Social Media Strategies Summit

FEBRUARY 4, 2021

According to HubSpot, 66% of marketers claim social media brought in new leads with as little as spending six hours a week on SMM. Today, the focus will be on Linkedin and how it can help B2B brands. How can you use Linkedin for your brand the right way? Add a profile photo to make your brand credible.

B2B 130

B2B LinkedIn Strategy Brands 130

Buffer Social

NOVEMBER 7, 2017

So when it came to finding the best Instagram strategy, I turned to social media studies. I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. Some analyzed the top Instagram accounts while some even studied tens to hundreds of thousands of Instagram posts.

Study 111

Study Instagram Hashtag Research 111

Twist Image

JANUARY 6, 2017

This is why content marketing will continue to struggle for brands. Brands are being sold a false bill of goods. Brands believe that the more content they produce, the more people that it will connect with. Make your brand like Zander Zon. . Listen to Zander's, find your brand's groove and dig in deep.

Brands 80

Brands Content Hubspot Marketing 80

Keyhole.co

SEPTEMBER 20, 2023

Do you lie awake at night worrying about what PR disaster will derail your brand image online? So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. You are not alone. For that, follow these steps: 1.

Reputation 59

Reputation Brands Construction How To 59

Pixlee

OCTOBER 13, 2021

Looking for some easy ways to improve your engagement rate and brand awareness on TikTok? We’ve got you covered with some valuable strategies successful brands on TikTok are already taking advantage of. Cosmetics brand Temptu consistently shares how fans use its products to create their beauty looks. Brand takeovers.

Engagement 52

Engagement UGC Brands CPM 52

agora pulse

NOVEMBER 10, 2020

Discover how to create effective reports and find the best social analytics tool for your brand. With analytics, your brand can also achieve more advanced goals like increasing return on investment (ROI), getting more value from campaigns, and integrating social media marketing goals with business goals. Enhance brand awareness.

Analytics 179

Analytics Social Media Tools Price 179

Buffer Social

JANUARY 15, 2024

According to one study, it also costs over $50 billion annually due to wasted resources alone. I spoke to leading B2B content marketers (an in-house content director, agency owners, top freelancers, and thought leaders) to find out what they think B2B brands can do to create good content in 2024. But what makes B2B content good ?

B2B 95

B2B Content Syndication SEO 95

Audiense

JULY 16, 2018

. “Both text-based and voice-based chatbots have had an incredible year of innovation and adoption, and I’m sure that this is just a prelude to a spectacular 12-24 months,” says Scott Brinker , author of the study. Top 10 chatbot and live chat softwares. LiveAgent Helpdesk. HappyFox Chat. OpinionLab. LivePerson. RocketChat.

Brands 101

Brands Startup Influencer Hubspot 101

agora pulse

SEPTEMBER 28, 2017

Social media spam can damage your brand’s reputation, so we’ve delved deeper into how you can avoid it. If you manage an Instagram account for your brand, then there’s no doubt you’ve used hashtags to increase your reach and gain new followers. Don’t automatically follow people. Cut down on the #hashtags. And that’s fine.

Social Media 120

Social Media Brands How To Review 120

Buffer Social

SEPTEMBER 5, 2023

For too long, many brands and individuals have considered running social media accounts ‘easy’, something that could be handed over to the intern. A study shows 85 percent of jobs are filled via networking. On the hunt for guidance about how to build a career as a social media executive, I interviewed all three.

Social Media 90

Social Media How To Skills Hubspot 90

Convince & Convert

JANUARY 31, 2024

The virtual assistant industry has grown exponentially over the years, highlighting its importance for brands all over the world. One study projected that this fledgling industry will grow at a CAGR of 37.3% Create your own templates and checklists, or find ready-to-use templates and checklists on HubSpot, CoSchedule, or Hootsuite.

Project 126

Project Social Media Template Templates 126

Ignite Social Media

OCTOBER 6, 2022

Their website showcases they’ve worked with brands like VISA, Microsoft, GM, HP, Samsung, and more, which can help strengthen confidence for more prominent brands who need a tool to achieve their goals. . Their tool breaks down into these main areas of concentration to help brands: . When Khoros Makes Sense for Your Brand.

