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Creating a Custom RSS Feed for Guest Posts

Kikolani

Facebook Likes are a powerful way to get website visitors to socially engage with your brand. HARO, which stands for Help a Reporter Out, is a site that connects reporters from major publications and media outlets with industry experts. Creating a Custom RSS Feed. Of course, that is a challenge in of itself. xml version="1.0"

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Bringing Open Community To Public Relations

Waxing UnLyrical

When I was at Blogworld this year, listening to Todd Defren and Dave Fleet talk about how social media for PR has to be about building engagement year-round with people, around your brand or organization. I got up and asked them, “if that’s the case, why do we need PR agencies?” Thanks, Maddie and Lindy, for stopping by! Read All About It!

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28 Resources from My Internet Marketing Toolbox

Viper Chill

Postrank I have been using Postrank Analytics for about 3 weeks now and find it really impressive. Postrank I have been using Postrank Analytics for about 3 weeks now and find it really impressive. Google Apps means that you can control a ‘company’ online and use various Google services under that brand.

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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

November 18th, 2010 Tweet Guest post by Seth Duncan As a researcher in the PR industry, I couldn’t be more excited about some of the advances I’ve seen around automation in media measurement over the past several years. Tracking sentiment around a brand and its competitors might be important for a product manager. Seth received a B.A.

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Like Stuff On Facebook? Say Cheese, You're An Ad!

Waxing UnLyrical

This is what Ad Age had to say about it (and thanks to Kathy Moore for tipping me off): The ubiquitous “like&# is currency for brands, and Facebook is giving them a new way to collect: an ad unit that shows up on the right-hand side of the screen it calls “sponsored stories.&# It’s just commonsense.

Class 268
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. Interesting thoughts via @jayber here: [link] [link] arikhanson What does the Exact Target/CoTweet marriage mean for you and your brand?

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Fetching Friday – 22 Marketing Links

Kikolani

3 Marketing Tools I Miss (and Their Alternatives) – If you used PostRank, Formulists, or Google Reader, here are the best alternatives. Infographic: 2013 SEO Ranking Factors, From SearchMetrics – Find out how keyword domains, keyword links, brands, social signals, content, backlinks, and on-page technology affect rankings.

Marketing 119