Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. Crowdsourcing has become increasingly more widely used because it helps cultivate creativity and innovation. Crowdsourcing is an useful model because it can be used by any group for any reason.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Firebelly

OCTOBER 10, 2013

The way we approach social media from an individual and brand perspective are two very different things. While companies often use every platform possible to interact with their customers, the approach I take on my personal accounts is to utilize social to communicate, crowdsource, and collaborate.

Social Media 202

Social Media Crowdsourcing Brands Foursquare 202

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

Types 145

Types Social Media Microblogging Overview 145

Atom Thought

AUGUST 29, 2010

It was an interesting topic in the sense that it allowed me to think and present on how decision making process of people is undergoing a paradigm shift, as also then how challenging it becomes for brands to integrate their communication within the social media framework to reach and influence people.

Social Media 266

Social Media Crowdsourcing Brands Embedding 266

Convince & Convert

JUNE 13, 2013

In a galaxy not so far away, a popular snack food brand, Pringles, has joined forces with the iconic movie franchise, Star Wars, to launch a crowdsourced video contest. The contest is hosted on Tongal , a platform that facilitates creative and video content for brands through crowdsourcing. Sound involved?

Crowdsourcing 144

Crowdsourcing Video YouTube Guidelines 144

Ignite Social Media

AUGUST 29, 2017

Within Social Media these days, there is an influx of brands and businesses competing for that number one spot. You want your brand to be that best friend that consumers will laugh with, live with, follow in their daily lives, and share to others in their newsfeeds. Burger King.

Social Media 110

Social Media Crowdsourcing One Spot Compete 110

Laurel Papworth

MAY 14, 2010

And there are a lot of innovation crowdsourced communities online. So I got to thinking: what if we crowdsourced a solution? And my second question was… would BP listen to a crowdsourced solution? Crowdsourced innovation social networks. So I had a look on crowdsourced business websites. Schweeeeeet.

Crowdsourcing 94

Crowdsourcing Social Media Social Networking Project 94

Atom Thought

OCTOBER 10, 2010

Coming back to 21st century- How can brands learn from Ramayana? Brands need to play the social media marketing game very subtly. Brands, by helping people achieve their aspirations, help themselves. How businesses are lapping up social media? CrowdSourcing- The New Social Media Mantra to Sell Better!

Social Media 245

Social Media Crowdsourcing Small Business Collaboration 245

Rebekah Radice

JULY 5, 2018

Social media is more than a traffic and engagement driver. And that’s what I talk about in episode 20 of the Brand Authority Podcast. Listen in as I share a few ways you can use social media to sell more products, generate revenue, and create a consistent stream of income. Highlights From Episode 20.

Products 120

Products Social Media Affiliate marketing How To 120

Pixlee

JULY 29, 2020

Consumers are looking to engage with fitness brands that can make the transition to ‘working-out from home’ as smooth as possible. . Fitness brands have the opportunity to drive new connections and become the ultimate thought leaders in the fitness space with their communities right now. Social Media Challenges.

Brands 71

Brands Class Crowdsourcing UGC 71

Direct Marketing Observations

OCTOBER 12, 2010

They decided to go from this… To this… Ouch… Without really knowing the full back story but having a good feel for when major retailers and companies crowdsource new ideas, I think it’s safe to say that Gap really didn’t reach out to its user base to find out what they might think. They went off. Your trust them.

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Atom Thought

AUGUST 13, 2010

While we all fret about the RoI from social media marketing, there seems to be little concern over how we close loop our social media marketing efforts. The real RoI from social media (buzz or viral effect, thought leadership or engagement) can be achieved effectively if we also focus on Close Looping our campaigns.

Campaign 219

Campaign Social Media Marketing Crowdsourcing 219

The Realtime Report

AUGUST 27, 2012

farms are turning to Twitter and other social media tools as a support group to share information, gain insights and keep customers informed about changing conditions. Using social media and video to promote it, they generated $10,000 in the first 10 days, as reported by Grist.

API 178

API Education Social Media Research 178

Sprout Social

APRIL 7, 2020

Marketers have never managed social media during a global pandemic and there is no guidebook detailing what to do in certain situations. So we’re left wondering what is appropriate to share on social media, how businesses can contribute to the conversation and what this means for brands moving forward.