Social Media Management 122

Social Media Management Review Social Media Tools 122

agora pulse

MAY 8, 2019

In 2016, a study by SocialFlow analyzed over 3000+ Facebook pages and their activities. This study revealed what many marketers had suspected for a long time: Facebook’s organic reach was declining. In fact, the study revealed that the reach per post had fallen by a whopping 42% as compared to the previous year.

Organization 128

Organization How To Hubspot Feed 128

Dave Fleet

FEBRUARY 28, 2011

Mashable: What Brands Can Learn From Taco Bell’s Social Media Lawsuit Defense. An interesting case study of influence apparently not working. Still, the case study makes for interesting, thought-provoking reading. Hubspot: Google Changes Algorithm to Punish Content Farms. Communications isn’t going anywhere.

Influencer 253

Influencer Hubspot Case Study Press Release 253

agora pulse

JUNE 22, 2017

Let’s say you’ve found that 50% of your ideal client base tend to love HubSpot. You can try a search string like “people who like HubSpot” to find some of those people and check out what other interest they have. On top of that, you can search posts by year and study how their strategy has evolved!

Tips 127

Tips Hubspot Facebook Hashtag 127

Sprout Social

AUGUST 19, 2020

Especially when you consider the fact that many people are already using it to connect with brands and businesses regularly. According to a Facebook-commissioned study , 61% of U.S No wonder brands are already taking advantage of Facebook Messenger to connect with their customers frequently, exchanging 20 billion messages each month.

Facebook 143

Facebook How To Airlines Survey 143

Waxing UnLyrical

MAY 13, 2019

One of the reasons for this is brand deafness. Brands start out small then become big, then become too big to listen to consumers until they’re consumed. Sadly, some other brands aren’t able to start over and bounce back like the aforementioned. Here are: Some Brands that Failed to Listen. Circuit City.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Social Media Strategies Summit

SEPTEMBER 23, 2022

According to Sprout Social , when CEOs are active on social , 70% of consumers feel more connected to the brand in question, with two-thirds of those saying it feels like real people run the organization. According to HubSpot , 39% of marketers say they lack time to create video content, while 31% say they don’t have the budget.

Education 163

Education Examples Content Nielsen 163

Oktopost

JULY 15, 2020

A HubSpot study found that LinkedIn had a 2.74% visitor-to-lead conversion rate, making it nearly three times more effective than its closest competitors, Facebook and Twitter. LinkedIn’s cost per click is higher, but the conversion rate makes it a much better value for B2B marketers—and the numbers and case studies bear this out.

B2B 148

B2B LinkedIn Tips Marketing 148

BeingOptimist

JANUARY 14, 2022

A study by McKinsey and Company revealed that SaaS startups need over 20% growth every year to thrive. To rank well, ensure your content is in-depth, backed by case studies and research, and targets search intent. It is upon you to study more to stay on top of things. In the SaaS sector, there is a framework called T2D3.

Startup 105

Startup Discount Price Survey 105

Ignite Social Media

OCTOBER 6, 2022

Their website showcases they’ve worked with brands like VISA, Microsoft, GM, HP, Samsung, and more, which can help strengthen confidence for more prominent brands who need a tool to achieve their goals. . Their tool breaks down into these main areas of concentration to help brands: . When Khoros Makes Sense for Your Brand.

Social Media Management 78

Social Media Management Review Social Media Tools 78

The Realtime Report

JANUARY 14, 2020

companies plan to use digital content marketing strategy to promote their business; Hubspot claims that content creation remains the top marketing priority for 55% of companies; CMI and Marketing Profs say that B2C companies continue increasing their investments in producing content, especially audio-visual and written content. of the U.S.

Diagrams 91

Diagrams Content Analysis Hubspot 91

Writtent Blog

JUNE 5, 2013

As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” Image Credit: HubSpot/PoweredbySearch. HubSpot is among the best at making B2B content marketing people love, and the phrase has even become their tagline.

Small Business 100

Small Business B2B Strategy Content 100

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. With the right social media tools, you can generate key insights into your brand’s reputation, strengths, and weaknesses.

Social Media 62

Social Media B2B Sentiment How To 62

Ignite Social Media

JUNE 1, 2022

A 2019 study conducted by EventMB said that nearly 40% of event planners state that social media exposure is a key metric of event success. And they have the power to expose your brand to an even larger audience, which is a great benchmark in communicating and building excitement on your brand’s virtual event. contact us.

