Writtent Blog

DECEMBER 21, 2023

As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” The post Content Strategy Tips from Top B2B Brands first appeared on Writtent.

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B2B Strategy Tips Content 93

Sprout Social

MARCH 25, 2024

The short-form video format has quickly become a favorite of both brands and consumers. In this post, you’ll find a curated list of the top Instagram Reel hashtags for travel, fitness, food, fashion and other categories. This not only gets you more exposure, but also positions your brand as relevant and up-to-date. Let’s dig in.

Hashtag 88

Hashtag Instagram Engagement Brands 88

Firebelly

AUGUST 8, 2012

I’ve been talking a lot lately about content curation lately, and our contributor, Erik Deckers, is all about content creation, which has led to some “Tastes great! Someone else curated the collection. It’s falling to the curators to make sure the best stuff is shared, while the bad stuff is ignored.

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Curation Publishing Content B2B 194

Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. Unfortunately too many marketers give up on creating exciting, engaging, empowering and entertaining content as they feel their products, services and industry are too “boring.” Soundcloud.

Industry 132

Industry Real Estate Content Insurance 132

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement?

Brands 126

Brands ROI Authentication UGC 126

Pam Moore

APRIL 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. Unfortunately too many marketers give up on creating exciting, engaging, empowering and entertaining content as they feel their products, services and industry are too “boring.”

Industry 152

Industry Real Estate Insurance Content 152

Buffer Social

JULY 3, 2023

When did you last pay attention to a generic brand video that wasn’t for research purposes? Many social media users share my perspective, so many brands struggle to create content that connects with their audience in popular formats like short-form video. People want people, not brands or ads. The probable reason?

Brands 86

Brands Fashion How To Authentication 86

Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 111

Brands Sentiment How To Analysis 111

Sprout Social

OCTOBER 11, 2022

From increasing brand awareness to building an employer brand that attracts top talent, employee advocacy helps brands achieve business goals. In this article, we offer prescriptive recommendations for how you can curate a pipeline of content and ensure the long-term success of your advocacy efforts in 2023—and beyond.

Strategy 130

Strategy Content Curation Press Release 130

Ignite Social Media

JULY 19, 2019

Social media’s impact on the travel and tourism industry continues to grow stronger. When it comes to reaching these users, here are our top travel brands on social. A key part of our social strategy is the curation of UGC. One thing in common with our top travel brands listed here? Travel and Leisure. Let’s talk.

Travel 94

Travel UGC Brands Tourism 94

Sprout Social

JANUARY 19, 2023

And successful campaigns across several industries from fashion to real estate have shown how valuable the metaverse can be. Major industry players have been under fire for metaverse crimes and safety concerns. How would the brand communicate and respond? Affordability also comes into play, for brands and users alike.

Brands 115

Brands Avatar How To Privacy 115

Convince & Convert

JANUARY 10, 2014

to discuss the undeniable power of excellent curation, delivering content to users that is perfect for the moment, and what makes people hit the “share” button. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. This is your music experience, curated. Listen Now.

Curation 129

Curation Content Vimeo Yahoo 129

Sprout Social

JULY 21, 2022

Social curation and bookmarking sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. By creating informative and engaging content, brands can cultivate relationships with customers and followers that lead to conversions.

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Types Social Media Microblogging Overview 145

Convince & Convert

SEPTEMBER 7, 2011

Conventional social media marketing wisdom suggests that brands should avoid being overly self-promotional. Thus, brands seek to “be a part of the conversation” by sharing links that are relevant to their followers but often not specifically about their products and services. Which Works Best, Curation or Creation?

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Curation Research Sample Samples 166

Oktopost

JUNE 6, 2023

Clare Cavanaugh reveals how to gamify advocacy to hit your goals and maintain advocate engagement Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Being a marketing professional in a regulated industry is already a challenging task.

Engagement 118

Engagement Apple How To Startup 118

Likeable

JULY 1, 2020

Senior Brand Director, Scotch Porter. Aleesha Smalls-Worthington is the Senior Brand Director at Quallis Brands Co., which is the parent brand of Scotch Porter. Scotch Porter is a grooming and wellness brand that sells multi-purpose beard, hair, and face care products for men. Aleesha Smalls-Worthington.

Industry 134

Industry Marketing Insurance Yahoo 134

Sprout Social

FEBRUARY 4, 2020

When you hear about influencer marketing, you might immediately envision young, attractive individuals posting pictures on Instagram that showcase an immaculately curated lifestyle while highlighting promoted products. If you want to put your business in front of key individuals in your industry, LinkedIn is the way to go.

LinkedIn 105

LinkedIn Influencer Brands Marketing 105

Socialmedia.biz

JUNE 30, 2016

Becoming a recognized influencer in your industry takes a lot of effort. You need to develop a distinctive and memorable brand voice and use it to convey your take on the issues that matter most in your niche, and you need to be generous with genuine insights. Post by Adi Englander.

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Curation Content Aggregator Badge 68

The Realtime Report

NOVEMBER 19, 2021

Influencer marketing has quickly become a dominant aspect of any successful brand campaign, reaching a market value of $13.8 But with growing sponsorship opportunities for influencers, it is inevitable that an influx will enter the already saturated space, making it even more difficult for brands to find the right influencer to work with.

