Writtent Blog

JUNE 25, 2013

Would you read something about a 2012 political election, or best practices for using MySpace? Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. There’s a lot of noise on Twitter, which is why it’s smart to build lists of social experts in your industry.

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Tools Content Blogger Curation 91

Saying It Social

FEBRUARY 4, 2010

link] FriendFeed [link] LinkedIn [link] MySpace [link] Twitter [link] Digg [link] Seesmic [link] Stumbleupon [link] Ning – Create Your Own Social Network [link] Squidoo [link] Social Tools & Apps Hootsuite – Our Fav!! link] Hootsuite [link] Twitterfall – a way of viewing the latest ?tweets?

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List Social Media Tips TweetBeep 149

Firebelly

FEBRUARY 26, 2010

Facebook Secures Patent for News Feed By Ben Parr A new patent awarded to Facebook this week could have some big implications for the entire social media industry. Can One Bad Tweet Taint Your Brand Forever? Here are 5 news items or blog posts that I wouldnt want you to miss: 1. Having trouble reading this image? View an alternate.

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Feed Reader Marketing Paid Search Metrics 100

Firebelly

MARCH 5, 2010

Social Capital: The Currency of the Social Economy By Brian Solis Like any form of capital, Social capital rises and falls with the market and the individual to which it’s governed by the state of the industry and affected by the state of corresponding affairs. Here are 5 news items or blog posts that I wouldnt want you to miss: 1.

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Feed Reader Marketing Social Capital Paid Search 100

Almost Savvy

AUGUST 3, 2010

I’ve built a wide network of people that spans countries, industries, and areas of expertise and interests. The good news about this is that I’ve had the chance to get to know some many awesome people I’d never have known otherwise. It is impossible to keep up with who I know from where. Have you used Rapportive already?

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Tools Privacy LinkedIn Applications 238

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Now that the stay-at-home-moms (and dads) are finding their way to a five-figure Twitter follow count, they’re offering all types of services and branding themselves as all-round experts. Because of this, I believe the influencers in any niche should be the people who are the most passionate about their industry doing well.

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Social Media Influencer MySpace Consultant 229

Jeff Esposito

JANUARY 8, 2014

A recent Facebook update changed how brands are able to get content onto users’ news feeds. As someone who manages social media internally for a brand, my initial thought was, “Hey, this sucks.” From a Facebook user standpoint, I implore you to take off the brand/agency/social guru hat for a second. Am I right?

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Meme Real Estate MySpace Organization 54

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Reply Louis Halpern December 1, 2009 at 6:17 am Brands should engage with their audience. But Apple is the brand everybody wants to be like so it is always worth having a look at what they’re doing. Is that even professional? Think about redoing your Twitter strategy if all you plan on doing is broadcasting. Answers Yahoo!

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Apple Twitter Forums Policies 154

Convince & Convert

MAY 27, 2010

Just when you think you have some modicum of a handle on this industry, new developments come along and shake up your head like a snow globe. into their friends' news feeds) and not the brand's wall. Oh, and the brand is up to 120,000+ fans now! into their friends' news feeds) and not the brand's wall.

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Consultant Metrics Social Media Social CRM 122

Sprout Social

JUNE 27, 2023

Brand manager. Wolfley points to the nostalgic days of internet angst for many: MySpace. Writing emo poetry on MySpace notes revealed a passion for creative writing. At MeUndies, Wolfley became the company’s first Social Lead, eventually becoming Brand Manager. Bob Wolfley has worn many hats: Content creator.

Travel 93

Travel B2B Automotive Campaign 93

Convince & Convert

SEPTEMBER 21, 2010

It doesn’t matter what industry you’re in. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. That’s the brand engagement holy grail that we’re all seeking. Working on campaigns for several clients and its been a slow haul, especially for a new brand.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

JUNE 3, 2010

As someone who is required to monitor your brand, there will never be a day when all is quiet. As you consistently interact with them, offering value and reason to continue following you, that relationship — and even the brand awareness — grows stronger. Maybe it’s on a forum. Maybe it’s on Tip’d.

