Idaconcpts

DECEMBER 15, 2010

If you want your online business to be successful then you need to actively market your business. An introductory marketing class will teach you that there are two basic options for marketing: push and pull. A smart online business marketing strategy is to use both types of marketing at the same time.

Press Release 151

Press Release Strategy Forums Marketing 151

Idaconcpts

DECEMBER 21, 2010

Your overall landing page design should include at least a version of your general branding – if your site and brand is in navy blue then include this as part of your landing pages. Claire Jarrett runs Marketing By Web, who offer Google AdWords Management. Share this on Facebook. Email this to a friend? Tweet This!

Adwords 132

Adwords Brands Technorati StumbleUpon 132

Idaconcpts

JANUARY 30, 2012

Recently the search giant has announced that it is now opening the service to the thirteen years old and up market. The Lucrative Teen Market. This should be a salivating prospect for brands and marketers who are targeting this particular demographic and are looking for a specific channel to get their message through.

Google 136

Google Privacy Marketing Notification 136

Idaconcpts

JANUARY 12, 2011

In a cop-out to what could have been great entertainment and free publicity for both brands, Detlev Von Platen of Porsche took the opportunity to state that, “Porsche doesn’t race for fame, stunts or publicity. Share this on Facebook. In a hysterical challenge , Mini Cooper threw down in a match with Porsche in mid-2010. Tweet This!

Examples 132

Examples Video Technorati StumbleUpon 132

Idaconcpts

FEBRUARY 6, 2013

While the Hispanic community has been included in those marketing campaigns, few have been directed right at them. trillion market is nothing to be sneezed at. They predominantly use platforms like Facebook and Twitter, and they often do so from their smartphones. In fact, it should be catered to.

Social Media 132

Social Media Foursquare Communities Mobile 132

Idaconcpts

DECEMBER 12, 2012

No matter your niche, your product, or your service, you can be sure that Facebook, Twitter and other social media platforms will play a crucial role with your business in the future, and there is no time like the present to get started! Social Media Strategies Summit 2013. MediaPost Social Media Insider Summit.

Conference 172

Conference Social Media Airlines Education 172

Idaconcpts

JULY 10, 2012

Individuals use it to connect and share globally, and businesses have realized its immense potential for extending brand reach. A recent Pew Internet report found that two-thirds of adult Internet users are using a social networking site; other studies have noted the growing use of social media for marketing purposes.

Klout 154

Klout Engagement Hotels Foursquare 154

Idaconcpts

DECEMBER 5, 2011

In this article I am going to talk about the ins and outs of setting up a brand page on Google +, the web’s newest social network. A brand page on Google + is basically the equivalent of a fan page on Facebook and I highly recommend it for all of you budding marketeers. Setting up your page. Share your Google+ Page.

Google 131

Google Real Estate How To Insurance 131

Idaconcpts

JULY 27, 2013

A lot of “marketing gurus” like to talk about the value of a press release, but is your new product really a hot news item? Having a “Like us on Facebook” button works well to build social presence. Establish a brand page on Facebook and actually make posts to it. Not to worry! Social Sharing.

Products 159

Products Press Release Analytics Blogger 159

Idaconcpts

MARCH 13, 2013

The next step was to interact with its customer base throughout social media, specifically Facebook and Twitter. Hayes Garden World wanted to run a more effective social media campaign not only to to increase Facebook likes and Twitter followers, but also to increase website traffic and increase awareness of their products.

Social Media 130

Social Media Campaign Activities Products 130

Idaconcpts

JUNE 17, 2011

E-marketers are now more aware than ever of the difference that a good online reputation can make. After all, only one in almost five of all internet users is a native English speaker, so if you’re only communicating in English, you’re missing out on a large market. So, how do you know what your online reputation is in foreign markets?

Reputation 126

Reputation Message Boards Yahoo Engineering 126

Idaconcpts

MARCH 8, 2012

What’s your main market? A spammer who had access to a number of emails used our brand to send out a fake email order confirmation. I posted a quick message on Facebook but by the time I logged in there were already a number of angry wall posts from recipients. 7) People affected rushed to your Facebook page.

Automotive 127

Automotive Retail Social Media Management Hosting 127

Idaconcpts

AUGUST 26, 2010

SMI was developed by some of the same people as the popular B2B Marketing Zone b2b marketing portal. It also uses the same underlying Browse My Stuff technology , which enables publishers, PR agencies, corporations and other enterprises to efficiently SEO-friendly build branded content aggregation hubs. Share this on Facebook.

