brand leaves. tangleteezer

Brands 108