Eventful 161

Eventful Social Media Marketing Influencer 161

Later

MAY 26, 2021

Unlike other social platforms, users visit LinkedIn to specifically engage with business-related content — which is invaluable for brands or entrepreneurs looking to grow online. By regularly scheduling posts and engaging in conversations, you can tap into a thriving professional network and generate leads for your business or brand.

LinkedIn 67

LinkedIn Publishing How To Notification 67

Socialmedia.biz

MARCH 30, 2019

According to Hubspot , 76% of Facebook users use their feed to discover content that aligns with their interests, which has lead to the creation of more than 4 billion posts per day. Keep an open mind and experiment with content frequently to find what works for your brand. With an average of 1.47 below average engagement rate.

Engagement 122

Engagement Facebook Hubspot Upcoming 122

Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. About 30% of the tweets that mention brands neglect to use their Twitter handles. . This indicates that you missed out on looking at 30% of possible engagement for your brand. Pricing: Free. G2Crowd Rating: 4.2.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Convince & Convert

APRIL 11, 2016

While we are on the subject of March Madness, it was interesting to see how brands took to social media during last week’s NCAA championship game. Degree Deodorant, a sponsor of the NCAA, partnered with the organization to conduct a series of fan movement studies during the Final Four tournaments in Houston.

Conversation 60

Conversation Hubspot Hashtag Sports 60

Twist Image

DECEMBER 13, 2014

It''s my responsibility to study, understand and direct this copious amount of thought leadership, and distill it down into something reasonable and actionable. Is this relevant for brands? While presenting at the HubSpot ''s Inbound marketing summit this past year, my close friend, Christopher S. It''s my job to care.

Hubspot 85

Hubspot Marketing Study Eventful 85

Buffer Social

SEPTEMBER 11, 2023

This is your street credibility and personal brand all rolled into one. Thanks to that hard work and consistency, I've established a personal brand grounded in credibility and respect, and grown my follower count to 45,000. If you’re in B2B marketing — try HubSpot Academy to showcase your skills.

LinkedIn 113

LinkedIn Tips Skills URL 113

Harp Interactive

MAY 18, 2010

A recent study by HubSpot concludes that the cost per lead for inbound marketing is dramatically lower than the cost of lead acquisition through outbound channels! Quality content that is ranked highly in search results will stay organically for a long time and continue to bring traffic and brand awareness in the long term.

Cost 226

Cost Hubspot Marketing ROI 226

Buzz Marketing for Technology

JANUARY 11, 2011

Things like … “sure we already make tons of content, you know brochures, fact sheets, data sheets, web pages, case studies, etc” Oh my, that’s not the kind of content I meant! All this is needed to get people to engage with your brand specifically in the form of “likeing” and commenting on it.

Feed 264

Feed Feedly News SEO 264

Rebekah Radice

JULY 15, 2019

82% prefer live video from a brand as opposed to social posts. Live video is a fantastic way to connect with your audience on a more personal and authentic level, and to humanize your brand. At this stage, thought leadership videos can help build awareness around your brand and position you as an expert in your field.

Types 119

Types Video Content Case Study 119

Social Media Strategies Summit

OCTOBER 24, 2018

However, as brands begin to see greater results and budgets increase, more pressure is put on marketers to prove ROI, stay ahead of the competition, and strategically align their efforts with business goals. Pick 4-5 competitors, including brands that are bigger and smaller than yours. What does your brand sound like?

Social Media 113

Social Media Strategy Guidelines Template 113

Rebekah Radice

APRIL 30, 2018

Did you know that 92% of people trust recommendations from individuals over brands? In this episode of the Brand Authority Podcast , I make a case for influencer marketing, sharing why it’s a key ingredient to your marketing strategy and how you can find the right influencers for your brand. Source: Hubspot.

Influencer 115

Influencer Marketing Nielsen Authentication 115

Keyhole.co

JANUARY 27, 2023

In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions. A study by Statista reveals that the majority of B2B marketers around the world report that LinkedIn produces the highest ROI for them. But it’s not just about monitoring mentions of your brand.

ROI 52

ROI B2B Social Media How To 52