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Surprising Insights from Big Lots’ Thriving Influencer Marketing Program

Ignite Social Media

In the ever-evolving world of retail marketing, it’s often the unexpected brands that deliver the most inspiring and effective influencer campaigns. In 2023, the brand worked with over 100 influencers, generating an astounding 168 million true view impressions and boasting an engagement rate of over 9.5%.

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Benefits of Understanding Retail and Wholesale Pricing

The Realtime Report

Benefits of Understanding Retail and Wholesale Pricing. Let’s say you are the owner of a retail store. Just like this, retailers could set any markup percentage they find reasonable. Of course, a higher percentage means more profit for the retailer. Every brand has its top and slow months.

Retail 91
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Should You Pull Back Your Facebook Ads This Holiday Season?

Jon Loomer

Some brands will be jumping into Facebook ads for the first time this year to increase sales. The common theme here, though, is that you will be seeing ads for retail products at significant discounts. Look, if you’re an e-comm brand, this is your time of the year. Some will be increasing their budgets. Go on Pause.

CPM 188
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6 masterful examples of brands selling on Facebook Shops

Sprout Social

In 2020, Facebook, Instagram, and Pinterest revamped their shopping tools to help retailers capitalize on this trend. And product-based brands are flocking to this new technology in droves, with 73% of businesses currently selling on social platforms. This is a simple, no-frills tactic that any product-based brand can execute.

Examples 113
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Stats to Know About Ecommerce & Retail Trends In 2021

Pixlee

Retail and ecommerce faced significant shifts in the past year, driven by store closures, no-contact shopping and myriad other challenges. Take a close look at these statistics to get a better idea of what’s happening in ecommerce and retail in 2021 and how it might affect your business in the near future. Shoppers Go Online.

Retail 52
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14 best shopping apps of 2022

Sprout Social

In fact, mobile commerce — or m-commerce — is likely to make up nearly half of all US retail m-commerce sales by 2025. Their mobile app makes it easy to shop on the go, and features like price comparisons, personalized ads, discounts and sales enable a world-class online shopping experience. People love shopping on their phones.

Retail 126
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5 Tips: How Brands Can Use Foursquare to Grow

Mindjumpers

This of course also means that the potential for brands are growing. If you wish to use foursquare as a marketing channel for your brand, here is a list of things you can do when starting on Foursquare: 1. Similar Posts: Reflections on Brand Advocates & Social Influence. How Human Should Brands Become in Social Media?