The Realtime Report

DECEMBER 12, 2012

Amplfy goes way beyond using a one-dimensional Klout score to rank influencers. It even goes beyond what contextual influence scoring tools like Appinions can do. The Salorix mission, according to CEO and co-founder Dr. Santanu Bhattacharya, is to “provide brands with a relevant audience in realtime.”

Social Media Management 191

Social Media Management Influencer Platform Social Media 191

Jason Yormark

OCTOBER 27, 2011

You would literally think it was a zombie outbreak the way people are responding to the latest Klout score changes. I work in social media, and my Klout score has absolutely ZERO influence on the clients I work with, obtain, or my career path quite frankly. In fact 90% of those I work with don’t even know what a Klout score is.

Klout 277

Klout Comparison Influencer Hosting 277

Jason Yormark

OCTOBER 27, 2011

You would literally think it was a zombie outbreak the way people are responding to the latest Klout score changes. I work in social media, and my Klout score has absolutely ZERO influence on the clients I work with, obtain, or my career path quite frankly. In fact 90% of those I work with don’t even know what a Klout score is.

Klout 254

Klout Influencer Comparison Hosting 254

Pixlee

OCTOBER 18, 2017

Influencer marketing has been on the rise over the last couple of years, replacing organic search as the fastest growing online customer acquisition method. What is a Micro-Influencer? Within the influencer realm, there are many types of social influence. 3 Micro-Influencer Characteristics to Consider.

Influencer 43

Influencer Brands How To Fashion 43

The Realtime Report

MARCH 31, 2014

Twitter adds people tagging and multiple photo sharing to tweets – last week Twitter added the ability to tag up to ten people in a photo – without using up any characters – and also to attach up to four photos to a tweet, which Twitter turns into a collage; several brands are already experimenting with this feature (TechCrunch).

Lithium 160

Lithium News Klout Foursquare 160

Convince & Convert

AUGUST 3, 2011

This is an interview I did with Klout for their Klout Stars series , where they ask “influencers&# about their background in social media. What’s your strategy for the content you produce and share on social media? People invariably try to game the system, to increase their Klout score by doing this or doing that.

Influencer 127

Influencer Klout Retail Curation 127

Janet Fouts

JANUARY 27, 2011

A potential employer can use a variety of tools to see how well you manage your personal brand online. After all, if you can’t make your own brand stand out how are you going to help them with theirs? This is a brand new tool to see how engaged your Facebook page is with your fans. Looking for a job in marketing?

Klout 138

Klout Brands Social Media Postrank 138

Convince & Convert

JUNE 3, 2012

Trying to convince online influencers to tweet, blog, instagram, or pin nice things about your company is the post-modern version of celebrity endorsement, but with less impact. Reasons Why Online Influencer Outreach is Overrated. First , we tend to confuse audience with influence. The Two Dimensions of Online Influence.

Influencer 155

Influencer Klout How To Blogger 155

Hootsuite

NOVEMBER 25, 2015

Finding the right influencers and building relationships is hugely important for your brand. For every dollar spent on influencer marketing , marketers see a $6.50 You can understand why 84 percent of marketers expect to launch at least one campaign involving an influencer in the next 12 months.

Influencer 76

Influencer Tools Marketing Klout 76

Convince & Convert

MARCH 29, 2013

Matt Thomson, Klout @daddymention. Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product.

Klout 129

Klout Curation Social Media Analytics 129

Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Proactive Report

MAY 24, 2012

In the last post 10 Tips to Increase Earned Media the first tip was to find and partner with brand ambassadors. What exactly is a brand ambassador? You need to find people or groups who already love and support your brand and would be delighted to forward your message. Do they really love your brand?

Brands 101

Brands Klout StumbleUpon Digg 101

Koka Sexton

JULY 18, 2015

Influencer marketing , (also Influence Marketing ) is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. Influencers may be potential buyers themselves, or they may be third parties.

Influencer 40

Influencer Klout Marketing Wiki 40

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. Let’s imagine your blog, brand, or business operates a wide variety of social media from the likes of Facebook and Twitter to StumbleUpon and Instagram.

Strategy 213

Strategy Klout Marketing Overview 213

agora pulse

AUGUST 11, 2016

According to a recent Twitter blog post , 40% of Twitter users have made a purchase because of a recommendation of an influencer. So while we might understand the reasons to build relationships with influencers , we often get stuck on how to find Twitter influencers to build these relationships with. Google Search.

Influencer 60

Influencer Twitter Klout Analysis 60

Hootsuite

NOVEMBER 25, 2015

Finding the right influencers and building relationships is hugely important for your brand. For every dollar spent on influencer marketing , marketers see a $6.50 You can understand why 84 percent of marketers expect to launch at least one campaign involving an influencer in the next 12 months.

Influencer 40

Influencer Tools Marketing Klout 40

Direct Marketing Observations

JUNE 7, 2011

One, there is a lot of useless “social&# content to sift through and Two, if the majority of people are not using Twitter and everyone is using Facebook, then why do we make brand assumptions based on a Twitter stream? If the answer is yes, this troubles me.

Crimson Hexagon 189

Crimson Hexagon Social Media Radian6 Klout 189

Convince & Convert

JANUARY 11, 2011

Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score. Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.) times more likely to search for that brand than are consumers unexposed within social media.

Metrics 159

Metrics Postrank Social Media Klout 159

Diva Marketing Blog

MAY 9, 2016

an extra special interview on a topic that is sizzlin' hot -- Influencer Marketing with Danica Kombol founder of Everywhere Agency. Seems you can't turn a corner in the digital world without bumping up against an influencer marketing post or campaign. Now a major focus of our agency is influencer marketing.

