Facebook Tests New Topic Exclusions for Advertisers Within News Feeds
Social Media Today
FEBRUARY 1, 2021
Facebook's testing a new set of ad placement tools to help brands avoid negative association within News Feeds.
This site uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country we will assume you are from the United States. View our privacy policy and terms of use.
Social Media Today
FEBRUARY 1, 2021
Facebook's testing a new set of ad placement tools to help brands avoid negative association within News Feeds.
Mindjumpers
AUGUST 28, 2013
Last week, Facebook announced that they are going to update its News Feed to display more “high quality content” that is relevant for the users. In order to develop the new algorithm, it meant first defining what “high quality content” is for its users and Facebook has therefore surveyed thousands of users about their preferences in content.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Jon Loomer
JANUARY 13, 2018
You’ve undoubtedly heard by now about the big Facebook news feed update that was announced recently. The news feed is sorted and customized based on a ranking system. Social Media Examiner conducted a Facebook Live to discuss the news feed update that resulted in more than 5,000 shares, 400,000 views, and 1,000 comments.
Jon Loomer
JANUARY 21, 2018
It’s been a little over a week since Facebook announced the latest news feed change intended to surface more content from friends and less content from brands. In that time, it’s clear marketers are setting the groundwork for future news feed changes. The History of News Feed Changes. Call me cynical.
yMarketingMatters
FEBRUARY 8, 2018
#Facebook News Feed Changes. 7 tips to improve your chances of your followers seeing your posts [link] Click To Tweet Now that it’s been over three weeks since the announcements from Mark Zuckerberg on Facebook’s News Feed algorithm changes, I hope everyone has calmed down a little. This goes into the News Feed. #7
Pam Moore
MARCH 4, 2018
Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed? What if I told you there is no magic easy button? In the video below I provide you some serious tough love.
Ignite Social Media
FEBRUARY 13, 2018
In December, the platform announced News Feed changes for posts with “engagement bait” – meaning posts with copy asking for comments, likes, or shares would be demoted in the News Feed. . Facebook has been testing various News Feeds in other countries for some time now. What does this mean for my brand? .
Jon Loomer
JANUARY 11, 2018
Facebook dropped a potential bombshell of an announcement today — at least on brands and publishers. A major change is being made to the news feed that will favor people and negatively impact the visibility of page content. But we don’t know exactly how this will impact your brand or mine until this actually rolls out.
Pam Moore
FEBRUARY 24, 2018
Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived. Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers.
Mindjumpers
DECEMBER 6, 2013
Last week, Facebook once again made an update to the way stories are ranked in the news feed. Facebook is on a continuous basis adapting the news feed algorithm and trying to solve which content that should be displayed to what users, as the News Feed only allows room for a certain amount of content. Especially on mobile.
Jon Loomer
AUGUST 7, 2017
Facebook is constantly tweaking their news feed algorithm. The latest impact of the algorithm to the Facebook news feed: Website speed. Let’s take a closer look at the change to the Facebook news feed algorithm, as well as some of Facebook’s recommendations to keep your content at the top of the feed.
Pam Moore
FEBRUARY 6, 2018
Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Put on your content boxing gloves and learn how to own the News Feed like a boss. Get up off the ground.
Ignite Social Media
JULY 1, 2016
Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. As this new feature on Facebook rolled out, so did a document titled “News Feed Values” by the company, which is meant to supply clarity around exactly that question. I don’t think so.
Harp Interactive
MARCH 7, 2014
Categories: Blog , Facebook , Pinterest , Social Media Marketing Tags: Facebook , Facebook Ad Manager , Facebook ad sets , facebook ads , free image , getty images , news feed , social media , Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.
Harp Interactive
APRIL 25, 2014
Below are highlights of changes on top social media platforms for the week ending April 25, 2014: New on Twitter MoPub = Mo’ Ads Late last week, Twitter announced it will now sell ads in [.] ( Read more. ).
Pam Moore
JANUARY 30, 2018
Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. These changes impact every business, brand and publisher using Facebook for business purposes. Episode Highlights. Current state of Facebook marketing 2018.
The Social Media Incubator
FEBRUARY 25, 2014
A new change to Facebook may help brands and their engagement levels. Past algorithm changes to Facebook’s News Feed have hurt some brands, particularly smaller brands, by limiting reach and ultimately hurting engagement. However, the newest change to Facebook gives those brands hope.
Myrland Marketing
JANUARY 12, 2018
If your Facebook News Feed has historically been dominated by updates from brands, businesses, and news media, get ready for a major shift. specifically Sri Lanka, Bolivia, Slovakia, Serbia, Guatemala, and Cambodia, Facebook has been testing a News Feed that contains a separate tab for business content called the Explore Feed.
Sherrilynne Starkie
AUGUST 22, 2018
This week’s top 5 must-know social media news for marketing and communications professionals see a lot of good work by both Google and Facebook in the effort to improve the quality of news and reporting. Google to tell us the good news for once. A new feature is rolling out on Google Assistant. Not so much.
Buzz Marketing for Technology
JANUARY 11, 2011
All this is needed to get people to engage with your brand specifically in the form of “likeing” and commenting on it. This is the algorithm that controls what you see in your News Feed when you log into Facebook. This is a new type of optimization called News Feed Optimization and it’s the next big race for all of us to embark on.
Jon Loomer
OCTOBER 26, 2017
If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. Some believe it signifies the end of organic brand content on Facebook. ” Some have reported having all brand content — other than ads — removed from their main feed. .” I have other opinions.
Ignite Social Media
FEBRUARY 3, 2021
The new Pages experience also includes a dedicated Pages News Feed. The News Feed will also suggest new connections – other public figures, Pages, Groups, and trending content that a Page or public figure cares about and would want to follow. Removal of Page Likes. Changes to Roles and Management.
