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| Page 1 of 31 | Previous | Next | FRESHNETWORKS MARCH 8, 2013 Are you now filtered out? What Facebook’s new News Feed really means for brands Facebook yesterday launched a significant refresh of its News Feed – the main way most people interact with content on the social network. And there are now more options to tailor your feed – including the option to get updates just from your friends. Herein lies the real challenge to brands – Facebook has just created a way for people to filter out all your content. | JANET FOUTS OCTOBER 12, 2010 NEVER Feed the Trolls I’m using this only as an example of how your brand can be damaged by letting something like this snowball. The more you say, the more you feed ‘em. There’s a saying in social media that goes something like this “You know you’ve “arrived when you’ve got trolls commenting on your work. Trolls are a special breed. Well, it can get ugly. | | | | | | | MINDJUMPERS NOVEMBER 7, 2011 What NOT To Do On Facebook Tweet Recently, we wrote a blog post on what customers expect when they Like a brand on Facebook with the help of different studies. In the following post, we will take the discussion further by highlighting why fans do not Like your page on Facebook which will give us a checklist of things NOT to do while operating a page like a brand. Inbound Marketing Is Rising [Infographic]. | MINDJUMPERS FEBRUARY 28, 2012 How Brands Use Pinterest More and more brands has also starting to tap into this platform. Brands on Pinterest. Therefore the most successful brands on Pinterest are the ones who are less promotional and more human ie. They pin things that communicate who the brands are and what they are inspired by. What F8 Developer’s Conference 2011 Holds for Brands and Users. million in September. | MINDJUMPERS SEPTEMBER 6, 2011 How to Improve Your News Feed Ranking on Facebook According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. The engagement with branded content mostly happens through the news feed and not on pages. Tweet. | BUZZ MARKETING FOR TECHNOLOGY JANUARY 11, 2011 News Feed Optimization (NFO) is the new SEO! All this is needed to get people to engage with your brand specifically in the form of “likeing” and commenting on it. This is the algorithm that controls what you see in your News Feed when you log into Facebook. This is a new type of optimization called News Feed Optimization and it’s the next big race for all of us to embark on. And you would be surprised what I hear. | | | | | | | | | -
MINDJUMPERS | WEDNESDAY, DECEMBER 21, 2011 Facebook Private Messaging for Brands What does it mean for brands? I believe that brands can expect to receive a lot of feedback, especially where customers need assistance on a regular basis. It can also entail longer time and more resources by brands on Facebook. But this can definitely not be seen as an opportunity by brands to promote themselves and market their products, because it is the customer who needs to take an initiative. Reduced engagement due to EdgeRank: Well, private messaging feature might also negatively affect brand’s Facebook presence and the way fans interact with it. MORE >> -
SPIN SUCKS | TUESDAY, DECEMBER 13, 2011 Twitter Brand Pages are Pointless Twitter introduces brand pages. P.S. If you have a client who wants a Twitter brand page, then by all means, make one. Brian Meeks has delusions of novelist, which he feeds by authoring Henry Wood Detective Agency. When the economy went south, he turned to social media and does this to feed and clothe himself. Social Media Twitter Brian Meeks Hootsuite Tweetdeck twitter brand pages twitter for tweetingToday’s guest post is written by Brian Meeks. Some people say it will be a game changer. Those people are idiots. Twitter provides a service I love. MORE >> -
TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, FEBRUARY 29, 2012 20 Ways to Cultivate Brand Unawareness in Social Media Many businesses use social media to promote brand awareness, and it can be quite effective. Unfortunately, for every social marketer who succeeds in driving brand awareness, there are ten more who drive people away from their brands. If your topics and tone change like the wind, people won’t be able to figure out you or your brand. Both are clearly damaging to your brand. Paradoxically, the best way to promote your brand is to not talk about it. Bigger firms need to personalize their social media presence to effectively promote their brands. MORE >> -
MINDJUMPERS | TUESDAY, SEPTEMBER 13, 2011 5 Tips To Write Engaging Status Updates Having a high level of engagement on your updates will also make your status updates rank higher in your fans’ news feed and thus be more exposed. If no one is interacting with your content, it is more likely not to be featured in your fans’ news feed and your status updates may never reach a lot of people. Read our blog post on how to improve your news feed ranking based on the EdgeRank algorithm, to know more on this topic. When your fans are browsing their feed for updates, they will engage on the content that catches their attention the most. MORE >> -
CREATIVE RAMBLINGS | TUESDAY, NOVEMBER 29, 2011 3 tools to combine multiple feeds into one FEEDcombine ChimpFeedr Yahoo Pipes Feedburner Related Posts: I write six columns for Examiner.com; each one has a different RSS Feed. So, over the years, I have used several free services that have allowed me to combine all my feeds into one. Branding Great Resources chimpfeedr Feedcombine RSS feed yahoo pipeslike to keep it simple and in one place. Below is my Top. MORE >> -
- Facebook’s Big News Feed Announcement That Benefits Brands FIREBELLY | THURSDAY, MARCH 7, 2013
- 3 tools to combine multiple feeds into one CREATIVE RAMBLINGS | WEDNESDAY, AUGUST 17, 2011
- Connecting Your Brand to Your Customers the Whyte & Mackay Way DANNY BROWN | FRIDAY, JUNE 8, 2012
- Creating a Custom RSS Feed for Guest Posts KIKOLANI | MONDAY, JUNE 27, 2011
- 26 Free Tools for Monitoring Your Brand's Reputation PAMORAMA | SUNDAY, DECEMBER 6, 2009
- What I Like About the New Facebook Timeline Profile, Privacy Settings, and News Feed KIKOLANI | SATURDAY, SEPTEMBER 24, 2011
- 5 Tips: How Brands Can Use Foursquare to Grow MINDJUMPERS | TUESDAY, OCTOBER 11, 2011
- Buy Zelnorm Online Without Prescription | Social Media & Digital. COLIN ALSHEIMER | TUESDAY, JANUARY 19, 2010
- Instagram’s New Web Profiles: The Value for Brands MINDJUMPERS | TUESDAY, NOVEMBER 6, 2012
- Facebook RSS feeds and iGoogle LAUREL PAPWORTH | WEDNESDAY, APRIL 20, 2011
- People do not want to create content for your brand FRESHNETWORKS | SUNDAY, FEBRUARY 27, 2011
- Four Brands Using Instagram Really Well SPIN SUCKS | WEDNESDAY, OCTOBER 17, 2012
- The Care and Feeding of Blog Fanatics PUSHING SOCIAL | WEDNESDAY, JANUARY 26, 2011
- 6 Social Media Stats to Improve Your Brand Presence MINDJUMPERS | THURSDAY, AUGUST 30, 2012
- Luxury Auto Brand Aston Martin Uses Social Media Campaign to Double Site Traffic THE REALTIME REPORT | FRIDAY, JULY 6, 2012
- 100 Personal Branding Tactics Using Social Media | chrisbrogan.com BUZZ MARKETING FOR TECHNOLOGY | FRIDAY, JUNE 27, 2008