Social Media 132

Social Media Aggregator Technorati B2B 132

Idaconcpts

MARCH 29, 2011

While these are a totally different beast than going the advertising campaign way, there’s still something to be said for having an extremely functional and user friendly site for brand recognition. FaceBook makes it simple. Share this on Facebook. Tools in Action. Are they crowd pleasers? Tweet This!

Sites 139

Sites Widget Tools Adsense 139

Idaconcpts

APRIL 18, 2012

Online Branding Management. Whether you like it or not, nowadays your name is your brand. Online personal branding is key for your future success. While not posting drunken pictures on Facebook is a great start, you really need to dig deeper than that and see what is available out there. Looked for their name online.

Wireless 128

Wireless Reputation Survey Applications 128

Idaconcpts

JANUARY 25, 2011

LivingSocial first gained notoriety for their Visual Bookshelf application on Facebook, which was the first and largest application allowing users to catalog and share their favorite books with friends. Share this on Facebook. Later on they released the PickYourFive (e.g. Email this to a friend? Subscribe to the comments for this post?

Buy 159

Buy Groups Groups Industry 159

Idaconcpts

FEBRUARY 25, 2011

Good, funny writing helps us capture the kind of brand evangelists who will email the deal to their friends. Avoid marketing clichés such as: Got X problem? slogans, branding language from the featured business’s website. Share this on Facebook. Write-up Objective #2. The Typical Groupon Write-up Has 3 Paragraphs.

Technorati 150

Technorati StumbleUpon Digg Reddit 150

Idaconcpts

AUGUST 24, 2010

At the end of last year all organisations were struggling to beat the credit crisis and keep consumers engaged with their brand. For e-commerce stores the challenge was harder as everything was taking place amongst a competitive World Wide Web platform, plus budgets for promotional and marketing activity became much tighter.

Content management systems 130

Content management systems Technorati SEO StumbleUpon 130

Idaconcpts

AUGUST 23, 2010

She especially loves to stalk new tech and internet marketing news, as well as study interior decorating and other home-esque subjects. Email blasts, the epicenter of the direct electronic marketing world, are a popular tool that many businesses use. Share this on Facebook. You can find her on twitter; @Elysateek. Tweet This!

Technorati 142

Technorati Construction StumbleUpon Digg 142

Idaconcpts

AUGUST 26, 2010

Your brand name is not doing very well and you would like a part of the business to be re-branded and market it separately. Is it really because of your brand name that you don’t get the traffic you are expecting? Share this on Facebook. – Reasons to split a site into Microsites. Email this to a friend?

Sites 132

Sites Domain Name SEO Directory 132

Idaconcpts

JUNE 30, 2017

Branding is essential to keep a sustainable business operation but very few business owners have the time to work on branding efforts. With clients to meet, calls to follow-up with, and deliverables to actually work on, business owners are spread too thin to promote themselves following their own branding guidelines.

Brands 95

Brands How To Reddit Yahoo 95

Idaconcpts

MARCH 10, 2011

Guerrilla marketing ideas are known for their creativity, humor and effectiveness in promoting a concept, product or business. Here are some great marketing ideas to use for your business. Every single day of the year can be a perfect way of engaging in unconventional marketing, using a bizarre holiday calendar. Use Street Art.

Marketing 124

Marketing URL Technorati StumbleUpon 124

Idaconcpts

MAY 25, 2012

“My friends told me about Facebook and they think it is the best way for me to reach potential customers. When starting a Facebook Page or a Twitter account, you start from scratch. Social media is great for branding efforts. Take a step back and move away from the Facebook Page. How can I get started?).

Retail 142

Retail Survey Social Media List 142

Idaconcpts

FEBRUARY 22, 2011

Website brand. Link bait has to promote your website as a brand through character, quality and cohesiveness. Any trace of duplicity will compromise the reputation of the brand and it will lose its credibility in the eyes of the discerning but serious customer. Share this on Facebook. Incorporate features to ease sharing.

Reddit 140

Reddit Technorati Yahoo StumbleUpon 140

Idaconcpts

OCTOBER 29, 2010

With most brands shifting their social efforts online to networks like Facebook and Twitter, online reputation management (ORM) has become an important, if still new aspect of online marketing. Will the search engines be equally forgiving if competing brands begin to target each other in a similar fashion? Tweet This!

SEO 132

SEO Journal Technorati Campaign 132