Sherrilynne Starkie
AUGUST 8, 2019
Lots of social media news out this week and here’s a summary of the top five stories you need to know. The image-based network also rolled out an updated shopping section that will display below Product Pins, highlighting Catalog content from the respective brand. I’m happy for this news!
Buffer Social
NOVEMBER 27, 2018
The News Feed is one of Facebook’s marque innovations. Rolled out to users in 2006, it became the go-to place for people to connect with their friends, share updates about their day-to-day life and enjoy content from brands they followed. For nearly a decade, the News Feed was the jewel in Facebook’s crown.
Likeable
APRIL 5, 2022
Many Instagrammers lauded the news: For a long time, a chronological feed was the app’s default setting, and some users argued that the algorithm made it harder to keep up with their friends and favorite accounts. And more importantly, how can you continue to reach loyal (and new!) In some ways, these changes are great for brands!
Keyhole.co
JULY 20, 2023
Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Here are some features that make Keyhole your go-to partner for branding.
Pam Moore
MAY 12, 2017
There are still quite a few lazy marketers pushing out mass quantities of junk content trying to grab that sacred top of news feed position. Could it be your current over focus and desire to reach the top of the news feed is actually what is keeping you from achieving the goal? These spammy tactics no longer work like they use to.
Buffer Social
AUGUST 9, 2018
However, as Page reach and engagement continues to dip for brands , Facebook has made some updates to help deliver value to businesses through Pages beyond just News Feed distribution. For years, Pages were essentially hubs for content that businesses wanted to distribute to the News Feed. Let’s dive in.
Sprout Social
JANUARY 11, 2024
Brand awareness is like a mental shortcut. You see a logo, hear a jingle or spot a particular color and instantly particular brand associations spring to mind. How exactly do you quantify the impact of your brand in people’s minds? They capture the subtle yet significant impressions your brand leaves. tangleteezer
Ignite Social Media
NOVEMBER 2, 2020
With this addition, users can now create, edit, and share short-form video clips of up to 30 seconds to a news feed within the app. Find out how to get your brand ready for Instagram Reels. Brands across all industries have hopped on the Reels bandwagon. What are the Potential Implications for Brands? stats here ).
Janet Fouts
MARCH 2, 2018
Back in October Facebook rolled out an experiment called the “Explore Feed”, moving non-promoted posts from publishers and brands to a tab on the left side of desktop feeds where Facebook said one could find content “automatically customized for each person based on content that might be interesting to them”. Bottom line?
Proactive Report
JULY 4, 2014
With over a billion users and millions of brand pages there is a glut of content on Facebook. You might have noticed it in your personal News Feed. “Every time someone visits their news feed there are, on average, 1500 potential stories from friends, people they follow and pages they’ve liked for them to see.
Twenty4 Social
JANUARY 25, 2018
Adam Mosseri, Facebook’s head of the News Feed has said, “There will be less video” and “there will be less content directly from pages.” Adam Mosseri , Head of News Feed said. One of the ways we do this is by connecting people to meaningful posts from their friends and family in News Feed.
Buffer Social
MAY 3, 2018
Stories are now an incredibly popular content format, so popular in fact that we may see Stories begin to rival the news feed as the default content consumption and creation method in the not-to-distant future. F8 2018 roundup: A focus on smaller communities and a possible future away from the News Feed. Sharing to Stories.
Social Media Strategies Summit
SEPTEMBER 14, 2021
One of the most challenging tasks is to define our brand voice and tone. However, brand voice isn’t just about seeming quirky and cool; it has a massive impact on the success of our social campaigns. Brand Voice Must Evolve with Your Audience. First off, let’s dispel any notions that brand voice is a one-and-done exercise.
Later
JANUARY 28, 2021
Exciting news! In fact, 70% of shoppers check Instagram when they’re looking for new products. So wherever they meet your brand, it’ll be one seamless brand story. #3. The good news? The even better news? The post New! You can now showcase your Linkin.bio feed on your website with Linkin.bio Gallery.
Ignite Social Media
FEBRUARY 26, 2024
We’ve been doing nothing but social media marketing for brands since 2007. Your blog was an important part of your personal brand; 15. You still miss the chronological news feed ; 22. You remember warning that brand not to buy followers for $1 but that was the only number that mattered to their senior leadership; 26.
Ignite Social Media
JUNE 3, 2021
It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Traffic Sources: Where traffic for your post comes from. Audience Location/Territories.
Social Media Strategies Summit
JUNE 24, 2022
With that in mind, in this article, we’re going to highlight ten real-world examples of brands using Instagram Reels to reach new audiences, engage existing customers, generate leads, and drive sales. As a visual content format, Instagram Reels is fantastic for communicating your brand story. What Are Instagram Reels?
Kikolani
SEPTEMBER 24, 2011
So, as a change of pace, here are some gems that have come about from the latest updates that are actually pretty cool from the news feed to the new Facebook Timeline Profile. The Best Facebook News Feed Setting. By far, of all things they have done to the news feed, I love this! A Longed For New Privacy Settings.
Sprout Social
JUNE 27, 2023
In a world where star ratings can make or break a brand, review analysis is your north star. It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. Why should brands carry out review analysis? Let’s take a closer look.
Buffer Social
MAY 18, 2018
Instagram has released a new way for users to easily share feed posts to stories. In a recent episode of The Science of Social Media , hosts, Hailley and Brian discussed this update (around the 4:45 mark in the below audio): Want to stay up-to-date with the latest social media news and views? How brands can use this feature.
Expert insights. Personalized for you.
We have resent the email to
Are you sure you want to cancel your subscriptions?
Let's personalize your content