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Social Media Marketing Digg Consultant 221

Convince & Convert

FEBRUARY 23, 2010

Brand communities, contests, most social listening, and non-promotional tweeting fits into this category. One company I know of discovered that after two or three months of customer-retention-focused outreach answering questions and resolving issues via social media, their brand's negative sentiment was increasing in the monitoring tool.

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Social Media Strategy Social CRM Company 117

Convince & Convert

JULY 14, 2010

At the very least those companies are engaged in the conversation and have a strong awareness of the perceptions of their brand. I agree with you regarding the noise, it seems there is a new social media vehicle, forum, platform for every industry or topic known to man. Conversations R happening about UR brand-why not capitalize on it?

Social Media 134

Social Media Strategy Metrics Organization 134

Convince & Convert

APRIL 1, 2010

In the age of the real-time Web, when every customer is a potential reporter, and there’s no place for brands to hide, you cannot rely on sloganeering. I've seen a ton of organizations missing the boat on integrating everything in their marketing mix so that it's at the very least, a consistent brand message.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. Interesting thoughts via @jayber here: [link] [link] arikhanson What does the Exact Target/CoTweet marriage mean for you and your brand?

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Diva Marketing Blog

JANUARY 1, 2009

I know that from my own brand's experiences, blogging has been a very successful tool in getting consumers to reconnect to the bikes I sell. I really want to get my brand involved more with video, but first have to have the time to pull it off. Plus many more companies need to start blogging. More humor.

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Blogger Blogosphere RSS Software 53

Convince & Convert

SEPTEMBER 21, 2010

• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? Research: How do people talk about your industry and who are the influencers? Hope that helps!

Social Media 155

Social Media Radian6 Strategy SM2 155

Techipedia: Tamar Weinberg

MARCH 17, 2010

In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. No matter what industry you’re in – get to know the people in your industry. Who are the heavy hitters? Who are the influencers?

Communities 237

Communities Twitter Web 2.0 ROI 237

Waxing UnLyrical

JANUARY 26, 2011

This is what Ad Age had to say about it (and thanks to Kathy Moore for tipping me off): The ubiquitous “like&# is currency for brands, and Facebook is giving them a new way to collect: an ad unit that shows up on the right-hand side of the screen it calls “sponsored stories.&# It’s just commonsense.

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Class Facebook Privacy Public Domain 268

Kikolani

APRIL 13, 2010

Follow Industry Experts List. Monitoring Your Brand. There are many ways to use HootSuite to monitor your blog and personal brand. Monitoring your name, pseudonym, website name, brand, etc. Along with Twitter, HootSuite can also connect you to your Facebook (profiles and pages), LinkedIn, Myspace, WordPress (.com

HootSuite 151

HootSuite Blogger Ping.fm Twitter 151

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Now consider your industry. I’m sure the internet marketing industry isn’t alone in this regard. In due time, that started to change as I built face-to-face relationships with co-workers and then started building friendships in the industry. My industry (internet marketing/blogging) connections (who are 99.7%

Facebook 233

Facebook LinkedIn Social Networking Microblogging 233

Webbiquity SMM

JANUARY 10, 2011

Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. 3 reasons your brand doesn’t have more Facebook fans by iMedia Connection. As more brands jump on the Facebook bandwagon, it’s getting more challenging to stand out from the pack.

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Facebook B2B Privacy MySpace 210

Convince & Convert

AUGUST 31, 2010

The problem is not that people are too infatuated with their “personal brands&# and refuse to engage meaningfully. For me I see this as a requirement for brands to humanize themselves — not only in their communications, but also in how they structure their value proposition. Is Technology the Problem, or the Solution?

