Convince & Convert

APRIL 2, 2015

As a consumer, which would you prefer: watching a video of actor and martial artist Jean-Claude Van Damme do the splits between two heavy haul trucks moving in reverse, or read a white paper about the latest in motor vehicle steering mechanisms? The brand wasn’t targeting consumers, but transport companies.

B2B 60

B2B Marketing Microsoft Hubspot 60

Socialmedia.biz

APRIL 13, 2017

Data from HubSpot shows leads range from $11 to $100 each , depending on industry. There are many ways you can work social media into your funnel, because it covers every part of the buying process, from the initial brand awareness all the way through brand advocacy after the sale. Post by Adi Englander.

Social Media 63

Social Media Hubspot Cost Case Study 63

Sprout Social

SEPTEMBER 9, 2016

This week at #SproutChat we discussed the benefits of a co-marketing strategy for your brand. The advantages of partnering with a similar brand are extensive. Comarketing lets you leverage trust other brand has already built #SproutChat. A3 You can always just ask the potential brand to show you why you should work together.

Strategy 40

Strategy Marketing Hubspot Cost 40

Keyhole.co

JUNE 6, 2023

With a blend of insights, real-world examples, and practical tips, we aim to equip you with tools and techniques that can help you drive engagement, build strong customer relationships, and propel your brand to the next level. Well, think of your employees as your brand ambassadors — your secret marketing weapon. Let’s dive in.

B2B 52

B2B Strategy Brands Content 52

Buffer Social

NOVEMBER 30, 2016

This huge resource of free, self-paced social media classes will cover best-practices and top strategies used by the world’s largest brands. How power is shifting from companies and brands to consumers. Offered by : HubSpot. Created by : HubSpot. Branding and PR outreach. Offered by : Coursera. — 12.

Class 40

Class Skills Social Media Marketing 40

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. ” eBooks and white papers are complementary. “Traditionally, white papers have been more academic in tone and style.

B2B 185

B2B Social Media Review eBook 185

Oktopost

OCTOBER 26, 2020

Robust B2B integration options including Salesforce, Act-On, Marketo, Hubspot, and Google Analytics . Hubspot is probably one of the more recognizable names in marketing technology. With Hubspot, you can publish, share content, monitor posts, along with analytics and reporting. Multi-account, multi-platform conversion tracking.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Mindjumpers

JULY 4, 2012

Tweet HubSpot , the Internet marketing blog, has created an interesting overview of the state of the internet marketing world presenting several different statistics useful for brands to take into account when having a social presence. Fans of a brand’s Facebook page, don’t want to feel that they get spammed with content.

Statistics 229

Statistics Hubspot Marketing Mobile 229

Social Media Marketing

NOVEMBER 29, 2012

It could be your corporate website, a Facebook page, recipients of a white paper or email, viewers of a video, etc. Have they indicated other brands or interests that matter to them? And just this week, Forbes ran a piece titled 5 Big Brands Confirm That Content Marketing Is The Key To Your Consumer.

Content 167

Content Hubspot Mobile Team 167

Koka Sexton

MAY 26, 2019

Furthermore, it refers to the (long and often painful) process of nurturing a lead from first contact *hopefully* all the way to brand loyalty. Some brands are like vampires—they suck the life out of customers and disappear after they’ve made a sale. Back in the day, big name celebrities used to drive brands. Don’t do that.

Strategy 63

Strategy Loyalty Influencer ROI 63

Convince & Convert

MARCH 18, 2016

And when we say aggregate, we mean pull in your blogs, pull in your social media content, your video content, your ebooks, your white papers, all of this really great stuff that in many cases, if you’ve got a lot of it, is kind of sitting in a whole bunch of silos. Here are all our white papers. Jay: Right.

Marketing 60

Marketing Content eBook Joomla 60

Writtent Blog

JULY 18, 2013

Way back in 1998, Communications Professor Mitchell Stephens predicted the rise of images and video, writing “moving images use our senses more effectively than do black lines of type, stacked on white papers.” Image credit: HubSpot. Corey Eridon – @Corey_bos. Steve Glauberman – @sglauberman.

Content 95

Content Marketing Meme Hubspot 95

Convince & Convert

MARCH 1, 2012

Instead of Jim the author and super cool guy, pretend you’re Jim the Social Media Manager at a software company or a brand. Most certainly they’re defriending and blocking and unfollowing businesses and brands. I don’t follow very many brands or companies online. Jim: It depends on the company. Jim: Absolutely.

Social Media 140

Social Media Hubspot Software Hosting 140

Webbiquity SMM

JANUARY 5, 2016

Image credit: HubSpot. Writing White Papers to Establish Your Expertise by Prof KRG. White papers allow you to establish your expertise on a topic, making you more sought after and desirable to work with. How to Build an Unbeatable Content Marketing Plan by HubSpot. These writers face the same challenge.

Content 60

Content B2B Marketing Hubspot 60

Writtent Blog

JANUARY 10, 2024

In other words, if you’ve consumed branded content in the last week, there’s a pretty good chance it was the result of content outsourcing. Provide your writers with guidelines on style, acceptable resources, SEO optimization, and brand standards, and your chances of success are even higher.

Content 40

Content eBook SEO Guidelines 40

Writtent Blog

FEBRUARY 20, 2014

Today, your typical brand is investing in original articles, social media, blogs, eBooks and more. We’ve expanded beyond your basic blogs, eBooks, and white papers to incorporate some truly groundbreaking concepts: 1. However, brands of all sizes can benefit from putting a more human face on their outreach efforts.

Content 104

Content Marketing Screencast Tumblr 104

Webbiquity SMM

NOVEMBER 28, 2011

16 social media statistics that might surprise you by Communications Conversations Arik Hanson lists social media stats from various sources showing that 75% of brand ‘Likes’ on Facebook come from advertisements. are the most retweetable day/time of the week, per Dan Zarella of HubSpot. (I And 73% of U.S. Fridays at 4 p.m.

Statistics 219

Statistics Research Social Media B2B 219