Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. or FREE for all Hootsuite Enterprise accounts Who it’s for: Visual Instagram marketers 4.

Social Media 88

Social Media Tools HootSuite Tweetdeck 88

Oktopost

JANUARY 11, 2024

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. Therefore, it may not be surprising that 39% of businesses are looking at marketing automation to drive their demand-generation efforts. What is a Demand Generation Tool?

Tools 62

Tools B2B Hubspot Analysis 62

Sprout Social

AUGUST 17, 2022

Thing is, those engagements are invaluable to your brand. According to the Sprout Social Index™ , 60% of brands analyze their social data daily. These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . Brands should track everything from shout-outs and reviews to questions and complaints.

Campaign 124

Campaign Social Media Tools Hubspot 124

Sprout Social

JANUARY 4, 2021

Every new year brings opportunities for marketers to try new things, improve upon their old strategies and pitch ideas that have never been brought to the table before. Inspiration for your social media marketing pitch. However, that doesn’t necessarily mean you need to completely reinvent your brand and social strategy.

Campaign 124

Campaign Social Media Marketing Metrics 124

Hootsuite

APRIL 12, 2021

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. And, with both customers and reps working remotely, brands suddenly need more out of their customer service tools. We also launched new message templates to help enrich your communications. Brand Growth (impressions).

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Later

NOVEMBER 28, 2018

When it comes to designing stories, it’s important to have clear and consistent Instagram Stories branding. Just like your regular Instagram feed, incorporating your brand into your Instagram Stories will help you increase brand awareness and make your stories stand out from the crowd. How would you describe your brand?

Instagram 62

Instagram Template Templates Brands 62

Social Media Strategies Summit

OCTOBER 24, 2018

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. Pick 4-5 competitors, including brands that are bigger and smaller than yours. Coschedule template. Social Rank.

Social Media 113

Social Media Strategy Template Templates 113

Pixlee

JULY 9, 2019

However, mapping out your UGC assets to your marketing processes, and operationalizing it into your team’s workflows will ensure that you are able to get the most out of your customers’ content. One of the biggest mistakes we see in this area is brands inability to add a bit of polish to their UGC. Inbound Strategy and UGC.

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UGC Strategy Marketing How To 59

Sprout Social

APRIL 6, 2023

Calendars can also help streamline collaboration and track marketing performance. Let’s dig into the purpose of a content calendar, the role it plays in content marketing and how to create an effective content calendar. A content calendar is a framework used to effectively manage your content marketing program.

Content 81

Content Collaboration Project Template 81

Oktopost

JUNE 17, 2020

In today’s markets, sales teams are beholden to data-driven insights, and that has given CRM platforms a place of great importance. Beyond just optimizing existing processes, sales automation tools can allow for large scale personalization of your content and communications , which is a critical component of any B2B marketing strategy.

Tools 98

Tools Hubspot B2B Price 98

Pam Moore

MARCH 14, 2019

If there is one thing I learned after working in my 15+ year career in corporate America managing product and brand for startups to some of the world's largest enterprise brands as well as the past 9 years running my agency, is that no product or tool is ever what their website says it is, period. It’s brilliantly simple.

Platform 60

Platform Marketing Training Hubspot 60

Pam Moore

MARCH 14, 2019

If there is one thing I learned after working in my 15+ year career in corporate America managing product and brand for startups to some of the world's largest enterprise brands as well as the past 9 years running my agency, is that no product or tool is ever what their website says it is, period. It’s brilliantly simple.

Platform 60

Platform Marketing Training Hubspot 60

Sprout Social

JULY 25, 2023

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. Google Analytics enables you to measure your social metrics holistically and adds context to your regular reports so they align with your broader marketing goals.

Analytics 139

Analytics Report Social Media Google 139

Writtent Blog

JUNE 5, 2013

Building a small business content marketing strategy is hard work, but it’s probably about to get much harder. As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” Image Credit: HubSpot/PoweredbySearch.

Small Business 100

Small Business B2B Strategy Content 100

Sprout Social

JULY 1, 2021

Content SEO : B2B content marketing for SEO is the practice of using research on user needs and search intent to create content. In a blog post about small business customer acquisition, Affirm links the phrase “find your CAC” to a HubSpot article on what a CAC is. Make it a template so you can easily fill it in for each persona.

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B2B SEO Travel Hubspot 123

Writtent Blog

APRIL 2, 2014

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. The truth is the individuals and brands that succeed in the years to come will be those who are aggressive about self-education. Content Marketing Made Easy. Image credit Adobe.

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Resources Content Case Study eBook 99

Oktopost

FEBRUARY 1, 2024

Your business is unique, but do your brand assets reflect that? B2B buyers are bombarded with information daily, and only so many brands can stand out. When the time comes to pull the trigger and invest in a solution, those are the brands they will go for. By neglecting your brand, you’re letting your competitors overtake you.

Brands 62

Brands Hubspot Marketing B2B 62

Postcron

JANUARY 10, 2020

Reviews, positive or negative, build customer trust, convert visitors into leads, and boost a brand’s local search ranking. Further, customer reviews offer marketers valuable insight into what customers think about their brand. Emails have always been an effective marketing tool for businesses.

Review 123

Review Apparel Reputation Survey 123

Buffer Social

FEBRUARY 21, 2018

There’s a significant shift from simply broadcasting marketing messages to engaging fans. While Facebook and Instagram had received the attention of most marketers (including ourselves) in 2017, LinkedIn has steadily grown its user base to more than 500 million members. What are the common topics that your brand is related to?

Groups 109

Groups Groups LinkedIn How To 109

Sprout Social

NOVEMBER 11, 2021

A recent study found that 83% of customers will leave your brand based off of a bad customer service experience. . Marketing teams depend on an ecosystem of tools everyday. The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach.