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Influencer Tips Proposal Authentication 209

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. Fortunately, plenty of smart folks can provide the answers: higher ed thought leaders who regularly post about what’s happening in the industry (and what it means for people like you). Where Can You Find Them?

Marketing 240

Marketing Education Forums LinkedIn 240

Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. Unfortunately too many marketers give up on creating exciting, engaging, empowering and entertaining content as they feel their products, services and industry are too “boring.” Soundcloud.

Industry 60

Industry Real Estate Content Insurance 60

Sprout Social

NOVEMBER 18, 2020

Nike and Colin Kaepernick said that in 2018 , and even in the short time since then, consumers’ expectations for brand activism have continued to evolve. Yet, since the wave of black squares and transformative commitments, many brands haven’t had much to say publicly. It’s sharing how your brand is making good on its promises.

Activities 113

Activities Brands Social Capital Compete 113

Sprout Social

NOVEMBER 23, 2022

Employee advocacy —the promotion of a company that an individual works at—can supercharge brand awareness, sales leads and talent acquisition on any channel. Tip 4: Curate content and create copy. From deep thought leadership to relevant memes commenting on industry insights, content is powerful. Tip 3: Sort your stakeholders.

LinkedIn 111

LinkedIn Tips Curation Training 111

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 15 Digital Branding Trends You Can't Ignore in 2020. Brands Get More Human.

Trends 78

Trends Brands Marketing Influencer 78

agora pulse

JANUARY 6, 2021

Start by reviewing branded or campaign hashtags, and respond to or assign important items as necessary. Then look over industry or competitor hashtags and join the conversation or follow relevant accounts. Curate & Queue Content. Read Industry News. Then do the same for news from your company’s or clients’ industry.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Proactive Report

DECEMBER 16, 2011

In her post about social media trends in 2012 Beverly Macy says content curation is important because people want to know what’s important and they want to discover interesting and relevant content. “Competitive advantage goes to companies who quickly figure out how to enable effective aggregation curation.

Curation 106

Curation Trends Curata Social Media 106

Janet Fouts

JUNE 6, 2017

Most students have a social media presence of some sort, but thinking about a professional brand hasn’t been high on their priority list. It’s not too late, but it’s time to take a considered and mindful approach to what your brand represents in the world. What is a professional brand? Someone shared your post?

Brands 97

Brands Curation Reputation Social Media 97

Sprout Social

FEBRUARY 6, 2023

But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. We’ll also explain the criteria brands can follow to decide which social media app to invest in. Here are some of the common features of social media that brands leverage to engage with their audience.

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Features Social Media Curation Geotagging 98

Social Media Network Marketing

FEBRUARY 29, 2024

Craft Compelling Content : Curate visually stunning posts with captivating captions that resonate with your audience's interests and aspirations. ?️? Forge Influential Partnerships : Collaborate with influencers and brands whose values align with yours to tap into their audience and build credibility within your industry.

Instagram 56

Instagram Hashtag Curation Authentication 56

Likeable

JANUARY 4, 2022

If your New Year’s resolution is to start staying on top of industry news and learn more about social media, you’re in the right place. They’ll not only curate the industry news and trending topics you need to know, but they’ll give you tips and strategies when it comes to planning your social media content as well. Happy 2022!

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Newsletter Social Media Meme Trends 126

Later

JULY 29, 2021

Vancouver-based lifestyle brand Herschel Supply is a pioneer when it comes to good social strategy. With over 1M followers on Instagram alone, the design-driven accessories brand has successfully built a cult following with international appeal. We are definitely a lifestyle brand. View this post on Instagram.

Brands 66

Brands Travel Instagram Curation 66

Sprout Social

FEBRUARY 7, 2023

Decision makers want to see proof of success and the measurable benefits your company will gain by launching a brand amplification program. Keep reading for statistics on employee brand advocacy that will grab the attention of multiple leaders across your C-suite. And your internal team can curate the articles directly in Sprout.

Buy 92

Buy Curation Statistics Survey 92

Later

FEBRUARY 16, 2021

More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . UGC is a great way to humanize your brand. Spotify’s Data Storytelling.

Campaign 91

Campaign Social Media Brands Apparel 91

Oktopost

FEBRUARY 19, 2024

With the combination of the right content, enthusiastic participation from advocates, and a killer strategy, you can easily increase your reach , humanize your brand , and ultimately , turn more of your followers into MQLs. Does Advocacy Posting Vary by Industry? Why Do Some Industries Post More Than Others?

Trends 69

Trends B2B LinkedIn Training 69

Sprout Social

APRIL 3, 2024

Fashion influencers are indispensable partners for businesses because they influence purchase decisions, extend brand reach and connect with niche communities. Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with. The TLDR version?

Fashion 94

Fashion Influencer Ensembli Instagram 94

Oktopost

JUNE 14, 2021

Demand generation involves an array of techniques used to enhance the exposure of your brand. It’s geared towards increasing brand familiarity and brand storytelling , curating brand introductions to new potential customers, as well as highlighting why your service or product is essential and unique. .

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Comparison SEO Curation Domain Name 145

Buffer Social

SEPTEMBER 15, 2016

Rand shares all sorts of content on marketing, SEO, technology, and startups, and he does so with a fine eye toward curation. Content curation on social media is a great way to provide value to your audience and build your own brand. How does he go about his content curation? 3 Content Curation Takeaways from Rand.

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Curation Social Media Content Startup 40