- Email or RSS – Feeding the Inbox - Danny Brown DANNY BROWN | FRIDAY, SEPTEMBER 3, 2010
- Understanding EdgeRank [infographic] MINDJUMPERS | FRIDAY, MAY 10, 2013
- Update all your networks automatically with Hootsuite CREATIVE RAMBLINGS | SUNDAY, DECEMBER 25, 2011
- Pledge Your Weight Loss, Feed Others | Bare Feet Blog BARE FEET STUDIOS | SUNDAY, MARCH 21, 2010
- 5 reasons why people follow brands on Twitter FRESHNETWORKS | MONDAY, AUGUST 16, 2010
- Changing the corporate giving game: Charity Miles app SIMON MAINWARING | THURSDAY, JULY 5, 2012
- 3 Ways Brands Can Prepare For Facebook Timeline FIREBELLY | WEDNESDAY, FEBRUARY 22, 2012
- Brands: It’s not enough to be liked BUZZ MARKETING FOR TECHNOLOGY | THURSDAY, DECEMBER 15, 2011
- How Do You Socialize an Already Social Brand? TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, DECEMBER 1, 2010
- Engaging Brand 313 - Is Podcasting a Serious BusinessTool ENGAGING BRAND | SUNDAY, DECEMBER 9, 2012
- Online Communities: What Consumers Want, What Brands Don’t Deliver FIREBELLY | FRIDAY, OCTOBER 28, 2011
- MC Hammer on how brands use social media to build communities SIMON MAINWARING | WEDNESDAY, FEBRUARY 23, 2011
- 15 Posts on How Facebook Changes May Affect Brands FIREBELLY | MONDAY, SEPTEMBER 26, 2011
- 3 Ways to Create Great Branded Content SOCIALNOMICS | FRIDAY, NOVEMBER 9, 2012
- Building a Personal Brand vs. an Iconic Brand TAYLOR MAREK | FRIDAY, FEBRUARY 5, 2010
- Guest post: Social media branding – How to not whore out your brand CREATIVE RAMBLINGS | TUESDAY, MAY 7, 2013
- Life Just Got a Whole Lot Harder for Brands on Facebook COLIN ALSHEIMER | WEDNESDAY, SEPTEMBER 21, 2011
- Life Just Got a Whole Lot Harder for Brands on Facebook COLIN ALSHEIMER | WEDNESDAY, SEPTEMBER 21, 2011
- The New Twitter is the New Standard IT'S JOSIP NOT JOSEPH | FRIDAY, SEPTEMBER 17, 2010
- What Does the New Facebook Mean for Brands? SOCIALFISH | FRIDAY, SEPTEMBER 30, 2011
- What Facebook is worth to your business and brand SIMON MAINWARING | TUESDAY, MAY 8, 2012
- Branded Content: Tales From the Dark Side | Spin Sucks SPIN SUCKS | THURSDAY, SEPTEMBER 2, 2010
- The Social Side of Brand Management TECHIPEDIA: TAMAR WEINBERG | TUESDAY, AUGUST 7, 2012
- How to Build Trust in Your Brand Using Video TECHIPEDIA: TAMAR WEINBERG | TUESDAY, FEBRUARY 14, 2012
- Brands 50% more popular than celebrities in social media FRESHNETWORKS | SUNDAY, OCTOBER 31, 2010
- 40 Ways to Build Trust in Your Brand on Social Media KYLE LACY | WEDNESDAY, FEBRUARY 9, 2011
- Budgeting a Brand’s Social Media Hub SAMIR BALWANI | TUESDAY, SEPTEMBER 28, 2010
- Focus on Affinity with Facebook Posts SOSHABLE | SUNDAY, FEBRUARY 3, 2013
- Reach is Infinitely More Important than Fan Count on Facebook SOSHABLE | SATURDAY, DECEMBER 1, 2012
- LinkedIn for Bloggers – Branding, Authority and Traffic KIKOLANI | THURSDAY, FEBRUARY 24, 2011
- How Consistent Branding is Being Challenged in the Digital Age TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, NOVEMBER 9, 2011
- As Curators Proliferate, Media Brands Face Loyalty Crisis STEVE RUBEL | WEDNESDAY, MAY 4, 2011
- Facebook innovation – measurement, metrics and brand strategy FRESHNETWORKS | TUESDAY, APRIL 5, 2011
- How to Emulate the World’s Powerful Brands Using Social Media SPIN SUCKS | TUESDAY, FEBRUARY 1, 2011
- Book Week at DannyBrown.me – Brand Against the Machine by John Morgan DANNY BROWN | WEDNESDAY, NOVEMBER 30, 2011
- 3 ways Facebook Questions can help your brand FRESHNETWORKS | WEDNESDAY, MARCH 30, 2011