Social Media Management 119

Social Media Management Social Media Platform Review 119

Writtent Blog

JULY 10, 2013

It’s no exaggeration to say that smartphones and tablets are the biggest thing to hit marketing since the internet appeared. Cultural shifts can eat a weak marketing strategy for lunch, which is why it’s crucial for small businesses to immerse themselves in the realities of mobile, and adapt to the change. Source: HubSpot ).

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Statistics Mobile comScore Marketing 108

Writtent Blog

OCTOBER 7, 2013

Online content marketing may be a relatively new practice, but editorial calendars are virtually as old as the publishing industry. While few brands can afford to be 12 months behind the times in the era of real-time publishing, it’s critical to take a lesson from traditional media in planning and preparedness. per user a month.

SocialCast 111

SocialCast Tools Price Collaboration 111

Postcron

JANUARY 10, 2020

Reviews, positive or negative, build customer trust, convert visitors into leads, and boost a brand’s local search ranking. Further, customer reviews offer marketers valuable insight into what customers think about their brand. Emails have always been an effective marketing tool for businesses.

Review 52

Review Apparel Survey Reputation 52

Hootsuite

JANUARY 10, 2024

And while some people are worried that the robots are here to take our jobs, we’re convinced they’re here to help us do our jobs better —especially when it comes to AI marketing tools. If you are a small team or solopreneur wanting to scale your reach and analytics capability, AI marketing tools can be a game-changer.

Tools 99

Tools HootSuite Price Marketing 99

Rebekah Radice

APRIL 3, 2017

If you use social media to market your business, writing great content is a must. This is going to help you filter content based on similar brand pages. This is known as persona marketing. Dependent on your target market, speaking to an intellectual crowd as opposed to spiritual can make a huge difference in perceived value.

Social Media 141

Social Media Content How To Buy 141

Buffer Social

NOVEMBER 7, 2017

I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. 8 Actionable Instagram Marketing Tips, Backed by 20+ Studies. According to Statista , an online market research portal, the largest user group on Instagram in the U.S. percent of U.S. Instagram users.

Study 111

Study Instagram Hashtag Research 111

Janet Fouts

SEPTEMBER 5, 2012

The Hubspot brand is well known for blog posts chock full of actionable information about marketing online. Whether it’s how to create a landing page that really converts, fine tune your email marketing , or how to make sure nobody misses your next webinar , Hubspot puts out great inbound content to learn from.

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Hubspot Bookmarklet Analytics Paid Search 123

Writtent Blog

JANUARY 24, 2014

According to Hubspot , blogging for your business will increase your website traffic by at least 55%. In fact, many people believe this to be the “make it or break it” point, as a blog title will essentially become your personal brand. One of our personal favorites is this editorial template from HubSpot. Keep it Legal.

Hubspot 95

Hubspot Hosting Statistics Energy 95

Later

NOVEMBER 13, 2019

Whether you’re a brand, business or influencer, we’re showcasing the best Instagram aesthetic trends and predictions you’ll want to know for 2020: . These days, people turn to Instagram instead of Google to search for a brand or business, and your Instagram profile is quickly becoming your new home page. artifactuprising.

Instagram 85

Instagram Trends UGC Meme 85

Sprout Social

FEBRUARY 21, 2024

This gives you the most up-to-date insight into how people perceive you and engage with your brand. Business intelligence reporting is the process of collecting data from various sources, such as customer databases, financial information systems and digital marketing channels, and presenting it in a digestible and actionable format.

Report 102

Report Data Hubspot Metrics 102

Sprout Social

DECEMBER 20, 2023

According to The Sprout Social Index™ , 81% of marketers already say AI has had a positive impact on their work. Between new platforms and new innovations, there’s a lot keeping marketers on their toes—and their schedules full. Hootsuite is a major player in the social media marketing platform space. The takeaway?

HootSuite 109

HootSuite Brands Price Collaboration 109

Social Media Strategies Summit

NOVEMBER 18, 2022

Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. With so much competition from other marketers, you must take the time to develop smart strategies for social media marketing to help you: Target the right people through the right channels.

Social Media 241

Social Media Strategy Influencer LinkedIn 241

Hootsuite

JANUARY 2, 2024

How do brands grow their own social presence to reach that ever-increasing audience base? Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. You need to put your brand where they can find you easily, rather than expecting them to seek you out. of the world’s population.

Social Media 105

Social Media Strategy HootSuite How To 105

Rebekah Radice

APRIL 3, 2017

If you use social media to market your business, writing great content is a must. This is going to help you filter content based on similar brand pages. This is known as persona marketing. Dependent on your target market, speaking to an intellectual crowd as opposed to spiritual can make a huge difference in perceived value.

Social Media 60

Social Media Content How To Buy 60

Writtent Blog

JULY 17, 2013

No one needs more irrelevant marketing messages in their life. To stand out amidst the noise in an era where 91% of marketers are creating custom content, it’s critical to invest in relevant information. Great marketers rely on demographics and consumer insights to target their marketing. Pain Points.

Sample 99

Sample Samples Research Questions 99

Hootsuite

JULY 13, 2023

The list of Sprinklr alternatives below offers a variety of powerful social media tools to help you drive customer engagement, boost brand loyalty, and manage your online reputation. Sprout Social Source: Sprout Social Sprout Social is a social media management software designed to help brands build a smart social media presence.

Comparison 76

Comparison HootSuite Hubspot Price 76

Hootsuite

AUGUST 22, 2023

Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. But when you’re using Instagram as part of a marketing strategy (ahem, to make money ), proper planning and tactical organization is required. Still reading? Excellent, everything’s gone according to plan.

Instagram 64

Instagram HootSuite Hubspot Marketing 64