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Transformational CSR: When a pro-bono client metamorphizes into a cultural change agent within an agency

Waxing UnLyrical

For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. For creative marketing agencies, CSR often takes the form of pro-bono services. No longer would SA associates think of CSR as just being about giving money or time, if they ever had. Many were moved to tears of joy.

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Danish CSR Initiative on Social Media Meets Criticism

Mindjumpers

5 Tips To Great Blogging » Danish CSR Initiative on Social Media Meets Criticism Posted by Jonas Klit Nielsen Aug 5th, 2010 Tweet The Danish CSR initiative called ‘ Lys i Afrika ‘ (Light in Africa) that was launched on Facebook 12 May has been met with heavy criticism. This is understandable. I could be wrong.

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7 inspiring examples of corporate social responsibility

Sprout Social

Corporate social responsibility (or CSR, for short) is an accountability model businesses use to integrate social and environmental causes into their operations. How your brand takes action can set it up to create lasting connections with audiences that are looking to put their money where their mouths are. Let’s dive in.

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Storytelling – A Powerful Tool When Branding Your Organization In.

Mindjumpers

Social media is also a particularly useful tool for businesses that want to brand themselves, market a new product etc, as social networks allow them to meet their current and potential customers at close hand. – Be convincing, and think of the image and identity you want to project. me says: September 30, 2010 at 8:16 am [.]

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5 Popular Posts About Social Media

Mindjumpers

Here they are: • Understanding Word-of-Mouth Marketing: 5 Reasons Why People Share brand Stories We know that people talk to others about products, brands and services. The project is being accused of greenwashing, of keeping people for a ride and being a piece of ’slactivism’. And so has word-of-mouth marketing.

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Instagram Live Collaborations: Tips and Examples to Inspire You

agora pulse

You can use them to: Build brand awareness. Align your new or unknown brand to a well-known individual or brand to establish awareness. It can also bring you fans who wouldn’t otherwise follow your brand. When you work with another brand or influencer, your message is shared on more channels and is therefore amplified.

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An Unorthodox Way to Gain Brand Awareness: The Beren Dilemma

Techipedia: Tamar Weinberg

Companies always strive for ways to create brand awareness. Mark Newton, vice president of CSR for Timberland, stated, “We want to be proof positive in terms of the change we seek to influence through our business. An Unorthodox Way to Gain Brand Awareness: The Beren Dilemma is a post written by Tamar Weinberg. ].

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