- Report: How Social Marketing Works for Retail Brands [Report] MINDJUMPERS | WEDNESDAY, AUGUST 1, 2012
- How to Maintain Your Brand’s Authentic Voice CONVINCE & CONVERT | FRIDAY, APRIL 26, 2013
- microMARKETING live at Brand ManageCamp 2010 GREG VERDINO | SUNDAY, MAY 9, 2010
- Why Buying Twitter Followers Is Damaging To Your Brand AKAMAI MARKETING | FRIDAY, MARCH 22, 2013
- Poor Social Responsiveness Risks Tarnishing a Brand’s Image TECHIPEDIA: TAMAR WEINBERG | THURSDAY, SEPTEMBER 6, 2012
- 7 Popular Types of Social Media Fans [Infographic] PAMORAMA | SUNDAY, JUNE 9, 2013
- Why Marketers should do Brand Massaging in Real-Time INBLURBS | WEDNESDAY, MARCH 21, 2012
- 33 Phenomenal Content Marketing and Copywriting Guides and Tips WEBBIQUITY SMM | TUESDAY, APRIL 23, 2013
- Podcast 415 - My Story of The Engaging Brand Podcast ENGAGING BRAND | SUNDAY, DECEMBER 30, 2012
- Mobile matters: Gary Schwartz on how your brand keeps up with shoppers SIMON MAINWARING | WEDNESDAY, FEBRUARY 13, 2013
- Brand Image: You Are What Your Followers Say You Are | Spin Sucks SPIN SUCKS | THURSDAY, AUGUST 26, 2010
- Causecast: How brands, employees and non-profits partner for change SIMON MAINWARING | FRIDAY, JULY 1, 2011
- The Value Of Brands In Social Media TWIST IMAGE | SATURDAY, NOVEMBER 17, 2012
- Brands Must Use Their Unfair Advantage To Build Online Communities FEVER BEE | THURSDAY, MARCH 17, 2011
- The Re-Branding of Me: Website Under Construction | Almost Savvy ALMOST SAVVY | FRIDAY, JUNE 5, 2009
- An Easy Way to Reach One Fifth of the World with your Brand Message INBLURBS | THURSDAY, MARCH 15, 2012
- The Next Great Media Company Won't Have a Web Site - The Steve. STEVE RUBEL | THURSDAY, SEPTEMBER 30, 2010
- Brand series: What is a brand? WISDOM LONDON | MONDAY, OCTOBER 4, 2010
- Story is more important than the brand TREY PENNINGTON | MONDAY, SEPTEMBER 6, 2010
- Why are Capital One and American Express the top financial services brands on Facebook? FRESHNETWORKS | FRIDAY, JANUARY 27, 2012
- Socially Speaking What do YOU expect from brands and companies using social media? AKAMAI MARKETING | WEDNESDAY, JULY 13, 2011
- The dangers of brands over-responding on Twitter FRESHNETWORKS | THURSDAY, SEPTEMBER 9, 2010
- How to Monitor Your Brand Using Twitter Search PAMORAMA | WEDNESDAY, FEBRUARY 24, 2010
- Social Music: A Sound Endorsement Strategy [INFOGRAPHIC] MINDJUMPERS | TUESDAY, AUGUST 14, 2012
- Social Media can be thread to your reputation INBLURBS | THURSDAY, NOVEMBER 3, 2011
- The Tragic Story Of Hyperlocal Communities FEVER BEE | TUESDAY, APRIL 3, 2012
- Tasti D Lite: The Flavor of Social Branding BLUE FOCUS MARKETING | THURSDAY, OCTOBER 4, 2012
- How Altoid Used Social Media to Change Customer Perception MINDJUMPERS | FRIDAY, SEPTEMBER 30, 2011
- Branding Glossary WISDOM LONDON | FRIDAY, OCTOBER 15, 2010
- The Name Game: ‘AAAA Taxi’ Won’t Cut it Anymore SPIN SUCKS | THURSDAY, OCTOBER 11, 2012
- Brands in Action: Raising a family of brands « Wisdom London WISDOM LONDON | TUESDAY, OCTOBER 12, 2010
- What Makes You Different? JUGNOO | THURSDAY, JULY 12, 2012
- Engaging Brand Podcast 412 - Connecting You to Your Customers ENGAGING BRAND | TUESDAY, DECEMBER 4, 2012
- Moderation: Protecting Your Brand in a Social World JUSTIN LEVY | SUNDAY, NOVEMBER 14, 2010
- 10 Facts About Consumer Behavior on Facebook PAMORAMA | SUNDAY, SEPTEMBER 18, 2011
- What Bristol Palin Can Teach Us About Personal Branding | Spin Sucks SPIN SUCKS | MONDAY, SEPTEMBER 20, 2010
- 4 ways brands and businesses can use LinkedIn FRESHNETWORKS | THURSDAY, AUGUST 11, 2011
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