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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. What is social listening?

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Building an Epic Buyer Persona Profile: a Totally Comprehensive Guide

Writtent Blog

Major companies may leverage focus groups to determine consumer reactions to their marketing messages, and spend significant time and budget compiling demographic insights. What are some of your favorite brands and products? Great marketers rely on demographics and consumer insights to target their marketing.

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PBEVENT 2015: A Roundup of Tips and Advice Shared at the ProBlogger Training Event Sessions

ProBlogger

We had wonderful speakers – Pamela Wilson from Big Brand System and Copyblogger , Heather B. Invite people from your email list to an informal focus group on the phone. You can learn more about email engagement campaigns via this great course at Hubspot. Check out out Pamelas example at Big Brand Webinars.

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26 Outstanding LinkedIn Tips and Tactics

Webbiquity SMM

Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. How can individuals use LinkedIn most effectively, whether for personal branding, job seeking or networking?

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10 Marketing Techniques for Content Marketers from Traditional Advertising

Writtent Blog

As HubSpot blogger Dan Lyons points out, it’s not like the situation is going to improve next quarter, either. We’re specifically referring to focus groups, scheduled panels of carefully-selected consumers who would provide feedback over the course of a few hours on a potential marketing campaign. Know Your Audience.

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How to Write a Bare-Bones Content Strategy for Small Business

Writtent Blog

Ellie Mirman of HubSpot recommends advertising for interviews if you’re short of customers. Whether or not you’re planning on utilizing freelancers or an in-house content creator, you want branding standards which are primed for any experienced writer to create the right content for your small business strategy. That’s okay.

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34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity SMM

There’s no need to wait for brand pages to do business communication on Google+ by Holtz Communication + Technology. The Ultimate Google+ Cheat Sheet by HubSpot Blog. ** 5 STARS. ” Google+ Brand Pages. 13 Cool Examples of Google+ Brand Pages by DreamGrow Social Media. .” and Angry Birds.

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