Brands 112

Brands Sentiment Conversation Hashtag 112

Sherrilynne Starkie

OCTOBER 18, 2012

Branding you: using social media to find a job. Email marketing goes social. Crowdsourcing time: Why is everyone suddenly “endorsing” me on LinkedIn? Endorsements acknowledge only that commenter is aware of level of skills or specialist knowledge. Related posts: New look and feel for LinkedIn.

LinkedIn 373

LinkedIn Crowdsourcing Skills Notification 373

Sprout Social

OCTOBER 23, 2019

Consumers have endless options when it comes to the things they want to buy and yet 90% still report being brand loyal. Brand loyalty will build ambassadors and help you retain customers long term. Read on to learn how you can bring the concept of brand loyalty into focus through your marketing. Provide stellar customer service.

Loyalty 87

Loyalty Brands How To Discount 87

Likeable

NOVEMBER 13, 2019

The holidays are the biggest shopping event of the year, and that often generates one of two reactions from brands: It’s too cluttered and expensive. Our brand should make a minimal effort and save resources for a different time of year. People love to tell their stories and share their opinions on social media.

Campaign 70

Campaign Social Media Crowdsourcing Sentiment 70

Pixlee

APRIL 27, 2020

With digital events, marketers can bring exclusivity and #FOMO with a compelling brand narrative. Digital events might be a tough sell for new prospects of your brand – but influencers and partners can help generate interest and attention. Crowdsource topics, themes, and content. There’s no shame in asking your audience.

Eventful 61

Eventful Engagement Brands Crowdsourcing 61

Twist Image

NOVEMBER 1, 2010

More brands should be doing more branded contests. Social Media does many cool and interesting things when it comes to content, but it's also an incredible driver for contests. Brands can now do many fun things to keep consumers engaged, and they don't have to break the bank to do it. But things have changed.

Brands 97

Brands Crowdsourcing Content Mobile 97

Sprout Social

NOVEMBER 27, 2023

Social media marketers understand the power of community more than most. Brought to life in March 2022, The Arboretum (Arb), a virtual community powered by Sprout, has become a thriving hub for social and marketing professionals—from practitioners to C-suite executives. We set out to change that. Here’s a look at some of them.

Communities 82

Communities Community building Industry Crowdsourcing 82

Convince & Convert

SEPTEMBER 6, 2013

Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention. Listen Now .

Crowdsourcing 136

Crowdsourcing B2B Social Media Retail 136

Rebekah Radice

JULY 5, 2018

Social media is more than a traffic and engagement driver. And that’s what I talk about in episode 20 of the Brand Authority Podcast. Listen in as I share a few ways you can use social media to generate revenue and create a consistent stream of income. Subscribe to Brand Authority Podcast in iTunes.

Products 60

Products Social Media Affiliate marketing How To 60

Twist Image

FEBRUARY 21, 2012

Marketers don't control their brand. It's been the battle cry of Social Media enthusiasts since The Cluetrain Manifesto was first published over a decade ago. The brands now control the brand message? The brands control the brand. The consumers can (somewhat) influence the brand message.

Crowdsourcing 100

Crowdsourcing Brands Publishing Mobile 100

Pixlee

FEBRUARY 4, 2018

It’s been proven that integrating UGC into brand marketing campaigns helps acquire new customers, drive loyalty, and increase revenue. Consumers trust user-generated content above branded content and are more likely to make a purchase based on the word of mouth marketing from their peers. Gaiam found that customers were 2.2x

UGC 65

UGC Brands Content Crowdsourcing 65

Ignite Social Media

SEPTEMBER 6, 2018

A recent Facebook page redesign and greater transparency around brand page activity is a step in the right direction. While the new Facebook page redesign is geared towards local businesses , options for larger brands will be rolled out in the near future. These crowdsourced recommendations will substitute traditional reviews.

Real Estate 101

Real Estate Facebook Crowdsourcing Template 101

Rebekah Radice

JUNE 8, 2017

Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place! Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today!