Conversation 116

Conversation Social Media Social CRM Consultant 116

Techipedia: Tamar Weinberg

MARCH 10, 2010

“I am a relatively new internet marketer trying to break into the industry,&# he wrote. There are others who sell internet marketing services who are ultimately clueless about changes in the industry that could ultimately amount to them not seeing any increased rankings or improved traffic. Should I learn a specific skillset?&#

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

It’s why Zappos is always the big Twitter brand awareness case study. The answer for that is: “it depends.&# ) The @tamar Twitter account is my personal brand and what I love to do above all else, but it’s business account with just a bit of personal stuff. I DO own one for ORM, but I’ve left it as a news feed.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

A good example of this is a recent post on blog lengths in certain industries by Glen Allsopp, who recently guest posted here. By looking at the standard lengths of blogs in certain industries, new bloggers can get a feel for blog word counts that are successful and that which may not be as helpful to grow a new blog.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Webbiquity SMM

FEBRUARY 7, 2011

Dan Neely discusses which social networking sites get the most attention from marketers (Facebook, Twitter, LinkedIn, no surprises there), how marketers can best use social media for branding and business development, and concerns about the use of social media in brand planning.

Social Media 198

Social Media Tools Tips ROI 198

Koka Sexton

AUGUST 28, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Use CommentLuv for better comments I just finished my daily ritual of reading my favorite sites. Tay over at Super Blogging must have added a new plugin to his site. Once I left a comment I saw that it had grabbed a feed from my site of the last post and added it. Are you using commentluv?

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Comments Domain Name NoFollow Adsense 40

Convince & Convert

JULY 13, 2010

She develops and supervises strategic communications programs for major companies in professional and financial services, with a particular emphasis on the legal, consulting and insurance industries. Limits the Opportunity for Our Industry: In case you missed it, we’re not the only group chasing this particular “golden goose.”

Social Media 138

Social Media Strategy Consultant SEO 138

Techipedia: Tamar Weinberg

JULY 29, 2010

Better yet, let’s just chat at an upcoming industry event instead of scheduling a dedicated meeting. Reply Jim "Genuine" Turner July 29, 2010 at 9:53 pm Been running this through in my own mind and a have been talking about it a little that we in this industry are in the trust business. Yet people always ask!) I am 47 years old.

Products 267

Products Consultant Price Social Media 267

Convince & Convert

AUGUST 3, 2010

Facebook provides a way for users/consumers to interact with the brand; the website is a controlled medium that provides marketing/advertising instead of user feedback. Your Party is Lame The third front of Facebook’s war on websites is in the area of push versus pull. Facebook is seriously becoming a powerhouse tool though.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Facebook provides a way for users/consumers to interact with the brand; the website is a controlled medium that provides marketing/advertising instead of user feedback. Your Party is Lame The third front of Facebook’s war on websites is in the area of push versus pull. Facebook is seriously becoming a powerhouse tool though.

Facebook 167

Facebook Consultant Social Media Sites 167

Koka Sexton

JANUARY 23, 2009

Roy ¬ Jeff Paul Scam #2902 January 23rd, 2009 at 9:41 pm It has been amazing to grow any business on the Internet, I need to market strategically to my customers, using a range for tools from content sharing to email marketing, search engine optimization, co-branding, ad buys, and more, to reach your target audience.

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Domain Name Real Estate WordPress Yahoo 40

Convince & Convert

SEPTEMBER 21, 2010

My presenation “ 7 Ways to Build Stunning Business and Personal Brands in Social Media &# was originally given in person to 35 people. Helps us all in the industry! (I’m working on a Fan Page that will be launching next month). I think Facebook Lite makes Facebook engagement easier – maybe you will too?

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. sites to market your brand and control your message. Are You a Social Media Idiot?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Webbiquity SMM

FEBRUARY 7, 2012

of respondents said they’d be either somewhat less likely or far less likely to buy from that brand.” Market share leadership in an industry, the final self-reported performance measure, (also) correlated positively with the integration of social tools in employees’ day-to-day work.” ” Twitter Stats.

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Statistics Research Social Media B2B 190