Hootsuite

NOVEMBER 5, 2021

As we look ahead to 2022, here is a recap of the key roadmap themes and the strategic initiatives we’re focused on to help you be successful on social: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. Customer connections.

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Hootsuite

NOVEMBER 30, 2020

That’s put social media managers—and the tools they use—at the forefront of how brands communicate with customers. To help you create the content you need to drive engagement, we’re adding Stories and carousel posts to the roster of formats supported within Hootsuite. Source: Hootsuite. Source: Hootsuite. There are now 4.14

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Hootsuite

APRIL 12, 2021

Our team at Hootsuite continues to show just what can be achieved while working remotely and so far we’ve already launched a whole suite of updates, and made an exciting acquisition that has the potential to reinvent how your business manages customer care. As we head into the second quarter of 2021, I hope everyone is keeping well.

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Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Those people are engaging with retail brands on social. Nearly a quarter ( 23% ) of social media users follow a brand or company they already purchase from. follow companies and brands they’re thinking of purchasing from.

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Hootsuite

JULY 8, 2020

Organic and paid social—they’re the peanut butter and jelly of marketing. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts.

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Hootsuite

MAY 15, 2023

How do you keep marketing messages, branding, and customer experience consistent with, quite literally, so many cooks in the kitchen? Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about.

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Hootsuite

JULY 8, 2020

Organic and paid social—they’re the peanut butter and jelly of marketing. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts.

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Hootsuite

SEPTEMBER 21, 2023

Lucky for you, we’re here to help you cut through the vanity-metric hype to find those beefy, meaty metrics that help you prove the true value of your social media marketing. #1 In the words of the all-mighty Hootsuite glossary : A vanity metric is an analytics item that can be measured but is not a signifier of real return on investment.

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Sociallyin Insider Blog

JULY 9, 2021

17 EPIC CONTENT MARKETING EXAMPLES TO BOOST YOUR BRAND. What is Content Marketing? What are Content Marketing Examples? How Using Multiple Content Marketing Examples Can Boost Your Brand Name. What We Can Learn from Content Marketing Examples Successful Brands Use. Curating/Creating Content.

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Hootsuite

JULY 12, 2022

And all that strategy got us thinking about the relationship between social and brand identity. Classic marketing wisdom used to say the brands we love earn our trust with an amazing product experience and consistent, emotionally resonant messaging. — Hootsuite (@hootsuite) May 19, 2021. hot dog combo.

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Hootsuite

FEBRUARY 13, 2023

And then learn how you can use Hootsuite to measure results. Well, it often makes for perfect content for your brand. Whether you’re laughing about your early brand flubs or posting pics of your very first office in your parents’ garage, looking back on the past is a great way to keep it light and playful.

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Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. From creating content to requesting approvals to managing different brand accounts, every part of the social process can benefit from feedback or, at the very least, a second opinion. Try Hootsuite Inbox 2.0 Try Hootsuite’s Inbox today.

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Hootsuite

NOVEMBER 14, 2022

And brands… As you know, social media changes constantly. Creators and brands, this article is chock full of strategies for both of you. Bust out your marketing plan and let’s go. Partner with brands. To maintain your integrity, work with brands that: Naturally fit your content and personality. sponcon. ).

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Hootsuite

MARCH 1, 2024

So it’s no wonder that brands, organizations, and individuals quickly started looking for a way to schedule Threads instead of wearing their thumbs out posting on-the-fly. Luckily, Threads post scheduling is now available through Hootsuite. As of March 1, 2024, people can schedule Threads posts via Hootsuite. Welcome back.

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Hootsuite

APRIL 25, 2023

Fake social media accounts are an ongoing problem for both social media platforms and for brands. As new platforms emerge, fraudsters shift their strategies and move to new markets. Impostors on social media present a real challenge for all major brands. Here’s what you can do to help protect your brand and your customers.

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Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? A whopping 4.74

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Convince & Convert

JANUARY 31, 2024

Managing multiple marketing projects on social media can be challenging. In this post, I have shared some tips on how social media marketers can manage multiple projects efficiently. Always Have a Plan The importance of planning for your social media marketing projects cannot be overemphasized. Let’s get started.

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Hootsuite

FEBRUARY 16, 2022

If branded content and influencer collabs are part of your Facebook marketing strategy in 2022, Brand Collabs Manager should be on your radar. This monetization tool brings brands and social media creators together to create and share branded content that builds trust and expands reach. Be set to Public.

