The Social Media Incubator
JULY 16, 2013
Craig writes different topics about social media tips and strategies. Any social media marketing strategy should include adding a lot of value. This is easy to quantify with a tangible product, but not so much so with basic social material. Add Enough Value.
The Social Media Incubator
SEPTEMBER 26, 2013
Having social media pages is more than just getting your company name out there and seen by more people. Here are a few tips on how to engage with other businesses in your B2B marketing social media strategy. Stay social. You want to make sure you company social media is staying relevant.
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The Social Media Incubator
AUGUST 3, 2015
Social media can be a high-risk, high-reward strategy. It’s important to protect your company image reflected within your social media. Social media crisis cases are common in today’s world of quick news and quick responses. How to Respond. Your response to a social media crisis is critical.
The Social Media Incubator
OCTOBER 15, 2013
One of the things you want to make sure you do right with a company page, is the branding and voice of your page. If not knowing exactly who you are and what you do, then they should be able to be able to find out how to get the information they need in a timely manner. Let people know who you are.
The Social Media Incubator
AUGUST 25, 2011
In our last post we shared how to accurately measure Business-to-Consumer (B2C) return on investment (ROI). Can a business that sells to other businesses measure ROI with social media? The trick with B2B is to know what your overall marketing goals are, and to tie your social media objectives to your overall goals.
The Social Media Incubator
APRIL 29, 2013
Social media marketing is no longer optional for business. Last November, Huffington Post published 100 social media statistics that shouldn’t be ignored. 80 percent of social media users prefer to connect with brands through Facebook. Among these include. 32 percent of all Internet users use Twitter.
The Social Media Incubator
SEPTEMBER 28, 2011
More and more customers are reaching out to connect with companies via social media. As a result of this, virtually any company who deals with customers should have some kind of presence on social media. How angry do you get when you get terrible customer service? Take Facebook for instance.
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