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The Growth of Demand Discovery

Justin Levy

JULY 1, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking The Growth of Demand Discovery Written on July 1, 2010 by Justin Levy in content strategy , guest post , marketing , marketing strategy 0 Comments - Leave a comment! This is the true test of the brands health.

Retail

Retail Fashion RSS Advertising

Announcing The Socialized Business Podcast

Justin Levy

JANUARY 23, 2013

Topics will include technology reviews and discussions of community, Social CRM, online monitoring and brand advocate platform applications. We want to use your feedback, questions and problems with becoming a social business to help guide the show content week-to-week. We can do that through our personal profiles.

Social CRM

Social CRM Overview RSS Social Media Management

Inside Larry & Sergey's Brain [Book Review]

Justin Levy

JUNE 30, 2010

Imagine if you had been a fly on the wall during the inception of Google straight through to today when they’re one of the most powerful brands in the world. Powered By Headway Go To Top Administrator Login Copyright © 2010 Justin Levy All content © Justin Levy. Brandt does. United States License.

Review

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Coca-Cola's Happiness Machine | Justin Levy

Justin Levy

JANUARY 20, 2010

How could other brands learn from what Coca-Cola has been doing? What other brands could learn is to make things fun and interesting, not dull and boring. Brands could definitely learn from this. Powered By Headway Go To Top Administrator Login Copyright © 2010 Justin Levy All content © Justin Levy.

Flash Mob

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Gatorade's Social Media Command Center | Justin Levy

Justin Levy

JUNE 21, 2010

link] This comment was originally posted on Twitter [link] Chris Kieff What a brilliant idea for a major brand to focus so importantly on the discussion about them. Many brands will have Gatorade style Command Posts to monitor and react to issues that arise threatening or promoting their brand. What’s in YOU?

Social Media

Social Media Radian6 RSS Feed Reader

Announcing The Socialized Business Podcast

Justin Levy

JANUARY 23, 2013

Topics will include technology reviews and discussions of community, Social CRM, online monitoring and brand advocate platform applications. We want to use your feedback, questions and problems with becoming a social business to help guide the show content week-to-week. We can do that through our personal profiles.

Social CRM

Social CRM Overview RSS Social Media Management

Coca-Cola Adopts New Social Media Policies | Justin Levy

Justin Levy

JANUARY 12, 2010

One of the largest brands in the world that sells into 200 countries with dozens of products and billions of dollars in revenue has figured out how to boil their social media policies down to only the nitty gritty. But, over the course of 2010 we’ll continue to see more brands adopting social media policies. Guess what?

Policies

Policies Social Media Guidelines scribd

Social Media Jungle at CES

Justin Levy

JANUARY 4, 2010

Brand Engagement in Social Media, Chris Rauschnot 9:55-10:20 a.m. Powered By Headway Go To Top Administrator Login Copyright © 2010 Justin Levy All content © Justin Levy. “Real-Time Social Networking” – An opportunity to network with the speakers and delegates attending Social Media Jungle. 9:00-9:10 a.m.

Social Media

Social Media Hosting Conference Creative Commons

Gary Vaynerchuk Treats People Like Goldfish

Justin Levy

AUGUST 18, 2009

Connecting people is the essence of social media and so extremely important in gaining visibility and loyalty to your brand. Powered By Headway Go To Top Administrator Login Copyright © 2010 Justin Levy All content © Justin Levy. [link] This comment was originally posted on Twitter [link] Shauna Berman Peters Great post.

Viddler

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Determining Social Media ROI

Justin Levy

OCTOBER 12, 2009

Figuring out social media ROI continues to be a very hot topic not only for the social media geeks but also for big brands that want to determine success measurements of their investment into the space. Powered By Headway Go To Top Administrator Login Copyright © 2010 Justin Levy All content © Justin Levy.

ROI

ROI Social Media Analysis Discount

The 9 Deadly Sins of Facebook Pages and Their Administrators

Justin Levy

MAY 30, 2011

No content calendar. This is another one of those face palm moments that I have when I see a brand automating their content to Facebook. Create custom content that’s specific for your Facebook community. Create custom content that’s specific for your Facebook community. It’s only natural.

Facebook

Facebook Feed Reader Communities Feed

Using Impressions as a Success Metric

Justin Levy

JUNE 3, 2011

Sure, we can agree that media impressions equal brand awareness because at least some portion of that readership will read the article about you and the more articles they read about you and the more that your brand is in front of them, the more likelihood your company is to remain top-of-mind in their time of need.

Metrics

Metrics Feed Reader Banking Report

The 9 Deadly Sins of Facebook Pages and Their Administrators

Justin Levy

MAY 30, 2011

No content calendar. This is another one of those face palm moments that I have when I see a brand automating their content to Facebook. Create custom content that’s specific for your Facebook community. Create custom content that’s specific for your Facebook community. It’s only natural.