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Hootsuite

FEBRUARY 7, 2024

From branded hashtag campaigns to X (formerly Twitter) chats to the latest memes and trends, hashtags remain an effective way to extend your social media reach. And then learn how you can use Hootsuite to measure results. This can include both branded hashtags and generic hashtags. What are hashtag analytics? Clear data.

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Hootsuite

MARCH 27, 2024

Source: Instagram On LinkedIn, there are a few more objectives options for boosted posts: website visits brand awareness engagement video views, and messaging. You can avoid these fees by boosting posts from Instagram.com or Facebook.com , by adding prepaid funds to your ad account, or by boosting posts using a tool like Hootsuite.

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Hootsuite

NOVEMBER 2, 2022

Pro: It’s great marketing for your brand. Read on to find marketing advice for creating successful (and con-free) sponsored content for your brand. Read on to find marketing advice for creating successful (and con-free) sponsored content for your brand. The best things in life are not free. What is sponcon?

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Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

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Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. What is influencer marketing?

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Hootsuite

FEBRUARY 22, 2022

Affiliate marketing is one of the oldest models for earning money online. Online referral marketing predates modern social media by more than a decade and a half. But social media affiliate marketing takes this old concept to a new level. It allows brands to reach loyal followers of intensely relevant creators.

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Hootsuite

DECEMBER 12, 2023

56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Easy: be active on social media. right now).

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Hootsuite

APRIL 17, 2024

Read on for the low-down on the Threads algorithm, and everything you need to know to harness its raw power for your brand. These apps have their own internal analytic systems to reveal your followers’ demographics, but if we may be biased for a quick moment: Hootsuite analytics are full of great insights, too.

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Hootsuite

MAY 1, 2023

Benefits of a social media workflow An effective social media workflow ensures that every post is well-crafted, timely, strategic, and aligned with your brand guidelines. Higher-quality content: Clear workflows ensure your content is accurate, up-to-date, and offers the best possible reflection of your brand. It’s seriously easy.

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Hootsuite

OCTOBER 27, 2022

Conversational commerce (or social commerce , or conversational marketing) uses conversation to better serve customers. 1 in 3 customers (32%) will leave a brand forever with one bad customer service experience. Many brands are using these tools to talk to more customers online: Conversational AI chatbots. Source: Dynamite.

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Hootsuite

NOVEMBER 28, 2022

That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. Find out if Reddit marketing is right for you, and how to get started on the self-proclaimed “ frontpage of the Internet. ”. Market research. Good marketing always is, right?

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Keyhole.co

MARCH 6, 2024

There are so many brands and influencers, all vying for the attention of their target audience. But when was the last time you actually went to see what people have to say about your brand? I guess we can all agree that marketing goes far beyond the numbers. The social media scene is noisy. Everyone has something to say.

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Hootsuite

APRIL 11, 2022

So, we’ve compiled a list of Hootsuite expert-approved TikTok tools. A consistent TikTok posting schedule grows your brand awareness and can increase your follower count. Pendulum allows you to schedule and post TikTok videos directly from Hootsuite. Brand Maxima Analytics. Then, you can respond directly in Hootsuite.

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Hootsuite

JANUARY 18, 2024

View this post on Instagram A post shared by Hootsuite (@hootsuite) 7. View this post on Instagram A post shared by Hootsuite (@hootsuite) 8. View this post on Instagram A post shared by Hootsuite (@hootsuite) 9. Bonus points if you can make funny, seemingly unrelated audio make sense with your brand.

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Hootsuite

NOVEMBER 24, 2022

Slashing prices to make sales cuts straight into their bottom line — and with limited marketing budgets and resources, competing with big brands takes courage, insight, and creativity. For Pantee, sustainability isn’t a buzzword or trend to jump on; the brand was founded with this purpose at its core. What is Pantee?

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Keyhole.co

MARCH 2, 2023

Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market. We’ve put together a guide to the industry’s three most important social media marketing tools.

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Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Social media listening tools like Hootsuite Streams are a great place to start when it comes to monitoring.

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Hootsuite

MAY 18, 2023

Here are our top tips for including unique and compelling short-form video content in your marketing strategy — and captivating your audience. Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. Short-form video content isn’t new.

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Hootsuite

AUGUST 10, 2022

Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. These industry leaders are called KOLs, and they’re a valuable part of any modern social media marketing strategy. So, why contact a KOL for a social marketing partnership? What are KOLs? Let us count the ways: 1.

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