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 9, 2016

an extra special interview on a topic that is sizzlin' hot -- Influencer Marketing with Danica Kombol founder of Everywhere Agency. Seems you can't turn a corner in the digital world without bumping up against an influencer marketing post or campaign. Now a major focus of our agency is influencer marketing.

Influencer 40

Influencer Marketing Fashion Campaign 40

Convince & Convert

JUNE 15, 2012

In fact, there have been several changes in just the last few months designed to frustrate low quality content providers and other spammers. According to SEOMoz 2011 Ranking Factor survey the top two factors influencing rank are link related. For the first time, Google has the capacity to value content you create on other platforms.

Google 125

Google Content Construction Social Graph 125

Webbiquity SMM

DECEMBER 20, 2011

Retweets (reflects both level of engagement and quality of shared content). which content is most popular with followers). Influence (e.g., Klout and Kred scores). Brand and mention tracking (e.g., Lift in branded search visits (another imprecise but correlated measure). Interaction (@ mentions).

Social Media 194

Social Media Metrics ROI Klout 194

Buffer Social

MARCH 6, 2017

Tailwind is a Pinterest and Instagram marketing solution that helps you schedule content, monitor conversations, and analyze performance. For account tracking, you can monitor your brand’s or competitor’s engagement on Twitter, Instagram, or Facebook. You can learn your followers’ demographics, interests, and influence.

Analytics 111

Analytics Social Media Tools Klout 111

Social Media Marketing

APRIL 22, 2011

Essentially, it is a rewards system that makes what we already do on the web - create and share content - fun by making it a stock market-like atmosphere. When tied to other accounts such as Twitter, Facebook, Flickr, YouTube, LinkedIn and blogs, your net worth rises based on the content you either create or share.

Social Media 167

Social Media Klout Flickr Radian6 167

Convince & Convert

JANUARY 28, 2014

Keep in mind that “the best” is subjective and different for every brand. The bloggers offer original content for Char-Broil’s community site but also weave product mentions organically into their other content, resulting in the most sincere and positive recommendations possible on the digital web—word of mouth.

Blogger 151

Blogger Case Study Klout Influencer 151

Kikolani

MARCH 18, 2013

While the tool was developed with brands and businesses in mind, there are lots of benefits for bloggers as well. Connect with influencers. This should lead to more retweets of your content. Increase your Klout. Here are some ways to use these prompts to engage with brands, businesses, and bloggers.

Engagement 167

Engagement Twitter Klout How To 167

Kikolani

AUGUST 29, 2017

Done right, it provides the opportunity for Brand Awareness and helps to build a brand following. In this case, it is because we will use it to identify the influencers in that niche, in our next step(s). Step 2: Identify the Influencers in Your Niche. This is a general measurement of influence. That is good!

Klout 82

Klout How To Influencer List 82

Kikolani

MARCH 22, 2013

Blogging / Content. 9 Amazing Content Curation Resources – Content curation supplements original content for both broadly and narrowly focused topics. Through the editorial process, it adds original content and provides an opportunity to showcase relevant gems. Business / Career.

Mashup 128

Mashup Resources Klout FeedBlitz 128

Akamai Marketing

MARCH 23, 2011

There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. Where WikiBrands differs is that it incorporates all those key subjects and more while also discussing the often ignored role of the brand.

Review 142

Review Company Klout Policies 142

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales.

Lurker 203

Lurker Klout Policies Consultant 203

Webbiquity SMM

JANUARY 24, 2011

Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? A free tool for finding the relative influence of any Twitter user. Create video emails? This tool makes unfollowing non-followers easy.

Tools 206

Tools Social Media Lithium Sysomos 206

Akamai Marketing

MARCH 31, 2011

Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. What’s your social currency?

Social Media 188

Social Media Klout Policies Forums 188

Razor Social

NOVEMBER 29, 0002

How much of your audience are you reaching and how much are engaging with your content? Reach without engagement is still important because a lot of people pay attention to your content but don’t respond to it. Engagement is also important to monitor because you expect that some of your audience will engage with your content.

Analytics 89

Analytics Social Media How To Analysis 89

Buzzlogix

MAY 15, 2017

You can also see how the public perceives your brand versus the competition. Klout is social media monitoring software that must be mentioned. Overall, Klout is a great Twitter tool for measuring influence through engagement. Overall, Klout is a great Twitter tool for measuring influence through engagement.

Social Media 40

Social Media Tools Klout HootSuite 40

Akamai Marketing

FEBRUARY 8, 2011

As a blogger, there are numerous tools at your disposal to track how your content is doing. But if you use blogging as a tool, whether for personal branding or corporate exposure, you’ll quickly see that these two tools don’t tell the whole story. Wish that originating account could be removed from influencers.

Postrank 134

Postrank Analytics Tools Klout 134

Kikolani

AUGUST 24, 2012

Blogging / Content. Content Development: Finding Great Topics for Your Target Audience – Find out how to discover great content topic ideas for your target audience using internal resources, tools, and social networks. Beyond laughing, embrace every bad marketing moment as inspiration to make your brand better.

Mashup 117

Mashup Resources How To Remix 117

Akamai Marketing

APRIL 30, 2009

The NHL is already using this Twitter extension to connect its brand with fans. Will brands start holding Tweet-ups for their followers that are sponsored? You can’t sponsor Twitter – but you can sponsor Twitter-ups. When will tradeshows start hosting Tweet-ups around the country to build momentum for their events? I think so.

Eventful 116

Eventful Twitter Klout Policies 116