Crowdsourcing 138

Crowdsourcing Facebook How To iPad 138

Net-Savvy Executive

MAY 7, 2012

Before you can pull insights from your data, you need data, but I'm hearing more concerns about data quality in social media analysis lately. Lately, I'm hearing more about social data that's intentionally tainted. If you're looking for meaning in social media data, you may have to deal with adversaries.

Social Media 83

Social Media Crowdsourcing Analysis Embedding 83

Convince & Convert

MARCH 14, 2013

What’s an event that could be a first for your company or brand? While crowdsourcing fan photos may prove difficult and time consuming with Legal approvals, Nike’s campaign proved that it can be worthwhile. Just like other social media platforms, it’s important to show your fans that you care by liking and commenting.

Communities 148

Communities Instagram Crowdsourcing Hashtag 148

Buzz Marketing for Technology

OCTOBER 5, 2013

Posted in Crowdsourcing Gaming Innovation. and creator of Innovation Games ® and Knowsy ® to discuss how serious games are changing Sales and Marketing teams at major brands. For example, let’s say you need to make choices on where you’re going to invest your marketing dollars across various social media challenges.

Crowdsourcing 219

Crowdsourcing Collaboration ROI Meeting 219

Convince & Convert

NOVEMBER 6, 2014

In watching the video, it isn’t immediately apparent that the video was crowdsourced from 27 fans on Twitter. Marketers always talk about building passionate communities and brand advocates. Anytime you crowdsource content or stories from fans, clearly disclose how the submissions will be used. Disclose How Tweets Will Be Used.

Crowdsourcing 153

Crowdsourcing Twitter Case Study Activities 153

Atom Thought

MARCH 16, 2009

The latest report from FORRESTER (Q4, 2008 SOCIAL MEDIA ONLINE SURVEY) outlines a very clear trend: 53% of the marketers are determined to increase their social media budget during the recession. Very clearly 95% of the marketers are positively inclined towards investing in Social Media, even during recession.

Social Media 113

Social Media Crowdsourcing Marketing Survey 113

Sprout Social

NOVEMBER 13, 2019

This is an example of social media crowdsourcing in action. When used correctly, social media crowdsourcing can be a powerful customer research tool. Let’s take a closer look at how you can use crowdsourcing for your business. What is crowdsourcing? First of all, what is crowdsourcing really?

Crowdsourcing 94

Crowdsourcing Social Media How To Team 94

Later

APRIL 24, 2019

Here are 7 creative ways that brands can use Instagram’s close friends list: Note: If you’re just getting started with the feature, you should check out our step-by-step guide on how to create a close friends list in Instagram Stories. #1: I recently started using the new @joy_shave brand shaving cream and they are a DREAM!

List 56

List Instagram Brands Crowdsourcing 56

The Social Media Incubator

NOVEMBER 8, 2012

million visitors while breaking through to join the top 49 in ranks this past September, continuing on in this online social media marketing frenzy. According to Maxymiser.com , Pinterest has a higher referral traffic than Twitter, although number one in the ranks is the very well known social media company , Facebook.

comScore 132

comScore Crowdsourcing Loyalty Fashion 132

Atom Thought

NOVEMBER 26, 2008

Nov 27, About 9:20 AM: unclenate : Wonder if @121147 is a #Mumbai attacker, asking about info w/ no followers or followees, Looks like a brand-new account. Social Media Experiment by Ford Fiesta! CrowdSourcing- The New Social Media Mantra to Sell Better! Social Media Marketing and RoI Recession?

Social Media 100

Social Media Crowdsourcing Wikipedia Embedding 100

The Realtime Report

JANUARY 16, 2013

. “The tokens that are in the game today represent household items from the 1930s when the game was first introduced,” says Ryan Mugford, senior director of global brand strategy and marketing of Hasbro Gaming, told ClickZ. ” And apparently, the brand saw social media as the best way to do so.

Campaign 193

Campaign Crowdsourcing Facebook Badge 193

Mindjumpers

AUGUST 3, 2012

Social enterprise platforms provide a platform for crowdsourcing innovation – from responding to queries and surveys, to posting ideas in a group discussion threads. How do you derive value from social enterprise apps? Similar Posts: How Enterprise Social Networking Drive Business Value [Report].

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209