Facebook

Facebook Feed Reader Communities Feed

The 9 Deadly Sins of Facebook Pages and Their Administrators

Justin Levy

MAY 30, 2011

No content calendar. This is another one of those face palm moments that I have when I see a brand automating their content to Facebook. Create custom content that’s specific for your Facebook community. Create custom content that’s specific for your Facebook community. It’s only natural.

Facebook

Facebook Feed Reader Communities Feed

Using Impressions as a Success Metric

Justin Levy

JUNE 3, 2011

Sure, we can agree that media impressions equal brand awareness because at least some portion of that readership will read the article about you and the more articles they read about you and the more that your brand is in front of them, the more likelihood your company is to remain top-of-mind in their time of need.

Metrics

Metrics Feed Reader Banking Report

Using Impressions as a Success Metric

Justin Levy

JUNE 3, 2011

Sure, we can agree that media impressions equal brand awareness because at least some portion of that readership will read the article about you and the more articles they read about you and the more that your brand is in front of them, the more likelihood your company is to remain top-of-mind in their time of need.

Metrics

Metrics Feed Reader Banking Report

Marketing Fit Interview: Mark Schaefer, Schaefer Marketing Solutions

Justin Levy

MAY 18, 2018

The questions from these very smart people spur ideas for content. That content eventually creeps into my consulting, speeches and books. My writing is dedicated to helping people grow their business, grow their brand and grow themselves. I have to stay on the very top of my game to be effective in that environment.

Marketing

Marketing Conference Consultant Industry

Using Social Media to Manage Adversity

Justin Levy

DECEMBER 3, 2009

We have advertised on political talk shows, and with that comes some degree of risk associated with the content. We started seeing tweets about our brand with comments such as “boycott&# , not something you want to wake up to on a Monday. As expected, the tweet was picked up quickly. United States License.

Social Media

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The Power of a Note

Justin Levy

AUGUST 8, 2009

While technologies such as blogs, video and photo sharing sites, and phones that can capture and post all of that content, have helped to create a 24/7, always-on communications and news cycle, it has only enhanced how powerful a simple pen and piece of paper can be. Think you would create brand loyalty ? They are brand builders.

Loyalty

Loyalty Comments Video Team

The Two Faces of Privacy on Facebook | Justin Levy

Justin Levy

JULY 22, 2010

But with the growth rate of Facebook, many have started to turn to it as a personal branding tool and professional network. Under this profile you can upload any professional content that you would like to share. Powered By Headway Go To Top Administrator Login Copyright © 2010 Justin Levy All content © Justin Levy.

Privacy

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Facebook Marketing: Now Available! | Justin Levy

Justin Levy

JUNE 23, 2010

Besides gaining an understanding of how you can use Facebook within your business, you can also gain an understanding of how YOU can use Facebook professionally as part of your own personal/professional branding. Powered By Headway Go To Top Administrator Login Copyright © 2010 Justin Levy All content © Justin Levy.

Facebook

Facebook Marketing Privacy Class

Rhapsody Thinks Outside the Box

Justin Levy

SEPTEMBER 7, 2009

I think this is a great example of a brand thinking outside the box. Powered By Headway Go To Top Administrator Login Copyright © 2010 Justin Levy All content © Justin Levy. BUT, any true Jay-Z fans will notice that, in the span of one minute, the commercial seamlessly takes you through most of Jay-Z’s album covers.

Upcoming

Upcoming RSS Feed Reader Creative Commons

Social Media Marketing in the Restaurant Business

Justin Levy

DECEMBER 6, 2009

While this does create some duplication, it ensures that we never miss any conversations happening around us, our brand, our competition, or our industry. Powered By Headway Go To Top Administrator Login Copyright © 2010 Justin Levy All content © Justin Levy. United States License.

Social Media

Social Media Case Study Marketing Study

Social Media Informer

Justin Levy

The Growth of Demand Discovery

Announcing The Socialized Business Podcast

Trending Sources

Inside Larry & Sergey's Brain [Book Review]

Coca-Cola's Happiness Machine | Justin Levy

Gatorade's Social Media Command Center | Justin Levy

Announcing The Socialized Business Podcast

Coca-Cola Adopts New Social Media Policies | Justin Levy

Social Media Jungle at CES

Gary Vaynerchuk Treats People Like Goldfish

Determining Social Media ROI

The 9 Deadly Sins of Facebook Pages and Their Administrators

Using Impressions as a Success Metric

The 9 Deadly Sins of Facebook Pages and Their Administrators

The 9 Deadly Sins of Facebook Pages and Their Administrators

Using Impressions as a Success Metric

Using Impressions as a Success Metric

Marketing Fit Interview: Mark Schaefer, Schaefer Marketing Solutions

Using Social Media to Manage Adversity

The Power of a Note

The Two Faces of Privacy on Facebook | Justin Levy

Facebook Marketing: Now Available! | Justin Levy

Rhapsody Thinks Outside the Box

Social Media Marketing in the Restaurant Business

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